I. Environment
The environment is divided into natural environment, policy environment and humanistic environment.
The influence of natural environment is generally natural disasters such as climate, plague, locust plague and flood.
Every time the Huns went south on a large scale in history, the war was mainly caused by climate change. Climate can affect and drive most people in a short time, and it is difficult to improve overall if we rely solely on personal ambition.
The harsh natural environment will destroy the overall business environment.
2. Productivity Productivity is divided into tools, data, energy and technology.
The influence of productivity is generally divided into the transformation and upgrading of tools, the efficiency of data transmission, the use cost of energy and the progress of science and technology.
Historically, the steam engine promoted the industrial revolution, and the mentoring model of traditional Chinese medicine formed the experience data passed down from generation to generation. The energy use from charcoal to coal changed the way of life.
Nowadays, Internet, digitalization and intelligence will become new scientific and technological productive forces, which will continuously promote the development and progress of human society. If merchants and enterprises still take the traditional offline door-to-door sales model in 2023, they will soon be eliminated.
Third, the world pattern.
The change of the world pattern is mainly influenced by global climate, global resources and global energy.