"Heicks" generally refers to Heicks science and technology, which comes from the game League of Legends, and refers to a top technology that combines magic and technology. In the mouth of short video bloggers, it has become a way of "turning decay into magic" of ingredients.

From 13, in August, 2022, Xin Jifei released a series of "revealing" videos, such as "synthesizing honey with sugar water and essence", "technological starch sausage with no meat at all" and "making instant bird's nest with transparent film mixed syrup". Because the whole production process resembles an experiment, Xin Jifei was nicknamed "Breaking Bad" by netizens, and even created the word "Heicks Science and Technology" in the food field.

The social impact of this stalk:

By September, 2022 15, the cumulative hits of Tik Tok topics # Heicks Science and Technology #, # Three Flowers Naked Milk # and # Technology and Resilience # have exceeded 750 million.

On June 2nd, 2022165438+1October 2nd, the Consumer Products Industry Department of the Ministry of Industry and Information Technology organized a symposium on food additives industry. The meeting requested relevant associations to continue to carry out popular science propaganda on food additives, guide consumers to scientifically understand the functions and safety of food additives, reduce the negative impact of public opinion related to "Heicks Science and Technology" on food additives and even the food industry, and create a good public opinion environment.

Reference to the above content: Baidu Encyclopedia-Heicks Science and Technology