This kind of goods is listed on the customer's pre-order list. Most of them are bought by customers on a whim or attracted by the goods themselves. Generally, they are small things with low value. Although these things can't bring much benefit to the store, they should be placed in a conspicuous position for the convenience of customers, so that customers can see them at a glance.

2, make the finishing point principle

In the exhibition, we should highlight the key points, and in the process of constantly adjusting the market, we should show the differences of the store according to the changes of the market and customer needs.

3. Aesthetic principles

Pay attention to the coordination between products and the harmonious proportion between products. And maintain the image characteristics of the store through product placement.

4, the principle of profit maximization

The display of products should ensure the full interests of the store. For example, the goal of product display is to occupy more space and attract customers' attention. We can consider combining more varieties and categories of products to show to customers, so as to meet the needs of different consumers, increase sales and expand profits.

5, the variety of goods should be rich.

This is one of the main reasons for increasing sales. It doesn't matter if the supermarket is small, but the variety must be rich. If there is a choice, customers will choose. Otherwise, customers may not come in at all.

6. Supermarket price is the basis of self-service management.

So the price should be appropriate, such as the red eye-catching label of preferential goods.

7. Display method and order.

The first part: light commodities, commodities for people to see. Middle part: high-priced goods, high-interest goods.

The next paragraph: cheap goods, high sales rate goods, big goods, heavy goods.

8, commodity display neat and clean.

The neatness of commodity display is the basic work of display, and the shelves must be kept tidy at all times. All goods must be clean and free from damage, dirt and dust, otherwise, customers' desire to buy will be greatly reduced.

Extended data:

Classification principle of grand classification

In the supermarket, it is better not to divide it into more than ten categories, which is easier to manage. However, it still depends on the business philosophy of the operator. If operators want to expand their business scope to a wide range of fields, they may have to use more big classifications.

The principle of general classification is usually based on the characteristics of goods, such as production source, production mode, treatment mode and preservation mode. A large group of similar goods are grouped together as a large category. For example, aquatic products are a big classification, because the sources of goods in this classification are all related to water, sea or river, and the preservation methods and treatment methods are similar.