Shopping mall activity planning scheme for Women's Day 1 activity theme:
Healthy women are the most beautiful.
Activity time:
March 1-8
Activity content:
1. Healthy Women's Street-sort out the commodities related to women's health in the shopping mall (such as Taitai oral liquid, Buxue oral liquid and other medicinal drinks, beauty tea, daily health care products, body shaping underwear, household cleaning products, etc.). ) pile up to form a street for women's products and decorate it.
Second, beauty specials-women's goods specials (winter clothes clearance specials, spring clothes discounts, women's shoes, cosmetics, jewelry, etc. ) can be launched during this period (participating goods can be determined according to the specific conditions of each store).
Third, choose a healthy and good meaning of "cooking"-female customers participate, and make healthy recipes according to the food or nutrients sold in shopping malls. Requirements: novel, easy to operate, high health index, and all ingredients can be purchased in shopping malls. Participants who provide a detailed text will submit it to the service desk of each store for registration and give a beautiful gift. Then the figures written by the artist are released outside the store, and the customers evaluate and vote. The healthy recipe with the most votes in half a month (March1-March 15) became the champion of "Healthy Cooking" and won the prize of 200 yuan.
Time remarks of the competent department of project content
1. The plan was submitted to the planning department for review on February 5, 20 14.
2. Healthy Women's Street Sales Department: We can negotiate with suppliers, pay a certain advertising fee, or discount the goods participating in the event. Planning department: advertising for activities, stores: creating an atmosphere for activities.
3. Beauty discount business department: negotiate and cooperate with suppliers. Planning department: advertising activities, promoting stores: creating an activity atmosphere.
4. Choose healthy and well-cooked stores: arrange service desk registration and accept voting and statistics; Create an activity atmosphere;
Gift Planning Department:
Activity advertisement
3. 1 Start publicity.
3.8 Registration Deadline
3. 15 Select the deadline
Effect prediction:
By creating a festive atmosphere in shopping malls, creating participatory activities, attracting consumers (especially female consumers) to patronize frequently, resulting in consumer behavior, thus further highlighting the personalized management of Xiangjiang.
Planning scheme of shopping mall activities for women's day II. Activity time: March 1 (Saturday)-March 9 (Sunday).
Second, the theme of the event: 3.8 Carnival Shopping Festival, 50,000 grand prize for women.
Three. Activities:
(1) Carnival 1: Lucky Carnival
A lady who bought more than 238 yuan was lucky to win the grand prize. 100% won the prize, and 50,000 yuan was given to the lady.
Details of the activity: During the activity, you can get a scratch card when you accumulate 238 yuan in the shopping plaza that day (every 538 yuan can be exchanged for gold, computer, digital, tobacco and alcohol). Every 476 yuan can be exchanged for two scratch cards, and so on. Buy more and change more, scratch and change, win beautiful prizes, winning 100% (this activity is only for women, please be polite to men).
Award setting: bone China tableware, incense lamp, four-sided clock, bamboo charcoal pendant, Hui Mei mask, Tongrentang honey and Hangzhou silk scarf.
(b) Carnival 2: Golden Carnival
"March 8th" Golden Carnival, Eight Discounts, "Hui" and Women
(3) Carnival 3: Beautiful Carnival
-Five categories of cosmetics are discounted and scraped again, winning the prize 100%.
(d) Carnival 4: Women's Shoes Carnival
-carnival price of women's shoes in shoe city,-brand 50000 pairs of women's shoes, He III.8
Carnival 5: Sports Carnival
-The new Olympic model went on the market, and the shopping reached the grand prize.
(6) Carnival 6: Food Carnival
-supermarkets, women's rear bases, and thousands of goods are limited on the same day and then the grand prize is scraped.
(7) Carnival 7: Mobile phone carnival
-The mobile phone world is full of revelry, and then send carnival gifts.
(8) Carnival 8: Women's Carnival
After discussion by the staff of the Planning Department, the third activity plan of women's day in shopping malls suggested that various promotional activities of goods and projects should be organized around March 8 to extend holiday greetings to female compatriots all over the country and improve the visibility and sales of shopping malls. The specific activity planning scheme is as follows:
I. Theme of the event
Dress up half the sky, beautiful and healthy. See you every day.
Second, the venue of the event
Large shopping malls on the first to third floors
Third, the activity time
14.3.4— 14.3. 12
Four. Activity content
1. We held the underwear show "Time Women Fly". There are underwear shows in the morning and afternoon of March 8. The underwear worn by the model is provided by the women's clothing department on the second floor.
2. During the activity, we will sell women's clothes at special prices on all floors of the mall, with the lowest discount. The product range includes: jewelry and cosmetics, clothing accessories, leather shoes and leather goods.
