First, the exchange of commodity value and equivalence
Compulsory code scanning and ordering is a retrogression in the service industry, which seems to provide convenience for customers and reduce labor costs, but in fact it reduces the service level and reduces customers' sense of acquisition and experience.
will someone say not to just have a meal? Why are you so picky? It's not good to order by yourself, so as not to ask for help.
going to a restaurant to spend money is not asking for help. This is called equivalent exchange.
For example, the actual cost of a bowl of Yangchun noodles-material cost, venue cost and labor cost may only be 5 yuan money, but it is sold to customers in 31 yuan.
what's the name of the rest? What money should businesses earn?
no, the rest consists of three parts. The brand value of the merchant, the service quality of the merchant and the customer's experience.
For example, a brand packaged Lamian Noodles in Lanzhou and opened it to the shopping mall called "Chen Xianggui Lanzhou Beef Noodles"
A brand packaged the breakfast pot stickers and opened it to the shopping mall called "Hu Yishou Beef Pot Stickers"
A brand packaged the breakfast beef fried dumplings and opened it to the shopping mall called "Staring Beef Fried Dumplings"
I went to all three brands once, but the food was not as good as before.
the noodles are still the same bowl of noodles, and the beef is still a little bit, which doesn't seem to taste like that beef; Pot stickers are still the same pot stickers, but the meat inside has no beef flavor, and the plate is exquisite; The beef fried bun is not the steamed stuffed bun, but it becomes smaller and flatter without soup.
Go into the restaurant and let me order by myself. There is no service, but the price is three to five times that of breakfast.