TV column planning activity plan

In order to ensure the orderly and effective development of things or work, it is often necessary to make a plan in advance, which is a kind of planning document. What problems should we pay attention to when making a plan? The following is the plan of TV column planning activities that I have compiled for you. Welcome to share.

TV column planning activity plan book 1

column background

Nowadays, the high-rise buildings have opened the distance between people. With the rapid development of economy, people seem to lack everything, but they seem to lack something. In the modern society with highly developed material life, a large number of leftover men and women have mostly had jobs and their own careers, but there is no way to go back to the past, while a large number of post-91 s have almost grown up, and a large number of post-11 s are the richest, most extravagant and most enjoyable ages, but the old generation has been busy rushing forward, forgetting to bid farewell to the past, forget to remember, and forget to say goodbye to the past, while the younger generation continues to squander its youth and is in material surplus. If there is a time machine to bring the post-91s generation to the post-81s world, bring the post-81s generation to their childhood, and save the post-11s generation from electronic products, will the world be a little different?

The purpose of the column

Go back to the past and the distant 1981s. Save the post-11 generation from electronic products, bring the post-91 generation to the post-81 generation world, and bring the post-81 generation back to their childhood. This will help to teach modern young people to remember the bitter experience and feel the rapid development and change of this era.

first, the positioning of the column

based on the rural life in the 1981s, starting with the toys and books played by the 81s, the 81s can relive their memories and return to the past after 91s and 11s.

Because the post-81s, post-91s and post-11s groups are huge, the audience of this column is young people between 15 and 35 years old. The broadcast time of the column: 21: 11-22: 11 (the first broadcast), and the next day: 9: 11-11: 11 (the replay), which is convenient for everyone to watch and has enough time to make plans for the next day. Daytime replay can make up for the limitation of broadcast time.

The slogan is: "Let the years die of fragrance, so that the memory will no longer be yellow!"

II. Setting of columns

Setting of columns:

1. Time machine

The host will introduce them one by one along the post-81s memorial hall. The contents of the introduction will involve the following aspects: ① Some toys in the post-81s memorial hall. ② Inform the post-81s, post-91s and post-11s to go back to the past, experience the post-81s life ③ Inform that the game is about to start, refuse to return to the original era of electronic products ④ Explain the rules of the game, and group ⑤ Accommodation. The language should be vivid, concise and humorous. It takes 31 hours, accounting for half of the total time.

2. Summary

Play back today's activities and make them unforgettable, and summarize them in the form of

subtitles. The host will evaluate after 81, 91 and 11. Everyone talks about their feelings about childhood in the 1981s, which takes half an hour, accounting for a quarter of the time.

3. Interaction

Viewers can participate in the program through WeChat

such as WeChat official account, E-mail, Weibo, etc., and put forward their own opinions and suggestions on the content of the event, and the host will answer them at this time. And a lucky draw will be held to send a set of post-81 s souvenirs to stimulate everyone's enthusiasm for participation. It takes half an hour, accounting for 1/4 of the total time.

Third, the topic of the column:

When introducing, you can arrange some places, which are full of some elements of the post-81s or 81s childhood, such as some toys of the post-81s, introduce some games played in the 1981s and conduct competitions to stimulate the fun of everyone's participation and the fun of the audience's watching.

The topic should be close to the audience, which can trace back some things that are disappearing now, and can also bring the post-91s and post-81s world back, in which the game is a simple game, not a virtual world of killing and fighting on the Internet.

Dig out toys played by the post-81s generation, bring back that innocent era for everyone, and then compare today's life with the speed of economic development to explain the previous memories and life for everyone.

Style and style of the column

The host of this column is very important, so the host should have a very good quality, speak appropriately, behave gracefully, be humorous and lively. The host should have a good sense of rhythm and be able to grasp the direction of the program.

4. Operation and publicity of the column

1. Operation:

The income of the column is mainly sponsored by toy manufacturers born in 1981s, and we will publicize this: we will insert advertisements on TV to encourage more people to participate. Advertising words such as: "take you back to the age of innocence and play the world together." Create a WeChat QR code to encourage everyone to scan for attention and receive prizes after 81. Weibo interacts with the audience and the audience, and the LED screen in the street broadcasts the advertising TV column planning activity plan 2

1. Program background

1. Social background: With the development of society, more and more people have more ways to entertain themselves, and their attention to the stars is also known through various channels. So the purpose of our program is to analyze the things around the stars.

