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It is planned to gradually develop into a bright star in the island's food market. Y {d5@A
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I. Overview of fast food restaurant C =#q>1;
1. The store hair belongs to the food service industry, the name of the city fast food restaurant, is a wholly owned individual enterprise. It mainly provides Chinese breakfast, such as doughnuts, xiao long bao and other kinds of Chinese snacks and small dishes, lunch and dinner are mostly stir-fried dishes and smokeless barbecue. N>VOKqHJ
2. Urban fast food restaurant is located in Weihai Road Commercial Pedestrian Street, the inaugural period is a mid-range fast food restaurant, the future will gradually develop into a Chinese fast food chain like KFC, McDonald's. The restaurant is located at the center of the city's commercial pedestrian street. w?l$o&OyW
3. The owner of the urban fast-food restaurant is × × × ×, restaurant manager × × × × ×, chef × × × ×, the three have six years of experience in catering work, with our wisdom, talent and a persistent heart for the cause, it will be a leader in this industry. UoU Dv.J
4. The store needs start-up capital of 300,000 yuan, of which 100,000 yuan has been raised in place, the remaining 200,000 yuan to the bank loan. sI#f[ovX
Two, business objectives 3wt[FR7jMh
1. Due to the location in the commercial street, the source of relatively rich, but there are many competitors, especially the store just opened, want to open the market, you must be in the quality of service and product quality, and further expand the scope of business to meet the different needs of consumers. The short-term goal is to gain a firm foothold in the commercial pedestrian street of Weihai Road and recover the cost in 1 year. dqb ^g <N
2. The store will set up three additional branches in three years, and gradually develop into a strong economic strength and have a certain market share of the fast food chain group, in the island city of the many fast-food brands to break through a piece of heaven and earth, and into the catering market of the well-known brands. 7";n2w/I
Three, market analysis C+u-|
1. source: urban fast food store target customers are: to the commercial pedestrian street shopping and entertainment of the general consumers, accounting for about 50%; nearby school students, store staff, neighborhood residents, accounting for about 50%. The number of customers is sufficient, and the consumption level is medium-low grade. Q1q%Sg~
3. Competitors: iU4Og=o
Metropolitan fast-food restaurant near *** there are 4 major competitors, including a larger 1, and the other 3 are small fast-food restaurants. All 4 restaurants have been in business for more than 2 years. ××The x x fast food restaurant serves both Chinese and Western food, which is more expensive and has a sparse source of customers. The other 3 small fast food restaurants have poor hygiene, poor service quality and crowded and dirty dining environment. The restaurant seized the existing shortcomings of these four fast-food restaurants, the introduction of "good value for money" and other marketing strategies, and strive to occupy a place in the fierce competition in the market. DY/3Kuv
Four, business plan zEJwWWI\/I
1. urban fast food restaurant is mainly for the public, so the price of food is not too high, belong to the middle and low prices. zZq=Yca@
2. Vigorously develop convenient snacks, breakfast should be a wide variety of cheap, according to the local conditions of the introduction of Chinese breakfast packages. 5p1w 't
3. Lunch and dinner offer economical, nutritious dishes and provide an elegant dining environment. nA<5k<U9
4. Be ready to develop new products to meet changing market needs, such as the current year's goal is to set up a "home delivery" service. =A.h%TG*u
5. Operating hours: 6:30 a.m. to 11:00 p.m. ^Nbt)fF.h
6. For the above plan, we will divide the work and do our part. We will work on hygiene, service, price and nutrition to get more customers. Ux )]f98:
V. Personnel plan p\ {.O %>A
1. Pre-opening of the restaurant, the initial plan to recruit 8-10 full-time employees (including 2 chefs), 5 temporary employees (including 2 chefs) as follows: qHxnW/ y
1) Recruitment of the city's household through the labor market, have some experience, have a good work ethic, age and sex. and have a good work ethic, aged between 20-30 years old, who are interested in joining the catering industry. q-r/R!zTC
Candidates for the special "Recruitment of workers registration form" and attached to the personal data to the store interview. Wwp/joB
2) After the interview, written test, physical examination, qualified, and sign a labor contract (including the probationary period). )c/9:Fki
2. In order to improve the overall quality of the service staff, the personnel recruited to the post are required to undergo 2 months of training, as follows: OQ4;[%s
