1. Promotion and publicity in the off-season of hot pot restaurant operation: in the off-season of hot pot restaurant operation, one kind of promotion activities is essential, such as discounts and vouchers. How much to drink and how much to send, etc., a series of consumption activities; The other is publicity. The so-called publicity is not pure publicity. It is also a good method to highlight the characteristics and give consumers favorable benefits, or to publicize through the media.
second, highlight the advantages of your own hot pot restaurant: If you want to be famous among the many hot pot brand franchisees, you must give full play to the advantages in the hot pot restaurant, such as starting from the raw materials of hot pot bottom, not getting angry after eating for a long time, not being greasy, and so on. In summer, many people like to eat the bottom of a clear soup pot. Because many consumers have poor appetite in summer, it is not good to eat too hot or too hot. At this time, some appetizers or fresh food can be provided.
third, make your own characteristics of hot pot restaurants: in hot pot restaurants, brands are all over the streets, and the industry competition is very fierce. How to stand out from many hot pot restaurants, you need to make your own characteristics. So that more consumers can remember your characteristics.