2. Resume and background information of the guest

Tang Yan, an actress from mainland China, graduated from the Central Academy of Drama. In 21xx, Tang Yan was named "Olympic Baby" by Zhang Yimou and went to Athens to participate in the closing ceremony of "8 Minutes in China". In 21xx, he became popular because of the role of Zi Xuan in chinese paladin 3, and later starred in TV series such as Three Daughters of Xia Family, Love Woke Up, X Female Agent and so on. In 21xx, Tang Yan Studio was established as the producer of his starring micro-movie "Journey to Love".

Stephy is an actress and singer in China. Graduated from Zhejiang Media College, majoring in recording arts. In 21xx, he made his debut in Shanghai Oriental TV's "My Show" talent show. In the same year, he formed a "love in the city" group with Yuan Chengjie, and became famous in the music world with the song "The Bund No.18". In 21xx, he received attention because of his participation in TV series "Beauty's Calculation" and "Impeccable Beauty as Clouds". In 21xx, he starred in Three Daughters of Xia Family and Love Awakens. In the same year, he signed a contract with Haidie Music and released his first personal EP If Love Forgets. In 21xx, she starred in the TV series "Another Me in the World" and played the rock singer Ji Nanna.

Second, the director elaborated

1. Program conception: This is an entertainment program, and the program will invite Stephy and Tang Yan, who call themselves "three thousand beauties in the harem". The host will ask questions about their careers and life. Coupled with music, it can not only entertain the audience, but also enlighten them.

2. Purpose of the program: Through talking with Tang Yan and Stephy, let the audience have a deeper understanding of the images of Tang Yan and Stephy, know their unknown experiences and stories, summarize their deductive experiences and family life, and review some film and television trends in the film industry over the past few decades through them.

3. The meaning of the program: let ordinary people express their views on an event on the TV screen, talk about the real life experience, and talk about the hidden parts of life, so as to get a kind of psychological comfort and spiritual catharsis. Expand the social cultural space and living space, but also greatly expand the social public sphere.

4. program title: an arrow crosses many stars, and finally a big star comes out, and the subtitle "Face to Face with Stars" appears

5. Site layout: in the studio, semi-circular sofas are placed on both sides of the stage based on the center line of the stage, and a host stands in the middle of the stage.

3. Program structure

1. Program name: Face to Face with Stars

2. Program category: Talk

3. Program theme: On-the-spot discussion on what happened around the stars and in-depth, concrete and detailed communication. Let the audience know about the stars and get in touch face to face.

4. Program objective: Analyze the things around the stars.

5. Program positioning: Pay attention to the stars and be close contacts with them.

6. program content: things around the stars (life, career, love, etc.)

7. program features: chatting at home and gossiping

8. program style: discussion talk show

9. host style: a female host, solemn and flexible, with strong on-site control ability and ability to resolve on-site conflicts in time.

11, program length: 31 minutes per file

11, broadcast time: broadcast every Wednesday night after the Golden Theater TV series

12, broadcast times: every Wednesday night from 22: 11 to 22: 31 at noon: 13: 11-13: 11

13, program guests:

IV. Conversation Path Design

1. Opening

Moderator's opening remarks: Hello, everyone, I am the host Yan Yan, and welcome to this issue of Face to Face with Stars. (At the same time, the host's name appears under the screen and disappears after 3 seconds)

2. Main points of interest

Tang Yan's narration of film and television works and some interesting things in the filming process. Stephy talked about getting along with friends and staff.

3, the basic structure of the conversation

(1) Introduce the background of guests Tang Yan and Stephy

(2) Guest Tang Yan, Stephy goes on stage (music Beijing welcomes you to ring at the same time)

(3) The host asks Tang Yan (meanwhile interspersed with Stephy's communication)

(4) A video clip of a film and television drama about Tang Yan is shown

(5) The host continues to ask Tang Yan

(6) The host summarizes Tang Yan's answers

(7) The host asks Stephy (meanwhile interspersed with Tang Yan's communication).

