Many experiences show that a successful franchise store owner should have commendable conditions in order to hit it off with the business philosophy of the chain head office and create a bright future. 1. Love to do business Most franchisees have the support and assistance of the chain headquarters before the opening, so that franchisees can get started smoothly at the beginning of opening the store, like a duck to water. However, having the motive force can not be ignored, that is, having a heart that loves the chain business. This kind of love enthusiasm can be naturally revealed from the attitude, making the store create a group of vigor and vitality, and customers will automatically come to the door because of this affinity. 2. Take the trouble and take the lead in work. Unless the location of the chain store is in the office area, the business will usually be busy on weekends and holidays, because there will be more consumers going shopping on holidays, so the franchise stores should make preparations in advance. Because of the different living habits of shopkeepers, many people can't adapt to the requirements of holiday work, and they will lose their boredom. This ominous atmosphere will infect customers and business will naturally be bad. On the other hand, if the joining shop owner can take the trouble to greet the guests with gratitude, the business will naturally flourish. 3. Once the chain stores that follow the franchise chain system are on the track, it is inevitable that they will be complacent and ignore the credit of the chain headquarters because most of the shopkeepers have strong independence. Many shopkeepers believe that their own efforts account for 91% of the success of the store. In fact, as far as the essence of success is concerned, the headquarters' efforts account for 75%, and the franchise stores only account for 25%. Because the essence of franchise chain store's success should be attributed to the accumulated experience of the chain head office for many years and the credit built up in the eyes of consumers, which is an intangible asset of goodwill, and it is difficult to measure by value. Franchise shopkeepers should understand that the chain business is the same business between the headquarters and the shopkeepers. Don't change the management mode of the chain system easily, otherwise it will become a qualitative chain company, which will definitely lead to the final failure of the franchise store. 4. Regard employees as good partners. Now many franchise chain stores provide 24-hour service. Therefore, it is impossible for a franchised shopkeeper to operate independently, and there must be quite a few employees. Franchise stores mainly adjust their mentality as bosses, treat people with humility, and regard employees in the store as partners in the cause, so that employees are willing to devote themselves to their work and enjoy it. Only in this way can the normal operation of the store be maintained. 5. Practice the operation manual to find out the disadvantages at any time and improve them immediately. Generally, shop owners have a common problem. In the first year or two of opening a shop, they will try to abide by the operation manual of the headquarters. However, after a long time, the business will gradually get on the right track, and they will show lazy and loose emotions. In order to prevent this negative situation from getting worse, wise shop owners should check whether they really abide by the operation manuals delivered by the three provincial head offices every day; On the other hand, from the experience of work, modify the shortcomings at any time and put forward suggestions for improvement to the head office. 6. Franchise shopkeepers must have a strong sense of operators. Although they have joined the chain enterprises, the headquarters will faithfully teach the franchise methods and secrets, which will reduce the time for independent exploration and the risk of failure. However, due to the complex composition of franchise shopkeepers, everyone's dependence is different. In order to break through the psychological bottleneck, franchisees should have a preliminary understanding at the beginning that they are not only investors in chain enterprises, but also operators of franchise stores. With this understanding, the command of joining the shopkeeper will be more correct. 7. Strong leadership and control ability Operators have strong leadership and control ability, which is the greatest force to guide the operation of enterprises. No matter whether the operation of chain stores is smooth or not, any unexpected events are unpredictable. Dealing with these events is the best time to test the leadership of joining shopkeepers. As long as the owner Hirata gets into the habit of smiling, the members in the store will always smile when they are infected. If the owner is polite and considerate, the natural clerk will be kind, because the owner's every move is like a textbook, which has a profound impact. Smart shopkeepers can exert unexpected effects if they can observe carefully and master properly and give instructions in the store. As can be seen from the above conditions, the cause of franchise chain is essentially a human cause. The success of franchise stores is closely related to the operation of the chain headquarters system, but for individual franchise stores, it is essentially related to the performance of the franchisees' personality and even the harmony of family life. For example, in the United States, some chain enterprises expressly stipulate that the husband and wife life of franchisees must be complete. The key reason for the poor management of many franchise stores is the unsatisfactory life of husband and wife. In Japan, convenience stores usually require husband and wife to operate together. It can be seen that chain enterprises are actually the best portrayal of human nature.