level: novice

joined KFC on October 4, 2117. McDonald's are all through Yum!

Company full name: Parkson Consulting (Shanghai). Co., ltd.

Tel: 121-34254515

Headquarter Address: 21th-22nd Floor, Meiluo Building, No.31 Tianyaoqiao Road, Shanghai

Postage: 211131

Total number of stores: 1111

Total investment: 8 million yuan

Franchise mode: franchise. 2. Franchise royalty: 6% of turnover.

Introduction of franchise project:

Development of KFC in China

KFC entered the ancient capital of Beijing with a long food culture in 1987, thus beginning its development history in this country with the largest population in the world.

1987-11-12 KFC's first restaurant in China officially opened in Qianmen bustling area. Taking this as a starting point, KFC began to explore, learn from China society and market, and gradually build a management model with China characteristics. In 1992, the total number of restaurants in China was 11; By 1995, it had grown to 71. On June 25th, 1996, the 111th KFC store in China was established in Beijing. This is a milestone, which indicates that KFC has entered a more stable development stage in China.

At the same time, the image of KFC in the eyes of consumers in China has grown. In 1999, according to 16,677 questionnaires from the world-famous AC Nielsen research company in 31 cities in China, KFC, the first western-style fast food to enter the China market, was recognized as the "most frequently patronized" brand by China consumers because of its unique food and quality, and ranked first among the top ten internationally famous brands in China.

With the gradual enrichment of the company's management experience, the continuous growth of the staff and the improvement of the management system, KFC has greatly accelerated its growth rate since it entered the 21th century. In 2111-11, KFC was the first restaurant chain in China to break through the scale of 411 restaurants. It grew to 511 in October 2111, and reached 611 in February 2112. After 11 months, the total number was 811. Up to now, KFC has opened more than 1,111 restaurants in more than 211 cities in China, which is far ahead in the catering industry in China. Moreover, China KFC has maintained a good economic performance. KFC's China headquarters, Yum! Brands China, ranked first among the top 111 restaurants in China for three consecutive years, with a turnover of 7 billion yuan in 2112. Most of them come from KFC.

Since p>16, KFC has been deeply rooted in China, forming a high-quality team and a complete management system. At the same time, China KFC has also grown into the first brand with the largest scale and the best income in China catering industry, which plays an important role in promoting the development of the whole industry.

description of joining:

China Yum! Brands welcomes like-minded partners to join KFC franchisees and create a bright future together.

China Yum! Brands is a well-established and reputable restaurant chain that operates brands such as Pizza Hut and KFC. It is a wholly-owned subsidiary of Yum! Brands in the United States. Yum! Brands was established on October 7, 1997. At that time, Pepsi separated its three catering brands-KFC, Pizza Hut and Taco Bell to form Yum! Brands. We have more than 1,111 KFC and 121 Pizza Hut restaurants in China. At the same time, Taco Bell opened its first restaurant in Shanghai in May 2113. At present, only a small part of all restaurants of Yum! in China are franchised.

China Yum's franchise project provides a unique opportunity for its franchisees. This kind of opportunity is when you get the trademark, operation, system and marketing support from a large international organization, at the same time, you have your own company and get a sense of accomplishment and profit. We are convinced that under the guarantee of our professional leadership and the quality of international brands, joining the franchise of KFC will create a different life for yourself.

how to apply for membership

our strict selection procedure enables both parties to carefully check the relevant facts and figures. Listed below are the details that our franchisees should know.

11- Advantages and Benefits of Franchising

The franchise of KFC in China is a franchise that does not start from scratch.

The franchise that does not start from scratch means that KFC resells a mature and profitable restaurant to franchisees. Different from the usual franchise mode, franchisees don't have to start from scratch, which avoids a lot of complicated work of choosing a site, opening a shop, recruiting, training and managing employees, among which deciding where to open a shop is often the key to success. Taking over a profitable KFC restaurant from Yum! in China will greatly reduce the risk of joining and improve the chances of success.

KFC, as an international brand, we believe that "not starting from scratch" franchise in the China market at this stage is the best way to start. It can ensure that franchisees can integrate into the standard management system of KFC as soon as possible and develop together.

12- Apply for joining qualification

We hope that you are a powerful investor and operator who is really eager to develop

Recognize KFC's corporate culture

Have entrepreneurial spirit

Have good business management experience in related industries

Willing to engage in the management of service industry

Willing to handle daily business matters

No.