(9) Moderator summarizes Stephy's answers

(11) Moderator makes a final summary

4. Conversation process

Moderator: Welcome Tang Yan and Stephy to be guests in Face to Face with Stars, welcome.

(1) Tang Yan, what have you been doing recently?

(2) Tang Yan can really be called a changeable beauty. That's right, because in the past, people probably had a fixed image of Tang Yan's screen image, such as beauty, like the girl next door. But there is a work, everyone found that Tang Yan changed his feelings. This drama also occupied the silver screen for a month, The Trace of Xuanyuan Sword. First, let's take a look at the wonderful pictures in "The Trace of Xuanyuan Sword".

(3) Why do you want to play this play?

(4) In fact, Tang Yan is also very hard. I reported a data with you. Last year, Tang Yan made 151 TV series, all of which were starring, and it was all year round. Because I think an actress like Tang Yan is very delicate. Do you think you are an actress who can stand suffering?

(5) Tang Yan is a very strong girl, and the audience of "Love Awakens" and "Three Daughters of Xia Family" starring her and Stephy also like it very much. Stephy has worked with Tang Yan for many times. Similarly, Stephy is a very strong actress and singer. She also made many plays. So, what kind of person is Stephy? (Play the screen of Stephy's film and television drama, and add narration at the same time)

Narrator: Beneath the gentle woman's appearance, there seems to be a sunny and strong big boy living in Stephy's heart. She is affectionately called Brother Qi by friends and fans in the circle. She said goodbye to her long hair for many years, and represented her frank personality with neat short hair. She was injured during work, and she never cried out for pain. There was always a strong heart under her seemingly weak appearance.

(6) Stephy is recognized as a good person in the entertainment circle, and many actresses who cooperate with her can become her close friends. Stephy claimed to be "three thousand beauties in the harem" in the entertainment circle. Is Yang Mi a member of your harem?

(7) A good friend's trash can, right?

(8) In fact, girlfriends are sometimes natural enemies, because everyone is an actor, and it is difficult to really become friends. I especially want to ask, you and Dong Xuan, Yang Mi, Tang Yan, you are all similar in image, the plays you play overlap, there may be competition, and everyone has a good relationship with you. How did you do this?

Summary: I think that Tang Yan and Stephy are working so hard in the entertainment circle, in fact, they hope to be liked by many audience friends on the screen. Moreover, they are really liked by many audiences, and sometimes they just lack an opportunity to make themselves better and receive more plays. I am very happy to chat with you today, because I feel very comfortable chatting with you and it will also let us learn a lot.

V. Ending

Well, that's all for today's program. Thank you for watching, and also thank Stephy and Tang Yan. I'll see you next time. Tv column planning activity plan book 3

program name:

program setting:

1. program name:

2. program category: interview program for young people on campus

3. program purpose: focus on the classic figures on campus, tell colorful campus life from the perspective of modern college students, and touch themselves and people around them.

fourth, program positioning: each program invites an outstanding student who has been on campus for a period of time. The types of guests can be varied, such as excellent grades, multiple scholarships, versatile art, good words and good deeds, etc., for face-to-face communication by interview. The main content of the program tells the guests about the outstanding deeds and campus life of our students. Based on the youth group of college students, facing the flashy social environment, help them establish a correct outlook on life value and make their feelings last forever.

V. Program form: The program adopts the form of the host's appearance, inviting guests, and the guests interacting with the audience and the host, interspersed with stories and performances.

program style: casual and natural chat, relaxed and happy atmosphere, close to life, concerned about the growth story of college students, young and fashionable, delicate and true feelings.

VII. Program time: twice a month, each period is 21 minutes

VIII. Program content:

(1) Background analysis

Leukemia, a daunting term, has taken countless fresh lives away from its relentless illness. In China, there are not a few patients who died because they couldn't find a suitable hematopoietic stem cell for leukemia. Relatives and friends of patients searched for matching stem cells everywhere, but the chances of finding them were slim. Even if they found them, even fewer people agreed to donate.