College Campus Entrepreneurship Program One
First, the mode of operation
Cooperation situation. Jointly we are business, leisure coffee shop features, it is recommended that partners in senior office buildings, CBD business district, high-tech parks, Internet cafes, stations, movie theaters, marinas, or other market gaps and other areas such as site selection; unified decorative style, unified products; headquarters to provide support (including personnel training) and product (coffee beans, tea) distribution.
Second, products and services
1, products and services description
Sale of coffee, tea, alcohol, simple meals and other commodities, and provide guests with excellent environment and services, so that consumers here to show a taste, experience a culture, to support a mood, so that the coffee bar has become a business leisure, It makes the coffee bar a good occasion for business and leisure, and a good occasion for couple's gathering.
These businesses do not conflict with the industry of the owner of the occasion. Instead, they can complement the clientele of the owner of the occasion.
2. Competition
The format of peer competition is favorable to us, and can better enhance our reputation relatively speaking, the degree of our management, product and service quality, are occupying a considerable advantage.
3, resources,
Coffee store is a request for the scale and grade of the industry, but also a strict request for products and services to the industry, after all, with a high consumer color, consumers must care about their own consumption value of the full embodiment. To achieve these, the resources of the person, there is a high request. Those who choose to join the cooperation method, on the one hand, access to adequate resources, advanced equipment and, on the one hand, also avoid a lot of business risks.
Third, the market analysis
1, market demand
(1) solid old customer resources.
(2) Office buildings and hotels sources.
(3) Shopping and entertainment occasions.
(4) Mature residential neighborhoods.
(5) Foreign companies and many IT companies, advertising companies and other emerging industries in the region.
(6) If there are many schools in the region, the staff and student couples are also potential customers.
College Campus Business Plan II
I. Purpose and Significance of the Activity
Today's young students, in the face of their own life voyage is about to start, more is the grandeur of the strong will, more is the passion to fly, but often lack a rational career planning. The first step in the process is to make sure that you have the right career plan. Through this? Entrepreneurship Forum , young students should realize the importance of scientific entrepreneurship from the successful local entrepreneurs and foreign entrepreneurs, and entrepreneurship not only needs to have the courage and force, but also needs to have the mind and wisdom. As long as the full development of ? Dare to break through, straight and trustworthy? business spirit, step by step, down-to-earth walk their own entrepreneurial road, will be able to realize their dreams in life.
In the contemporary society of rapid development of economic and cultural information, it is of great significance to organize this forum in response to the current increase in the number of college graduates, employment pressure, and difficult to combine classroom knowledge and practical application. The forum opens a door for enterprises and students to communicate with each other, through the exchange and communication with entrepreneurs, students can better understand the corporate culture, whether it is for graduates to study, work or choose a career, entrepreneurship are of great help. And enterprises can also learn from the talents and ideas of contemporary university graduates, and inject new vitality into the development of enterprises.
Second, the intention of the activities
Establish long-term cooperation with well-known enterprises, signed the Department of Computer Science social practice base for college students and other agreements, and enterprises can also regularly send one or two staff to the Department to listen to the professional course lectures.
III. Format of the event
1. Talk between the host and the entrepreneurs 2. Interaction between the entrepreneurs and the students
(1) The students will explain their own entrepreneurial design and planning, and the entrepreneurs will make comments and suggestions
(2) The entrepreneurs will answer the questions of the students. Question 4, the activity time and place
Time: March 25, 20xx (this Wednesday) 19:00 pm Location: Computer Building 312 Activity duration: 2 hours V. Activity organization
The Department of Computer Science Youth League Branch Student Branch
6, the activities of the guests and hosts
Entrepreneur Representative: Mr. Xu Jin, Manager of *** Chuang Industrial Group Co. Invited Guests: Secretary Zeng Lanlan, Director Wei, Secretary Zheng of the Department of Computer Science Student Representatives: President and Vice President of the Entrepreneurship Association and President and Vice President of the Student Union Moderator: Guest Host, Student Host VII, on-site work instructions and related personnel arrangements
1, safety and security team: responsible for the audience to enter the venue in an orderly manner.
