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The offline marketing and promotion scheme of APP in micro-distribution mall

offline marketing promotion scheme of micro-distribution mall APP

Pig CMS summarized the offline marketing promotion scheme of micro-distribution mall APP:

First, banner advertising

This can be said to be the simplest and rude method, which has been tried and tested by various enterprises. Banner ads are usually displayed in places with large traffic, and the target customers are mostly.

second, DM single page

this promotion method is also the most commonly used trick of enterprises. When DM is distributed on a single page, it can effectively control the delivery point for the user group and collect high-quality users. Make enough leaflets, and the single-page design should be creative, novel and eye-catching, otherwise customers will throw them into the trash can without looking at it. The distribution of DM single pages should be in the period of heavy traffic. If possible, the billing personnel can wear clothes with the QR code of the micro-distribution mall APP, and they can also bring mobile WiFi.

third, media advertisements

TV media advertisements can be seen at first sight, and have already been integrated into people's lives, such as in the streets, in shopping malls, in elevators, in waiting rooms, on buses, and so on.

fourth, light box advertising

if you think that the cost of media advertising is too high, then you can consider light box advertising. Also in elevators, shopping malls, bus stops, subway stations, as well as on both sides of roads and other places, light box advertisements are everywhere. The design details of light box advertisements should conform to

V. Shopping bag advertisements

Simple shopping bags are also excellent places for advertising, with low cost and mobile communication. If you think the daily shopping bag is low, you can design a shopping bag with brand characteristics and attach advertising information.

VI. Cooperation with related businesses

Offline cooperation with products-related businesses, such as the micro-distribution mall APP for alcohol, can cooperate with hotels, restaurants, clubs and so on when promoting. These places have a demand for alcohol products, and relatively speaking, they will be more willing to cooperate with you. ECTouch micro-distribution mall. Now the threshold for the use of WeChat distribution is very low. There are many free third-party distribution platforms.

if you build it yourself, the cost is also domain name+space+source code. The source code can be bought in a treasure, and the space can be bought in Alibaba Cloud.

if you need to develop a professional wechat distribution system, you can find a third-party developer with wechat certification to develop it, such as Win in Mobile, Genuine Technology and Guangdong Oracle Bone Inscriptions Technology.

It's just that the price of customization will be higher. After all, a software product development needs to go through business manager docking, product manager prototype design, design realization, front-end cutting, technology docking realization, testing, after-sales service and so on.

It is very important to do a good job in the operation of the micro-distribution mall. How to operate the micro-distribution mall

1) Stabilize the old customers first, and turn the ideas into WeChat fans

2) Reduce the index requirements in the early stage, important services, interactive communication (unlimited activities, after-sales consulting services, friends circle interaction, chatting, etc.)

3) Fans come and go quickly, and slow is fast. Focus on the quality of fans and the provision of high-quality value

4) At present, the overall analysis of WeChat, the analysis of the situation of the same industry, draw lessons from

5) The direction is greater than efforts, the direction is correct first, and the goal is clear

6) The purpose of WeChat operation is to maintain customer relations and cultivate customers' trust with 99% of the time.

7) Don't be busy pushing a lot of content to potential customers every day, and create a topic that you can communicate with readers. You should know that all the value comes from communication. It is better to communicate with readers carefully once you push the best content.

8) If you want to create more communication opportunities with readers, you should ask readers more questions. Ask readers when they like to receive content, and hope readers can give more opinions.

9) Pay attention to competitors' WeChat. If you pay attention to 51 competitors' WeChat, 51 accounts will teach you how to do WeChat marketing well. All you have to do is optimize all their methods. Remember: competitors are the best teachers.

11) Beginners begin to learn to play WeChat, starting with paying attention to high-quality WeChat, remembering the methods of those excellent players, and it is best to take notes every day to compare what they can do better, which is more conducive to their future operations.

11) WeChat marketing depends on channels. The advantage of having channels is that you can get stable fans every day, instead of 511 fans a day, and no fans will pay attention in three days.

12) The effect of WeChat marketing is very slow, and it takes a lot of time for fans to settle down. The most important thing is to stick to it all the time.

13) persistence is very important. When you write an article, readers may not necessarily recognize you, but when you write 51 to 111 articles, readers will certainly recognize you, so insist on the most important thing

14) to attach importance to interaction. Because unlike Weibo, it can attract a large number of people to forward and comment, and only by communicating with customers can it gain customers' trust.

15) Doing WeChat marketing is equivalent to doing an industry classic, and the key is the quality of the content. High-quality content will be shared by many people and will form viral marketing. Small and beautiful content strategy.

16) Never sit at home and study WeChat marketing alone. Go to some qq groups of WeChat marketing frequently and see what everyone is talking about. You can learn a lot in these groups. What is a micro-distribution mall? What are the advantages of micro-distribution mall?

Micro-distribution is a way of sharing and earning commission, which is a hot project at present. Relying on WeChat to build a distribution platform is what we often call a micro mall. Your products can be sold in the mall. Through various channels to promote the mall, you can earn a certain percentage of commission when buyers place orders. Now it is a three-level distribution model. Distributors don't have to stock up, so they have zero investment. Promote a way to make money. I didn't know it at first. I had a chat with a friend at a party. My friend said that the weather was cold recently and the car needed something to defrost. I directly recommended him to the mall I bought, and then shared a connection with him. As a result, I even got a little commission after he bought something. I felt that this thing was quite interesting. One of my family seems to be doing this. I live in Xi 'erqi, and my name is teng letter Tong. I can learn more about it! Which marketing activity in micro-distribution mall has a good effect

1, in fact, it is all the same in one nature.

2, the key is to look at the level of technicians.

