Eating vs. traditional ordering immediately, people have me, and people have me.
Comparison table of instant and traditional ordering effects
VS Eat Traditional Ordering Right away
The labor cost does not need to be accompanied by waiters, and diners can scan the code and order their own food when they arrive at the restaurant, avoiding the problem of food introduction caused by frequent replacement of waiters or inadequate training; So as to save ordering time, improve ordering efficiency, reduce labor cost and weaken the demand of catering enterprises for waiters. A restaurant needs 5- 10 waiters or even more. When there is a big passenger flow on holidays, the waiters will be as busy as a bee. Ordering time exceeds 15 minutes. In addition, the loss of service personnel in the catering industry makes it difficult to recruit people and train them, which has become a major problem for catering enterprises!
Equipment cost The restaurant does not need to be equipped with ordering equipment such as ipad ordering treasure and ordering machine. Diners use their mobile phones to order food at will, which saves the hotel's high purchase cost of ordering equipment, and is cost-effective and flexible! A vegetable treasure (500- 1000 yuan)
An ipad or tablet 1500-3000 yuan!
A ordering machine costs ten thousand yuan! Catering enterprises have their own ordering equipment, which is often lost or damaged. Once damaged, the maintenance time and cost are very high, which directly affects the operation of the restaurant!
Electronic recipes with menu cost can be updated at any time, so as to know the taste needs of diners at any time, adjust the cuisine at any time, and promote the price at any time, thus solving the problems of long production cycle and high printing cost of traditional paper recipes; Dish information replacement is inconvenient and not timely. A restaurant with 20 tables needs to make 20 paper recipes to order at the same time when there are many guests. The production cost of middle and high-grade recipes is about 100 yuan/book, and the direct production cost is 2000 yuan. Because of adding or adjusting dishes to ensure the beauty of the menu, it needs to be replaced about three times a year, and the total cost of 1 year is as high as 6000 yuan! )
The marketing effect is to collect customer information in real time and understand customer needs through the instant mobile phone ordering system. It also has a social platform function based on life consumption experience, which can be shared with family and friends anytime and anywhere. The fast food self-service ordering system comes with a group purchase discount publishing platform, and enterprises can publish their group purchases and coupons to the fast food platform in real time. Traditional media can no longer meet the needs of catering enterprises in the ever-changing Internet era.