1, security team: responsible for the audience to enter the venue in an orderly manner, responsible for maintaining the discipline of the audience during the event and other related work.
Department in charge: Department of Computer Science General Student Branch Labor and Health Department, Sports Department, responsible for: Zhang Qiang
2, equipment group: responsible for on-site equipment line debugging, smooth and safe, is responsible for the control of computers and other related work.
3, etiquette group: responsible for the reception of the guests, as well as the venue at any time the need for etiquette-related work. Responsible Department: Department of Literature and Art
Responsible person: Liu Sisi
4, communication group: responsible for the forum site timely and effectively uploaded to the school network, the college network, and is responsible for on-site photography, video and other related work. Responsible Department: Network Studio
Responsible person: Zhou Zhen
5, scheduling group: responsibility? Mainly responsible for dealing with the venue of the temporary situation, and timely deployment of staff to deal with. Responsible Department: Bureau Responsible: Qian Minqiang
xxxx Youth League Student Union
20xxx x month x day
University Campus Entrepreneurship Program
First, the store introduction
(a) Purpose
In order to enrich the cultural life of college students, to improve the ability of college students to artistic innovation, rendering a kind of elegant
elegant literary and artistic atmosphere, to the school injected a new vitality, our group aims to create a service for college students, *** with the sharing of art and culture of the platform of the 365 Literature and Art Club? The group aims to create a platform for college students to serve and share art and culture 365 Literary Arts Club, to enrich college students' after-school life. Promote hard work and thrift, thrift, which has been the school advocate our college students to do.
(2) store profile
Store name?365 Literary Arts Club? , 365 refers to our establishment of a 5-member team on March 6, and also refers to the 365 days a year, we continue to provide quality service. Literary Arts Society refers to our business philosophy of making a difference in the literary arts.
The store house is characterized by a characteristic wooden hut with an elegant air. The store carries a portfolio of products that is unprecedented.
The main business: original artwork by college students, personal study notes, old books, newspapers and periodicals.
Original artworks of college students Personal study notes
Old books Newspapers and periodicals
Original artworks of students with artistic talents are acquired and sold to other organizations or individuals. Acquire the personal notes of high-achieving students and resell them to students who need them. Acquire used books from students and resell them at low prices to other students who need them. Order various newspapers and periodicals of interest to students and sell them to them.
(C) Strategy
Our store is based on the university market and off-campus merchants in various industries. Establishment of physical stores and network virtual stores.
Original artworks acquired from the university market can be sold to people outside the university through the network virtual store. Personal study notes and old books acquired from the University Marketplace are sold primarily on campus, and newspapers and periodicals ordered from the post office are sold only on campus.
First organize a small team to do a good job of advertising about our project, so that they know what we are mainly engaged in, what is our philosophy, first in our school department to do a good job and do strong, and then expand the team to outside the school development.
(D) technology
The beginning of the creation of a virtual shopping platform, the need for a lot of specialized technology, our team out of the Department of Information Science and Technology, you can take advantage of the knowledge that has been learned, to fully tap into the more specialized technology, we have a strong backing, there is a very senior professors, we can discuss the technical issues to them, I believe we will be establish a practical and fast virtual shopping platform. In Shandong University of Political Science and Law, we have a unique resource advantage, we can contact the teachers and students majoring in law to learn from them about the regulations of entrepreneurship. We can contact the Department of Journalism and Communication and ask them how to do a good job of social publicity about the store. With such a good background of technical knowledge, I believe the problems we encountered will be solved.
(E) store management
Daily affairs are mainly managed by the five members of the entrepreneurial group, according to the group's own specialties with the block responsible for the daily management, the decision of major events by the group and the instructor*** with the meeting to discuss the handling of solutions. The management of the store adopts a rotating duty system, the duty officer is responsible for the day's sales, bookkeeping, health and safety and other daily maintenance programs.