3. This industry has a good prospect. I wish you success in your studies. Which is the most professional in micro-distribution mall marketing? Thank you.

In terms of the best, it is also good to look for it in the Dianke applet. This is good in itself, you can refer to it. Where is the distributor entrance of Mcmore micro-distribution mall?

this is going to ask them.

I know the entrance to the distributor of multi-micro distribution, I can tell you. How much is micro-distribution in mall system? Recommend one.

free related systems can be found by clicking on the guest applet, which is convenient to use. What are the skills of APP marketing promotion in 2116? The strategy of APP marketing promotion scheme

Network promotion mode 1. Search engine promotion method

Search engine promotion refers to the method of promoting websites by using online tools with the function of searching information, such as search engines and classified catalogues. Because the basic forms of search engines can be divided into web spider search engines (referred to as search engines) and search engines based on manual classified directories (referred to as classified directories), the promotion forms of search engines also have corresponding methods based on search engines and methods based on classified directories. The former includes search engine optimization, keyword advertisements, fixed rankings, content-based positioning advertisements and other forms, while the latter mainly logs in websites in appropriate categories of classified directories. With the further development and changes of search engine forms, other forms of search engines have emerged, but most of them are based on these two forms.

Search engine promotion methods can be divided into many different forms, and the common ones are: logging in free classified catalogue, logging in paid classified catalogue, search engine optimization, keyword advertisement, keyword bidding ranking, webpage content positioning advertisement, etc.

from the current development trend, the position of search engine in online marketing is still important, and it is recognized by more and more enterprises, and the marketing methods of search engine are constantly evolving, so we should choose the appropriate marketing methods of search engine according to the changes of environment.

2. E-mail promotion methods

E-mail is the main website promotion method, and the commonly used methods include electronic publications, member newsletters, e-mail advertisements of professional service providers, etc. Email marketing based on users' permission is different from Spam. permission marketing has obvious advantages over traditional promotion methods or unauthorized Email marketing, such as reducing the nuisance caused by advertisements to users, increasing the accuracy of potential customer orientation, strengthening the relationship with customers and enhancing brand loyalty.

3. Resource cooperation and promotion method

Through website exchange links, advertisement exchange, content cooperation and user resource cooperation, the purpose of mutual promotion is achieved among websites with similar goals, among which the most commonly used resource cooperation method is website link strategy, and resource cooperation among partners is used to promote each other.

every enterprise website can have its own resources, which can be expressed as a certain number of visits, registered user information, valuable content and functions, online advertising space, etc., and use the resources of the website to cooperate with partners to realize the purpose of sharing resources and expanding revenue. Among these forms of resource cooperation, exchanging links is the simplest one, and the survey shows that it is also one of the effective ways to promote new websites. Exchange link or reciprocal link is a simple form of cooperation between websites with certain complementary advantages, that is, putting the LOGO or website name of the other website on their own websites and setting the hyperlink of the other website, so that users can find their own websites from the cooperative websites and achieve the purpose of mutual promotion. The function of exchanging links is mainly manifested in several aspects: gaining the number of visitors, increasing the impression of users when browsing, increasing the advantage in the ranking of search engines, and increasing the credibility of visitors through the recommendation of cooperative websites. Exchanging links has a deeper meaning than whether it can achieve direct results. Generally speaking, each website tends to link to other websites with high value, so getting links from other websites means gaining recognition from partners and similar websites in a field.

4. Information release and promotion methods

Release relevant website promotion information on other websites that potential users may visit, and use the opportunities of users to obtain information on these websites to achieve the purpose of website promotion. Websites suitable for these information releases include online yellow pages, classified advertisements, forums, blog websites, supply and demand information platforms, and industry websites. Information release is one of the common methods to promote free websites.

5. Quick URL promotion method

That is, the method of reasonably using the real name of the network, general URL and other similar keyword websites to achieve website promotion. Shortcut websites use natural language to establish their corresponding relationship with website URL, which provides great convenience for users who are accustomed to using Chinese. Users can visit the website only by inputting a shortcut website that is easier to remember than English website, and "replace" a website with a better memory and easier to reflect the brand image with their own mother tongue or other simple words, such as choosing a company name, trademark, main product name, etc. as Chinese website, which can greatly make up for the defect that English website is not easy to publicize. With the increase of the number of shortcut websites registered by enterprises, the user information of these shortcut websites can also be equivalent to a search engine, so that when users use a certain keyword to search, even if it is not consistent with the Chinese website registered by a website, there is still a chance for users to find it.

6. promotion methods of online advertising

online advertising is one of the commonly used online marketing strategies, which plays an obvious role in online brand, product promotion and website promotion. The common forms of online advertisements include BANNER advertisements, keyword advertisements, classified advertisements, sponsored advertisements and Email advertisements. BANNER advertising relies on web pages, keyword advertising is a form of search engine marketing, and Email advertising is a kind of licensed Email marketing. It can be seen that online advertising itself cannot exist independently and needs to be combined with various online tools to realize the function of information transmission. Therefore, it can also be considered that online advertising exists in various online marketing tools, but the specific forms are different. The promotion of online advertising users' websites has the advantages of wide choice of online media, diverse forms, strong applicability and timely delivery, which is suitable for any stage of the initial release and operation period of the website.

according to the new competitiveness, website promotion is a systematic project, not just a simple application of various website promotion methods. In the comprehensive website promotion solution of the new competitiveness, the above website promotion methods are taken as the conventional website promotion methods. Under the guidance of the overall website promotion strategy, corresponding methods will be selected for different websites according to their characteristics, and on this basis, the effective combination of various website promotion methods and higher-level website promotion means will be further adopted. How about the micro-distribution mall? Is it okay?

if you want to create a free app, you can just choose the Dianke applet. This is still possible.