Summary: Beer bar is a place to operate craft beer, it can choose a lot of business models, in addition to the pure distribution of beer, but also with barbecue, hot pot, snacks, seafood, western simple food, autonomous and other catering models with the operation, the specific choice of which depends on market research and the actual situation. To run a good beer house, in addition to choosing the right business model, choose a good store address, good beer taste, store decoration, marketing activities is also very important. Here's a look at how to run a beer bar knowledge. First, the beer bar business model how to choose

Beer bar is the beer house, is the operation of craft beer catering form, although the craft beer house mainly sells craft beer, but drinking is only some people's consumption habits, in order to attract more consumers, the need to match the food and beverage, can be operated with a large number of catering models, generally according to the actual situation to choose:

1, want to invest in a lesser cost, can choose the craft beer sales method, can choose to invest in a lesser cost, can choose the craft beer sales method. You can choose the craft beer sales method, that is, pure distribution of beer, which is relatively simple to operate, the main sales method is online at the same time offline, mainly simple packaging and distribution.

2, craft beer + barbecue, which is more common beer bar business model, beer + barbecue is a perfect match, summer consumers, especially more.

3, craft beer + hot pot, hot pot and craft beer with is also more appropriate, and suitable for all seasons.

4, craft beer + snacks, this business model is based on craft beer, the mode of craft beer varieties, the quality of their own beer brewing confidence can be taken to the model.

5, craft beer + seafood, in coastal cities open beer bar is suitable to take this business model, whether it is the local people or tourists will come to spend.

6, craft beer + Western-style simple food, this mode of operation of the beer bar is more suitable for high-end consumer places, the variety and quality of craft beer is particularly important, the beer bar decoration should also be attentive.

7, craft beer + buffet, this mode of operation is mainly operated by the buffet the addition of craft beer can be for the operation of the icing on the cake.

Two, how to run a good beer house

To run a good beer house, you need to pay attention to a number of aspects of the operation of the beer house to pay attention to:

1, store location

First of all, we need to choose a business model based on the selection of an address, if you want to do pure distribution operations, you can find cheap rent residential areas, go to the community business model; if you want to do other business model, then you need to choose a location based on crowd consumption. If you want to do other modes of operation, you need to choose a site according to the consumption ability of the crowd.

2, beer taste

For drinks, taste is everything, especially for craft beer, most of the friends who like to drink craft beer is to love the taste of craft beer, so the beer house to run a good, the taste of beer is very important.

3, store decoration

The decoration of the beer bar needs to be based on the market positioning and consumer groups to choose the appropriate style of decoration and decoration elements.

4, marketing activities

To get more consumers to your consumption, no activity is not, whether it is a regular activity or irregular activities, there should be, as the saying goes, the wine is also afraid of deep alleys, something as good as the marketing is not in place the effect will be greatly reduced, the activities should not only attract consumers, but also do a good job of maintaining the work of the old customers.