Second, the industry market analysis
(a) market introduction
College student entrepreneurship has always been a very supportive of the work of the government and the school. However, due to the confusion of the market and the lack of clear goals, many people do not choose the exact entry point, or are not creative, and ultimately lead to failure.
We created this ?365 Literary Society?
We created this ?365 Literary Club? Our market is not only for college students, but also for businesses in the community, so that businesses can buy the original artwork we acquired from college students, and we provide advertising services for businesses through the online shopping platform. 365 Literary Society? This program has zero chance of existence in the current market. So we have very few competitors and we have a huge space for development.
(ii) Target Market
The above is the buyers of the items we sell in different periods and the proportion of different buyers. From this, we can see that the consumers of college students' original artworks are mainly concentrated in
College Campus Entrepreneurship Plan IV
I. Overview of Fast Food Restaurant
II.
IV. Business Plan
V. Personnel Plan
VI. Sales Plan
VII. Financial Plan
VIII. Appendices
I. Overview of the fast-food restaurant
p> 1. This store hair belongs to the takeaway food service industry, the name is interesting fast food restaurant, is a sole proprietorship. Mainly provides Chinese breakfast, lunch, dinner, late-night snacks takeaway professional services!
2. Interesting fast food store is located in Weihai Road Commercial Pedestrian Street, the inaugural period is a mid-range fast food store, the future will gradually develop into a Chinese fast food chain stores like KFC, McDonald's.
3. The store needs start-up capital () million yuan, of which () million yuan has been raised in place, the remaining () million yuan to the bank loan.
Second, the business objectives
1. Due to the location in the commercial street, the source of customers is relatively rich, but there are many competitors, especially the store just opened, want to open the market, we must work on the quality of service and product quality, and further expansion of the scope of business to meet the different needs of consumers. The short-term goal is to establish a firm foothold in the commercial pedestrian street of Weihai Road and recover the cost in 1 year.
2. The restaurant will set up three additional branches in three years, and gradually develop into a strong economic strength and have a certain market share of fast food chain group, in the island city of many fast food brands to break through a piece of heaven and earth, and into the catering market well-known brands.
Third, the market analysis
1. Customer source: urban fast food store target customers are: to Weihai Road Commercial Walking Street shopping and entertainment of the general consumer, accounting for about 50%; nearby school students, store staff, neighborhood residents, accounting for about 50%. The number of sources of customers is sufficient, the consumption level of low-end.
2. Competitors:
Metro fast food restaurant near **** there are four major competitors, including a larger one, the other three are small fast food restaurants. These 4 restaurants have been in business for more than 2 years.? The fast food restaurants are both Chinese and Western, more expensive, and have a sparse clientele fountain. The other 3 small fast food restaurants have poor hygiene, poor service quality and crowded and dirty dining environment. We have seized the existing shortcomings of these 4 fast food stores and launched the "Good Price, Low Cost" program. Good quality and low price? Marketing strategies, and strive to occupy a place in the fierce competition in the market.
Fourth, the business plan
1. Fast food restaurants are mainly for the public, so the price of food is not too high, is a low price.
2. Vigorously develop convenient snacks, breakfast to a wide variety of cheap, according to the local conditions of the introduction of Chinese breakfast packages.
3. Lunch and dinner provide economical, nutritious dishes and an elegant dining environment.
4. Always ready to develop new products to adapt to changing market demand, such as the establishment of this year's goal is ? Meal delivery to home? service.
5. Operating hours: 24-hour business
6. For the above plan, we will divide the work and do our part. We will work on hygiene, service, price, nutrition and other aspects of the concerted efforts to get more customers.
V. Personnel plan
1. Preliminary plans for the opening of the store, how many full-time employees (including how many cooks), how many temporary employees (including cooks) are as follows:
1) Recruitment of municipal household registration through the labor market, a certain amount of experience, have a good work ethic, age 20-30 years. work ethic, aged between 20-30 years old, who are interested in joining the catering industry.
The applicant must submit the "Employee Registration Form" with personal information for an interview.
