Internet plus.
Some people say that internet plus has made it difficult for traditional restaurants, some people say that internet plus has improved the management of restaurants, and some people say that internet plus is just a gimmick, so don't worry. In fact, the Internet is a kind of oppression to restaurants, forcing restaurants to continuously improve product quality, forcing restaurants to continuously improve service experience and forcing restaurants to keep up with customers. The catering internet is becoming a driving force for the development of traditional catering.
Restaurant purchasing, ordering, ordering, marketing, take-away, group buying and other aspects are influenced by the Internet to varying degrees. The purchase of O2O ingredients reduces the cost of the restaurant, online ordering increases the dining experience of customers, take-out and group purchase extend the radiation range of the restaurant, and electronic ordering reduces the operation process of the restaurant and improves the operation efficiency. Based on the real products of the restaurant,
Internet plus is gradually optimizing the whole dining scene. For catering people, whether they accept it or not, the Internet will change the catering industry with an irresistible trend. Therefore, if they want to gain a foothold in the future catering market, they have to embrace internet plus.
mobile payment
Once upon a time, we were still imagining that a mobile phone could handle every scene in life, and this moment is becoming a reality. Eating without a wallet and ordering without looking at the menu will only increase in the future. Online shopping and online payment have become the first choice, while Alipay and WeChat occupy the scene of offline payment. Payment in the catering industry is no longer just cash and credit cards. Major restaurants have begun to intervene in the payment platform, especially those century-old stores. For these catering companies,
The trendy mobile payment method can narrow the distance with a new generation of consumers. Compared with time-honored restaurants, fast food restaurants prefer this mobile payment. Compared with swiping a card for cash and entering a password, mobile payment can be completed in a shorter time, which improves the cashier efficiency. The change of payment method redefines offline consumption, and catering people should try to cater to the payment trend.
Platform construction
Cross-border Internet companies have advanced ideas and innovative models, but they lack in-depth understanding of the catering industry. Only catering people can really cut into the needs of the catering industry, so it is essential to build their own catering platform.