1) Develop a training program, determine the purpose of training, and develop evaluation methods. W5K1fN[aM
2) Implementing the training plan and following through on the Labor Discipline and various rules and regulations. >D;C=8]=
3) Examining for induction, for those who fail to give a suspension to study, deducting 20% of the salary until qualified. If 3 times the examination and failed, deduct all the wages and benefits of the month. M| ;BW4sf
Sixth, sales plan %yTBk7?R
1. A series of publicity before the opening of the enterprise, to introduce the store to consumers, "good value for money" sales strategy, will also be issued questionnaires, according to the needs of consumers, improve the store's products and services. RkEO_`''
2. Introducing memberships, quarterly and monthly cards to attract more customers. BA<<UC_1"
3. Monthly cumulative consumption of 1,000 yuan can participate in the end of the month lottery, the winner (1) will receive a gift certificate worth 888 yuan. |+}.} 9t|
4. Those who spend a total of $100 per month will receive a $10 gift certificate, $200 will receive a $20 gift certificate, and so on. qXwF+8pD
Seven, financial plan (5fSp4po}`
The store all accounts must be recorded in a timely manner, the expenditure and income of the money must be accounted for by the accountant or recorded before the use of bookkeeping, the use of double-entry bookkeeping method, to manage the scientific method, so as to avoid confusion in the accounts, the daily income should be counted in a timely manner, all the menu and receipt of receipt of money must be kept and in one copy. All order menus and receipts must be kept in duplicate for checking and accounting. All items in the store are fixed assets of the store, and shall not be destroyed or taken away at will. The total monthly income, excluding all expenses, shall be deposited in the bank; if after monthly settlement, the income is higher than the plan, the salary will be adjusted moderately to mobilize everyone's enthusiasm for the work, and if it is found that the property of the hotel is destroyed in the course of the work without any reason, it will be deducted from the wages or bonuses of the responsible person. 3~_?C?_r
1) The fixed assets of the store 150,000 yuan 9)K1IMh\
30 sets of tables and chairs L$vIw/{O
Business area of 300 square meters RZ0 E]
3 freezers 6~PKyllM
A number of stove pieces 4aF<%<l;N
2) daily working capital of 10,000 yuan FmBGfOt
(mainly used for emergencies and temporary purchase of goods) )|aHm \q
3) for the accounts, to do the day to day accounts, monthly accounts, quarterly accounts, quarterly accounts, year-end ledger, so that the profit and loss of the enterprise in the accounts at a glance, to avoid the blindness of the management of the business. rAma {a*E
Note: Because of the just opened, so in all kinds of expenses to be smart, but to ensure the quality of meals, try to put the price down. 9mBn 3vtVI
Eight, Appendix C9 09R==%
Appendix 1 Legal Requirements [D.YpX:k
In order to ensure food hygiene, to prevent contamination of commodities and harmful factors on the human body, to protect the health of the people, to enhance the people's health, strict compliance with the relevant national and local laws and regulations require the following: ( Pc!%lqT
I, food production and business enterprises and food vendors must first obtain the health administrative department issued health permits before applying for registration to the administration for industry and commerce, without obtaining a health license, shall not engage in food production and business activities. pDpOl
Food production and operation shall not be forged, altered, lending health license. G kZ|
Two, food production and management processes must meet the following hygiene requirements: PCL9Y
(a) keep the internal and external environment clean, take measures to remove flies, rats, cockroaches and other harmful insects and their breeding conditions. xOZQ.bo
(ii) food production and management enterprises should have and product variety, quantity appropriate to the handling of food ingredients, processing, packaging, storage and boarding plant type places. !XjGpUA1A
(C) there should be appropriate disinfection, changing clothes, washing, picking up, lighting, ventilation, antiseptic, dust, fly, rodent, washing, sewage disposal, storage of garbage and waste facilities. IAwe[Hz7
(d) The introduction of equipment and process flow should be reasonable, to prevent cross contamination between the food to be processed and the direct entry of food, raw materials and finished products, food shall not come into contact with poisonous substances, unclean substances. v]dl0%kL
(e) Tableware, drinking utensils and containers for direct food intake must be washed and sterilized before use, and cooking utensils and appliances must be washed and kept clean after use. 5 ] g!"