2) After the interview, written test, physical examination, and sign a labor contract (including the probationary period).
2. In order to improve the overall quality of service personnel, the personnel recruited to the post are required to undergo 2 months of training, the specific content is as follows:
1) Develop a training program to determine the purpose of training, and to develop evaluation methods.
2) Implementation of the training program, the implementation of the study of "labor discipline" and various rules and regulations.
3) Assessment of the induction, for those who fail to give a suspension to study, deduct 20% of the salary, until qualified. If 3 times the examination and failed, deduct all the month's wages and benefits.
Six, sales plan
1. A series of publicity before the opening of the enterprise work to introduce consumers to the store? Good quality and low price? The sales strategy, will also issue questionnaires, according to consumer demand, improve the store's products and services.
2. The introduction of memberships, quarterly cards, monthly cards, so as to attract more customers.
3. Monthly cumulative consumption of 1,000 yuan can participate in the end of the month lottery, the winner (1) can get a gift certificate worth 888 yuan.
University Campus Entrepreneurship Plan V
I: General Introduction
People wearing jewelry has been thousands of years of history, in our country, the traditional jewelry is only gold and silver, and with the development of reform and opening up, the exchange of cultures of various countries, a variety of different styles and types of jewelry merchandise influx. Style type of jewelry merchandise influx into our country, the industry is a new industry, the development of large space, lucrative, after a comprehensive consideration of various factors, such as economic strength, store location, sales targets, the flow of people, purchasing power, etc., decided to open a jewelry store. Before the official operation of the store, the first to develop a plan for the future store can be healthy and smooth operation to build the foundation.
Second: the reason why I chose the jewelry industry, there are several reasons
(1): With the development of China's economy, people's subsistence problem has been solved, in the clothing, food, housing and transportation to solve the problem, the beginning of the pursuit of material enjoyment, especially the influx of Korean culture, the streets and alleys, from the children to the elderly, especially the young people, competing to buy Korean jewelry. Therefore, wearing jewelry has become the current trend of culture, but also in line with consumer tastes, so this aspect of the consumer demand, people's aesthetic interests began to change, not only pay attention to how to wear, but also pay attention to what to wear, so jewelry has a lot of market space, everyone must. But now although the profits are great, the competitors are also more, to have a place in the market, depending on the choice of what kind of market positioning and survival, so that consumers appreciate their products is the most important.
(2) the jewelry industry to facilitate the rise, conducive to grasping the principle of survival in time to make adjustments , conducive to the development of the store to avoid unnecessary risks. Jewelry market is large, strong purchasing power, as long as the product caters to the majority of consumers, is the winner, the industry requires low cost, very suitable for college entrepreneurs.
(3) choose college students as a consumer group: due to the age group of college students between the ages of 18?25 years old, the age of forging the consumer group is the most important group of jewelry consumption, is the consumer group in the jewelry purchasing frequency is the most, the overall purchasing amount of the group is more, of which the consumption frequency of girls is higher than that of boys, the group has a certain economic foundation, a strong desire to buy. Fashion, the pursuit of fashion, personality, dare to try new things. Therefore, the style of the corresponding Sven, fashion, novelty, not too avant-garde, exaggerated, the price is set in the high-grade, and let customers have a sense of value for money.
(4) store location: Although the location is not the only premise of the success of the jewelry business, but the location of the store greatly affects the business of the store good or bad, due to the goods are mainly aimed at the consumer object is a college student, so the store should be selected in the surrounding areas of the university campus.
(5) store decoration requirements: the doorway should have eye-catching ads, so that passers-by know at a glance what is sold in the store, the lights must be bright at night, and instantly attract the eyes of customers passing through the store, the store lights using a combination of warm and cold form, can give a warm and soft feeling.
(6) long-term development of marketing strategy: every week there should be new goods on the shelves, each link standardized for future development of the chain, the training of sales staff to the customer service attitude, the first time to the store there are small surprises, free gift customers trinkets pendants, inform customers of the group-buying preferential discounts for every holiday.