3. "Be a beautiful and healthy woman" activity. Invite female health consultants to answer questions raised by female customers on the spot. Contact a number of fitness, beauty, entertainment, skills training and other units to provide discounts for female customers who have reached a certain amount in shopping malls on March 8, and at the same time strive for customers for them.
4. During the activity, we organized no less than 10 floats in the shared hall for publicity. For promotional goods, it is recommended to buy clothes, shoes, hats, ornaments and other items with high enthusiasm and relatively low price.
We launched the activity "Only he loves you the most". On the day of "March 8th", only men can enjoy special discounts or give special gifts when shopping at several relevant counters designated by the business department of the mall.
Verb (abbreviation of verb) activity promotion
Set up a description of the activity in an obvious position such as the entrance of the shopping mall; During the event, the studio will play the event content in a rolling way; On March 3rd and 7th, Evening News published 1/2 sets of red advertisements respectively. All the in-store products participating in the event have a special POP logo.
The above is the latest promotion plan for Women's Day on March 8th, 20XX. Nowadays, the competition in the market economy is fierce, and the promotion cycle is short and the frequency is high. If you want to attract consumers in such promotional activities, you must make your own special dishes. Yipin Witkey provides creative services such as women's day enterprise activity planning, women's day shopping mall activity planning and women's day promotion activity planning. As long as you have a publishing demand, Million Witkey will give you a professional planning scheme.
Women's Day 4 Shopping mall activity planning scheme I. Activity time:
March 3-March 3, xxx1
Second, the planning purpose:
1) "A year's plan lies in spring" uses the season to fight the sales war of shopping malls;
2) Seize the fashion consumption, and "Wonderful Women's Month" will strike hard.
Third, the theme of the event:
"Charm March 8th, Wonderful Woman Month"
Send:
1, date: March 8.
2. Activity mode: Any female born on March 8th (18 years old or older) can get a beautiful gift by presenting her personal ID card to the service center on the first floor.
(2) Spring clothes are listed and displayed.
1, time: every Saturday and Sunday from March 8 to March 28 (special circumstances will be notified separately).
2. Venue: Square Stage
3. Content: Brand clothing is exhibited every day, and brand clothing is sold at a discount.
4. Detailed rules: 1) Different brands of clothing are exhibited every day, and the host introduces the characteristics of clothing (such as brand, history, fabric, etc.). );
2) The beautiful girl's passionate fashion catwalk, or the beginning or middle interspersed with strong songs and dances, performs different performances according to different businesses.
(3) Large-scale fair of "Spring Dress on the Market"
1, time: every Saturday and Sunday from March 8th to March 28th.
2. Location: at the entrance of the square.
3. Mode: 1) The department store negotiates and organizes 8 merchants to hold exhibitions;
2) Set up a display and promotion model at each booth;
3) 50 yuan rents every showcase every day.
4, the required props/materials:
1) goods (clothing);
2) tents;
3) billboards.
Four, take care of our women-buy 100 yuan to send 38 yuan crazy.
1, time: March 6-March 14.
2. Method: 1) As long as every female customer buys clothes, shoes, leather goods and other goods in our department store for over 100 yuan, she will be given 38 yuan cash coupons (to be redeemed in the atrium on the first floor).
2) Without raising the original price, you can discount the original goods (except special goods) and discount the new goods.
3) During the activity, all counters are not allowed to send them to 38 yuan at a discount after raising the price. Once found, the company will impose a fine of 1000 yuan.
Women's Day Shopping Mall Activity Planning Scheme 5 Theme: March Women's Day, Bright Women's Day
Objective: To attract the attention of target customers, especially female customers, stimulate customers' desire to buy, promote the growth of store sales, attract the attention of new customers and cultivate customers' loyalty. At the same time, combined with X. X Consumer Rights Protection Day, interspersed with public welfare activities to create a good public image of shopping malls concerned about consumer rights; At the same time, shape and enhance the brand image of shopping malls, and enhance the visibility and reputation of shopping malls.
Time: x month x day -x month x day
I. Theme of the event
March women's day, beautiful women's day.
Second, the purpose of the activity
Stimulate and induce customers' consumption, restore their enthusiasm for consumption and improve overall sales.
III. Contents of activities
1, the family is good at "cooking"
Objective: To stimulate consumers, especially target customers, with current news of film and television entertainment, so as to connect customers and cultivate loyalty.
