Current location - Recipe Complete Network - Complete cookbook - Innovative Marketing Strategy of Chongqing Hotpot Restaurant
Innovative Marketing Strategy of Chongqing Hotpot Restaurant
Hello, I'll answer your question now (the following answers are original by hand, please don't copy and paste)

Your concern is actually management. Management is the core point of a hot pot restaurant. If you give the same hot pot restaurant to two people who can and can't run it, there will be two different results. Therefore, in order to attract consumers, you have to know how to operate, and the problem you want to solve most is drainage. To put it bluntly, there are two modes of drainage: online and offline. The line includes PY circle, g group and so on. And offline includes community publicity, bringing new and old, etc.

Secondly, there are many business models of hot pot restaurants, such as:

Business routes of specialty dishes: such as beef hotpot, duck sausage hotpot, beef hotpot, fish hotpot, etc.

Direction-oriented business routes: such as market chafing dish, string chafing dish, small chafing dish, traditional chafing dish, buffet chafing dish, etc.

Even you can do some innovative business models yourself, but in any case, the essence of these business models actually belongs to the category of hot pot. There are two main points in opening a hot pot restaurant:

First, the hot pot bottom material determines the taste;

Second, the management skills of hot pot restaurants determine whether they can continue to operate and last for a long time;

If you carefully analyze and observe those shops that are booming and popular, they all have one thing in common, that is, they have a boss who can operate, so operation is a technical job. What if they lack relevant operating experience? You can refer to:

First, strictly implement the brand's business plan

Joining a brand has an important significance, that is, the mature experience of the brand (big brand) can be directly used for operation. An old brand has many years of operating experience that small brands can't match, so it seems to be quite critical when choosing a brand.

Second, keep learning in the implementation process.

The hot pot market is constantly changing and developing. As a manager or boss, you need to have a continuous learning attitude and learn skills in daily operation, such as purchasing goods, arriving at customers, locking customers, maintaining customers, establishing old customers, and gradually accumulating your own experience in hot pot restaurant management.

Above, the original answer, please do not copy and paste (otherwise report), if satisfied, hope to adopt.