In May 2023, Xicha and Italian luxury brand Fendi jointly launched the drink "Fendi Happy Yellow". The yellow paper cups of this beverage are printed with the Logo of Hi Tea and Fendi, and the price is 19 yuan/cup. You can also get a Fendi co-branded badge or coaster if you buy two cups.

This special preparation uses three kinds of yellow fresh fruits, namely golden mango, passion fruit juice and fresh orange slices, and is matched with green tea soup and orange juice. It is sweet and sour at first, then the sweet mango pulp is poured out, and finally the passion fruit is slightly sour, refreshing and not greasy. It is an artifact of summer. After this drink was put on the shelves, it immediately triggered a snap purchase by consumers. Netizens teased: "The first Fendi in life was given by tea."