Activity time: x month x day -x month x day
Activity content:
During the activity, the shopping mall solicited customers' intention of family "cooking", no matter what you learned or what you experienced personally; Whether frying, frying, rolling, or boiling, stewing or steaming, you can write down your good intentions of "cooking" and put them in the collection box of "cooking" in the shopping mall. All customers who participate in the activity will be given a small gift (in-store cash gift), limited to X copies per day until it is delivered. Professional chefs in the store will be invited to select X creative awards, X best "cooking" awards and X excellent "cooking" awards.
The mall will announce the appraisal results on the bulletin board at the main entrance of X, and attach a "cooked" menu. The winning customer will collect it at the mall service center with valid certificates before X, and the overdue prize will be invalid.
Best "Cooking" Award: Commodity Award with a value of X yuan (X names)
Excellent "Cooking" Award: Prize value X Jin of rice X bags (X names)
Note: One person will win more prizes, and only one prize will be given to the customer.
2. Beautiful women from shopping malls-"Beautiful women accompany me to celebrate my peers' birthdays".
Activity time: xx years, X months, X days -X months, X days.
Activity theme: Beauty is with you, and I will accompany you on your birthday.
Activity details:
All women born in X-X can participate in this activity.
② The main service center of the shopping mall has specially set up the "Lucky Lottery Box for Women's Day" for you. All women who shop during the activity come to the service center with the computer receipt and ID card, and after confirmation, put the computer receipt into the "Lucky Lottery Box for Women's Day" (please write your name and contact information on the back of the receipt), and they will have the opportunity to get a shopping mall Women's Day gift package (xxxx Ejiao Black-bone Chicken X Box (xmlx 10), shampoo and milk).
On the afternoon of X, X, X lucky female friends will be drawn from the "Lucky Lottery Box for Women's Day", and the list will be announced on the bulletin board at the main entrance of the mall.
(4) Time for receiving the prize: X-X-X-X afternoon, which will be invalid after the deadline.
Dress up as a woman to add luster to shopping.
Purpose of the activity: attract the attention of target customers, especially female customers, stimulate customers' purchasing power, promote the growth of store sales, attract the attention of new customers and cultivate customers' loyalty.
Activity time: 8: x- 18: x, X-X.
Shopping Mall Women's Day Activity Planning Scheme 6 Shopping Mall Women's Day Activity Planning Scheme 1
Theme: March 8th Women's Day, is it romantic or not?
Activity time: from now until March 20th.
Activity content:
March, a day full of spring, March, a woman's day. At first, the sunshine became more and more brilliant in the cold and warm, and women matured and brightened day by day in the busy and hard work. Following the pace of the times, there are many differences between modern women and women in the old days: the liberation of ideas, the renewal of ideas and the broadening of horizons have injected new ideas and concepts into life. In this festival that belongs to women all over the world, should we relax, be charming, be savage and be extravagant? Whether it's romantic or not is up to you! Please pick up the pen in your hand and express your feelings and feelings in our festival.
1, activity requirements:
The content is not limited, and the topic is self-made. The text category is not less than 500 words; Picture category, with at least 5 pictures and descriptions of at least 100 words; Poetry is not less than 14 lines;
The manuscript of participating in the activity is sent in the mailbox; Please indicate whether it is romantic or not. If it is found that it violates the requirements, its activity qualification will be cancelled;
All articles participating in the activity will be collected and recommended according to the quality of the articles; All netizens are judges, and the best articles are selected by voting.
2. Event prize setting:
First prize: gift, perfume, a bottle of roses;
Three second prizes: a rose for each gift pillow;
Five third prizes: one rose for each reusable shopping bag;
Several encouragement awards: one rose for each reward gift;
Cost budget and income
Offer prizes: 150 yuan.
Benefits: it can't be evaluated, which can ensure the improvement of click-through rate.
Shopping Mall Women's Day Activity Plan II
Happy March 38, happy turn, enter the new century, exercise together, stretch your hand, twist your waist, roar and turn around, let you experience the fun of rotation, make your figure slimmer and more charming! Actions speak louder than actions, so sign up quickly. The quota is limited to 50, and the hula hoop is provided by New Century. )
Award setting:
Champion: 1 gift worth xx yuan.
Runner-up: 2 gifts worth xx yuan.
Third runner-up: 3 gifts worth xx yuan.
Participation Award: A beautiful gift for 44 people.
In order to make us do better, let us know your needs better and narrow the distance between us, we will jointly launch "Harmony 3, 15, Consumption and Development" at the main entrance of the new century at 9: 00 am-12: 00 pm and 4:00-6:30 pm on March. Managers and other leaders will communicate with you face to face and accept your sincere opinions and suggestions! Warmly welcome the vast number of consumers, urge and enhance the good brand image in the new century. We will listen carefully to every suggestion and opinion you put forward and take it seriously in order to improve our service more perfectly.