2, Western festivals are more interactive, participatory, carnival, self-centered, advocating individuality. Valentine's Day, Christmas, Thanksgiving? None of them are like this. These foreign festivals more in the human "sense of touch", "vision", "hearing", "smell" on the do enough! Article, adapted to the modern society, people are eager to communicate with each other, group participation, *** with the desire to vent their emotions, naturally more attractive to consumers.