First of all, the difference:
1、EMBA
Admission requirements: (65,438+0) College degree or above (college enrollment ratio does not exceed 65,438+00%), (2) More than 65,438+00 years working experience and more than 6 years management experience.
Applicable crowd: On the basis of inspiration, it pays more attention to the combination of courses and students' actual experience, so it is more suitable for senior managers who work hard in shopping malls.
2、MBA:
Admission requirements: (1) college degree or above, (2) graduated from college for more than 5 years; Bachelor degree for more than 3 years; Graduated from graduate school for more than 2 years.
Applicable crowd: the method of "teaching+case analysis+team discussion" is suitable for general managers with management potential who want to develop upward.
Second, EMBA
1. Definition: Executive Master of Business Administration aims to cultivate middle and senior managers with high political literacy, sense of responsibility and professional ethics, which is different from MBA and other EDP trainings such as on-the-job seminars for senior managers in enterprises.
In April of 20 16, official website, the National Education Steering Committee of MBA issued a document, which clearly stipulated that from April of 20 17, the executive master of business administration (EMBA) should be included in the national unified postgraduate enrollment scope, and enrollment should be conducted according to the unified professional degree score line stipulated by the Ministry of Education. At the same time, all MBA tuition fees will be strictly and reasonably priced and charged according to regulations.
2. Background: EMBA was first born in the School of Management, University of Chicago, USA, and its purpose is to serve senior managers. The full English name of EMBA is Executive Master of Business Administration, which is literally translated as MBA for senior managers or MBA for senior managers, and is usually called on-the-job MBA.
EMBA students are generally recommended by the company, and concentrate on classes in their spare time, with a wide range of courses and a combination of theory and practice. Its essence is a moderate on-the-job training. In China, EMBA has become a symbol of identity and status, and it is a convenient way to expand and establish high-end personal relationships. Although the class time is relatively short, EMBA learning is not an easy process. EMBA students who are studying all pay for their own money, but they all say that tuition is not the primary consideration, and they value the brand of business school more.
3, subject characteristics:
(1) The meaning of EMBA is very clear, that is, EMBA teaching attaches great importance to case teaching and case discussion. Usually, EMBA students study while working, with short school time and less teaching content. However, because students have more work experience and background knowledge, they use fewer teaching cases, but the scope of discussion is much wider and the challenge to teachers is greater. American business school EMBA pays attention to case teaching and emphasizes the use of computer software for simulation teaching. For example, Harvard Business School spent as much as $6.5438+million on the development of teaching software and hardware management, which greatly improved their modern teaching level.
(2)EMBA is meaningless, and the most important thing is the combination of theory and practice.
(3) Inviting CEOs of well-known international and domestic companies and outstanding corporate executives to communicate and talk with students from time to time. This makes the content of the class closely related to the development of the enterprise, and gives students the opportunity to get in touch with the leaders of the enterprise, so as to understand their organization, business experience, management style, challenges and coping experiences.
(4) Running schools jointly and in different places is becoming a trend. Many domestic universities have started to jointly run EMBA programs, which reflects their common understanding of the way to establish EMBA.
(5) Many domestic business schools have made plans for mobile classes when setting up EMBA courses. The so-called "mobile classroom" means that each class will go to other places to study once or several times during class. After class, students are arranged to visit local enterprises to broaden their horizons and improve their management level.
(6) Special education. On the basis of comprehensive EMBA, some business schools try to do targeted industry segmentation, which is closer to the needs of different students. Because of the depth and breadth of industry research, these professional management courses are undoubtedly very attractive to professionals who are determined to develop the industry.
4. Enrollment target: with a bachelor's degree or above (bachelor's degree is generally required), with 8 years or above work experience (including 4 years or above management experience) after graduation, and working as a senior manager of a large enterprise.
Third, MBA.
1, definition:
Master of business administration is a professional master's degree, which is different from the general master's degree. First of all, the training objectives are different. MBA is to cultivate pragmatic, compound and applied senior management talents who can meet the needs of high-level management in industrial and commercial enterprises and economic management departments. On the basis of mastering modern management theories and methods, special emphasis is placed on cultivating students' practical operation skills through business case analysis, practical observation, analysis and decision-making skills training, so that students can accept challenges in knowledge and skills, personality and psychology, goals and aspirations, and have more professional competitiveness, while other graduate students focus on theoretical study and decision-making skills training.
2. Historical origin:
MBA was born in America. After a hundred years of exploration and efforts, a large number of outstanding enterprise management talents have been trained, creating myths and miracles of MBA's economic development in the United States. MBA is known as the favored son of heaven and the management elite, and has become a special person respected and envied by the business community and even the society, and even regarded as a business hero in the eyes of the public.
According to statistics, the general manager, chairman and other senior executives of the 500 largest companies in the United States are mostly MBA. This amazing fact is the best explanation for the successful performance of MBA education. MBA means superior ability, courage and morality; Represents wealth, status, power and honor; It symbolizes hope, success and brilliance.
3. Discipline development:
The seventies and eighties can be said to be the golden age of MBA in the world. Western countries, led by the United States, have a good economic situation, and enterprises need a large number of management talents, especially business school graduates from famous universities, so MBA degrees are in short supply. MBA As students flock to MBA, well-known and unknown universities all over the world offer MBA courses one after another. In the United States, there are countless MBA courses, which leads to the emergence of flooding.
In all fairness, due to factors such as teachers, library equipment and students' weak academic foundation, the quality of MBA courses in some institutions does exist problems. The peak of MBA was in the late 1980s. By 199 1, the number of MBA students began to decline slightly. Later, several universities innovated MBA courses, and 1993 began to recruit students again.
4. Course type:
The first is a course for senior managers of the company. MBA usually takes classes outside working hours, which is called Executive MBA (e MBA for short) and does not need to take the national entrance examination for management.
The second is a general MBA course for on-the-job managers to improve their management knowledge, which is divided into on-the-job MBA (with master's degree only) and full-time MBA (with postgraduate degree and master's degree).
The third is the master of business administration, also known as the Master of Business Administration (MScBA), which aims at strengthening the professional foundation of business administration for people who are currently working or have more than two years of work experience.
5, degree characteristics:
MBA degree is a degree that pays attention to the cultivation of compound and comprehensive talents, and it is a degree that ability cultivation is more important than knowledge transmission. It teaches "management" oriented to actual combat, rather than "management" focusing on research, and the cultivation of skills and thinking is more important than theoretical analysis ability. It requires its graduates to have certain practical experience and management experience (adaptability, forecasting ability, comprehensive ability, organizational ability, etc.). ).
Its course content involves management, economics, finance, MBA finance, law and so on. Ability training not only pays attention to organizational leadership, but also involves communication ability, operational ability, eloquence-based judgment and problem-solving ability.