The National Day Golden Week long holiday triggered a tourism fever, the positive effects of which people can see clearly and talk about a lot:

1. - Promote the transportation, information, scenic spots, lodging, catering, shopping, entertainment, security and other The supporting combination of service facilities, promote the adjustment and optimization of tourism products (such as the start of domestic vacation products, the formation of leisure belt around the city), accelerate tourism consumption from a single sightseeing type to the transformation of sightseeing and vacation type.

2. - Expanding the leisure consumption demand of urban residents, driving the construction of related industries/sectors such as transportation, network and telecommunications, catering and retailing, finance and insurance, culture and cultural relics, leisure and recreation, sports and fitness, agriculture and forestry, and urban construction and landscaping, and boosting domestic demand and national economic growth.

3, - accelerate the development and construction of warm and cold tourist places, promote the flow of people, consumption, capital and information from the central city to remote areas, and drive the development of suburban, rural and mountainous areas.

4, - Stimulated the national, mainly urban residents' awareness of tourism, enriched people's leisure life, and improved people's quality of life.

5, - the establishment of government holiday coordination organizations at all levels from top to bottom and the launch of urban holiday tourism information system. This has promoted the formation of a "big tourism" pattern and improved the service, coordination and management level of the tourism industry.

However, the negative effects of the National Day Golden Week should not be underestimated.

1, - the famous scenic spots, whether natural, historical, or newly built, almost invariably is the National Day Golden Week within the traffic, overcrowded, after the festival, the car and horse sparse, the family cold. Especially the world heritage, national security, national treasure attractions, overloaded reception and operation will undoubtedly accelerate the depletion of resources, environmental damage, seriously undermining the protection and sustainable use of tourism resources.

2, - travel within the National Day Golden Week, attractions, crowded, shoulder to shoulder, both leading to a decline in tourism quality, but also increased insecurity, the long term will inevitably frustrate the enthusiasm of the national sustainable consumption of tourism. - - such as in accordance with the National Day Golden Week demand for the construction of transportation, accommodation and other tourism supply facilities, is bound to cause a perennial surplus; such as can not meet the concentrated demand for the National Day Golden Week, it is bound to form the rooms are full, car and boat congestion. The former forms the operating loss of the enterprise, the latter causes the destructive operation of the enterprise, both also lead to the increase of operating costs. This dilemma makes tourism enterprises fall into a long-term low-profit or even loss-making operation dilemma, which damages the sustainable operation basis of tourism enterprises.

3, -- National Day Golden Week period if the administrative price limit measures are not taken, is bound to consumer price increases, or even skyrocket, resulting in tourists dissatisfaction; but this administrative price limit against the law of supply and demand, is not in line with the laws of the market economy. National Day Golden Week during the sudden, overloaded supply, is bound to increase the operating costs of enterprises (energy, equipment loss, labor costs), if the mandatory price limit is bound to affect the immediate benefits of the business community and long-term interests. This contradiction is bound to become more and more prominent in the conditions of a comprehensive approach to the market economic system.

4, - National Day Golden Week period of tourism, entertainment, food and beverage, shopping, the concentration of spending, although the consumer market is hot for a while, but the total consumption of society in a certain period of time is basically a constant. The hot heating of consumption during the festival is always accompanied by a sharp cooling after the festival.