1, the information at the entrance of the restaurant should be clear.
The door is the first impression of customers, especially new customers. It was from the front door that he received the information of the restaurant at the first time, which had a great influence on the customers' stay. The front door of the restaurant must be clean and concise, the name of the restaurant must be clearly visible, the font is concise, the design is concise, and uncommon words or traditional Chinese characters are not used. It is best for guests to know at a glance which products are mainly sold inside.
2. Pay attention to the use of color.
The most intuitive application of restaurant door color in door design is the choice of main color matching, that is, outstanding effect, which conforms to industry characteristics, such as red and yellow matching, coffee yellow matching and black and red matching in catering industry. The combination of white and blue commonly used in dental clinics, the most commonly used colors in barbershops, black, white, gold and so on.
3. Pay attention to the typesetting specifications of the door characters and leave them blank appropriately.
Many shopkeepers like to make the words on the house numbers as big as possible. In fact, this practice is wrong. The collocation of characters and the length-width ratio of signs are the best. Only when the words "heaven" and "underground" on the door follow the principle of optimal proportion, the house number will be more attractive. Other more professional knowledge points can only be mastered by professionals.
4. Signboard words should have their own characteristics.
Signboard words can reflect the characteristics of goods and the spirit of enterprise, and their contents are concise and full of human feelings. In addition to three-dimensional, artistic and advertising processing, it can also be inscribed by celebrities and calligraphers to enhance appeal. The material of the signboard varies according to the size of the restaurant. Large-scale restaurants can use copper, protruding hollow characters, which has a feeling of wealth and luxury; The effect of fixed firing porcelain characters is good; Generally, restaurants can use plastic characters and wooden characters.