(f) storage, transportation and loading and unloading of food containers and packaging, tools, equipment and conditions must be safe, harmless, clean and prevent food contamination. 3]bBkB
(vii) direct-entry food should have small packages or use non-toxic, clean packaging materials. / $mURnR:
(viii) food production and management personnel should always maintain personal hygiene, production, sales of food is necessary to wash their hands and wear clean work clothes; sales of food directly into the mouth, must use the sales tool. eD%y[ N
(ix) water must comply with national standards for urban and rural drinking water sanitation. Y8h!:;n(
(x) the use of detergents, disinfectants should be safe for humans, harmless. C=J T{o2
Three, prohibited the production and operation of food: 2^&4uIN/)
(a) rotting and spoiled, rancid fats and oils, moldy, worms, dirty and unclean, mixed with foreign objects or other sensory shape abnormalities that may be harmful to human health. eXZ3Awg
(ii) contains poisonous, harmful substances or contaminated with harmful, toxic substances, may be harmful to human health. wjYx5x
(c) Containing pathogenic parasites, microorganisms or biotoxins exceeding national standards. Ri+4CjB2
(d) without medical health inspection or test failed meat and its products. l3AJF,qW}
(E) disease, death, poisoning or cause of death of birds, animals, aquatic animals and their products. (Kr Z%$
(F) container packaging dirty and unclean, seriously damaged or unclean means of transportation resulting in contamination. RT|{ X4uS,
(vii) adulteration, adulteration, forgery, affecting nutritional health. :8PFV%
(viii) processed with non-food ingredients, adding non-food chemical substances or non-food as food. Other non-compliance with food hygiene standards and sanitation requirements. :k(y9rYc
Four, on schedule to accept the food hygiene supervision and inspection of the various extreme health departments. bUT|<`z/
Menu -B, !i}
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Cold Dishes `gy [|~
Name Unit Price Name Unit Price :}1< "jo
Seameed cucumber 2.5 yuan Cold Jelly Fish 4 yuan bL?'tc'O
Mixed Three Shredded Shredded Shredded Shredded Shredded Shredded Shredded Shredded Shredded Shredded Shredded Shredded Shredded Shredded Shredded Shredded Shredded Shredded Jelly Fish 2.5 yuan Cold Jelly Fish 4 yuan |0O/
Sour and spicy cabbage 3 yuan Mixed seaweed 4 yuan g<<x0@
Cold lamb 5-10 yuan Couple's lung slices 6 yuan q9`h41@
Mixed haggis 5-10 yuan Barbecued pork 7 yuan '~Z{a[i]
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Hot stir-fry lczVmfC
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Name Unit Price Name Unit Price AlKsl0hH
Spicy and Sour Shredded Potato $3 Ancient Pork $11 KY%[xx^bs
Shredded Mushroom and Vegetable $4 Sweet and Sour Tenderloin $11 ?vqT0-
Ma Po Tofu $4 Spicy Sausage $12 7`abDG
Fish Scented Eggplant $5 Clams in Original Sauce $13 HMjygI9
Mushu egg 5 yuan Fried liver tip 14 yuan 1@&CEnQ
Steamed pork with sharp peppers 6 yuan Beef casserole in original sauce 15 yuan W "2<b\0?
Shredded pork with fish 10 yuan Seafood and tofu casserole 15 yuan t )L4 ?
Dry fried tenderloin $10 Spicy clams $15 wu}_lhs]
Shredded pork with Beijing sauce $10 Sweet and sour carp $20 :f:~Cf
Spicy chicken heart $10 ']*9@H0
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Soup hZDA< Z1K
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This is the first time that you have to buy a soup.
Name Unit Price Name Unit Price P<t 5_;Pq
Tomato and Egg Soup $4 Seaweed and Egg Flower Soup $5 M 0( PNOf
Spicy and Sour Soup $5 Triple Soup $6 @m{'Xuh.
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Noodle KSz9
Name Unit Price Name Unit Price 'rzZ0uHjxn
Flame-grilled noodles $0.5/pc Shrimp noodles in soup $4 (zHI`'5%6
Ramen noodles $3-5 Ribs and rice $4-5 Np~2J;)
Meat noodles in clear broth $3 Stove buns $5/catty 75s>"$c7K
Shredded pork noodles $3 Tandan noodles $5 jl[G+-0wy'
Egg noodles $3 Spare ribs noodles 5 yuan ,#3E8:+
Egg fried rice 3 yuan Small dumplings 6 yuan/catty "V.}w_|
Chao Chaos 3 yuan Dumplings 8 yuan/catty }^#. `O
Lamb Noodles 3-5 RMB Potstickers 8 RMB/catty (rF#9@ef,4
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Urban Fast Food welcomes you to our restaurant, we will offer a special every day. }$7HK)nG.
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Address of Urban Fast Food Restaurant: Commercial Pedestrian Street, Weihai Road [Zc/m`c
Contact phone number: ××××××× o 2[Jzeg?
Opening hours of Urban Fast Food Restaurant; 6:30am-21:00pm y3x;nX ]I
Urban Express serves breakfast, lunch and dinner