1. Market demand: Quanzhou, Fujian has a high consumption level, and people have a great demand for food, especially local specialty snacks. As one of the traditional cuisines in Fujian, embedded cakes have a wide market demand.

2. Local characteristics: Quanzhou is rich in food resources, such as red dates and peanuts, which can be used to make embedded cakes and give them a unique taste and flavor to attract more consumers to taste.

3. Competition: Due to the fierce competition in Quanzhou catering industry, if you want to open a cake shop in the local area, you need careful planning, precise positioning and differentiated operation to attract more consumers.

4. Supporting policies: Quanzhou municipal government has issued a series of policies to support the development of catering industry, such as tax reduction and exemption, providing loans and training talents. These policies provide some support for the start and development of embedded cake shops.