Recently, a singer has been singing in a bar. How to publicize the first leaflet effectively? Second, there is a big poster outside the door! Or send a promotional message on platforms such as Weibo WeChat! Let regular customers know! You can also put up posters and bus stop signs in conspicuous places nearby. I hope it will help you, wish you success, look forward to your praise and thank you for your encouragement. What is pop music? The full name of POP is PostOfficeProtocol, which is used to receive e-mail. It uses TCP port 1 10. The third edition is commonly used now, so it is called POP3 for short. POP3 still works in client/server mode. A client is called a client. Generally speaking, our daily computer serves as a client, while the server is managed by a network administrator. For example, the server is a collection of many small mailboxes, just like the mailbox structure of the building where we live, and the client is like a person holding a key to open the mailbox and get a letter. What is a popular poster about fashion? POP poster-the abbreviation of English pointofpurchase, which is willing to be English "advertisement that can promote the sales of shopping places". All advertisements inside and outside retail stores that can help promote sales, or other signs that provide information, services, explanations and guidance about goods, can be called POP advertisements. It can be called "the most intimate communicator", which is the basis of the introduction of POP (1). The definition of POP(PointOfPurchase) originally refers to a store-top promotion tool in commercial sales. Its types are not limited, but it is mainly displayed at the store head, such as tags, posters, small stickers, big signs, physical models, flags and so on. These are all within the scope of POP. POP's Chinese name is also called "store top display". The Rise of POP Hand-painted Posters In recent years, due to the introduction of the marketing concept of storefront display in Japan, shopkeepers began to pay attention to the packaging of the facade, and a large number of posters with paper drawings to inform consumers appeared on the storefront, perhaps printed or hand-painted, forming a wave of fashion trends. Among them, the most striking thing is the rise of hand-painted POP. In the early days, it was very simple, and the word POP, which only cared about informing the news, has recently evolved into a wave of hand-painted pop culture. A large number of patterns and materials are vividly presented on poster paper, with rich colors and eye-catching. Hand-painted pop is an art in recent years. In addition to commercial applications, poster drawing is also carried out on campus in line with the trend. As we all know, all club activities, study and publicity, and inter-school activities are harmful. Draw color posters with the simplest tools. Hand-painted posters have also changed from the initial "big-character poster" period to illustrated "graphic billboards". Third, POP hand-painted posters commonly used tools to draw a beautiful POP poster. You can mix and match with the following tools, and you don't have to use a specific tool. The above are the basic tools for completing a POP hand-painted poster, which can be bought in art stores or bookstores: 1. Colored pens: two kinds of pens: corner head and round head. 2. Mack pen: A Mack pen, with two kinds of pens, i.e. corner pen and round pen, and three kinds of solutions, i.e. alcohol, water and oil. Third, powder and crayons. Fourth, pastel pen. 5. Colored pencils and sketch pencils. Six, watercolor, poster color, round or flat marker. Seven, brush, ink, color Dan. Eight, pen knife, art knife, round knife, styling scissors, scissors. Nine, double-sided tape, lipstick glue, transparent tape, paper tape, glue, photo glue, Taiwan Province Province glue. Ten, cutting board, cutting steel ruler (30 cm, 70 cm, 100 cm each), small ruler, wave ruler, soft ruler. Xi。 Compass. Twelve, needle pen. Thirteen, like white, correction tape, white paint pen, gold paint pen, silver paint pen. 14. Handbags and paper reels. Fourth, hand-painted paper materials for POP posters To draw a beautiful POP poster, the commonly used paper materials are as follows. Most of these paper materials can be bought in art clubs in the market, and the price is not expensive. If you need to use more special paper materials, you can also buy them from the art club. First, written papers. Second, posters. Third, die papermaking. Fourth, pastel paper. Fifth, good paper. 6.kraft paper. Seven, tile edge plate. Eight, gather dragons. Nine, pearl board. Ten, colored paper. Eleven, cotton paper. Twelve, rice paper. Thirteen, crepe paper. Fourteen, plastic board. V. Composition factors of hand-painted POP posters The composition factors of hand-painted POP posters can be roughly divided into the following categories: 1. Illustration (1) Thematic style (2) Decorative style (3) Whole topic style (2) Copywriting style (1) Title (2) Key tips (3) Content (6) How to write hand-drawn POP characters well. Second, write with a hard pen → write with a round pen → write with a corner pen → practice with a soft pen. Fourth, creative font practice. 5. Grid space allocation. Sixth, font decoration. Seven, reading. Eight, the first font → big poster → graphic poster → three-dimensional poster → three-dimensional object Seven, the use of computers and artists In addition to hand-painted POP posters, it is also common to use computer draft posters output by cg animation synthetic color inkjet printers recently. In addition to the overall output by computer, the characters printed by computer can also be used as a tool for producers who are not good at writing POP fonts during the day. With the use of computer software such as CroalDraw, Pagemaker and Quack, we can get many different computer words. Marketing of Hand-painted POP Posters Just because a POP poster is well written doesn't mean it is successful. Time limit, the duration of posting and the location of posting all affect the effectiveness of this poster to convey information. If you make a very beautiful poster and post it for only one day, and the posting place is not where the target audience can see it, then the effect of the poster will be wasted. Hand-painted POP posters are not only beautifully written, but also need careful shooting, because it takes a lot of effort to make them. The production forms of POP include color printing, printing and hand drawing. With the development of computer software technology, it shows beautiful and efficient advantages in artistic design and application, and can even imitate the graffiti effect of hand-painted artistic glyphs to the fullest, and can receive and dial LOGO pictures from digital cameras and scanners. Especially suitable for fast, efficient and low-cost production of selling points with large demand for POP. The application of POP POP is mainly used in supermarkets and various retail terminal stores. At present, most large supermarket stores are printed into a unified template, and then the artist fills in the text content according to the requirements, which is very flexible and timely. Therefore, the general simple hand-painted POP is incompetent and must be modularized for mass production. At present, small and medium-sized retail stores have the trend of brand chain operation, and many of them operate synchronously with brand operators and manufacturers in product organization structure, promotion plan and store style. However, in the use of POP, many still advocate different copywriting and provide different preferential information. Some stores even write down posters such as "Extraordinary Good News" with yellow paper brush ... This obviously does not adapt to the trend of brand operation. Perhaps brand suppliers should consider more at this point. America is the advertising kingdom. According to the six principles of poster production advocated by famous American poster designers: (1) Simplicity: the image and color must be simple and clear (that is, simplicity). (2) Unity: The shape and color of the poster must be harmonious and have a unified coordination effect. (3) Balance: The whole picture should have a sense of boldness and balance. (4) Sales focus: The components of posters must be simplified, and the focus should be selected as much as possible. (5) Surprise: Posters should be surprisingly innovative in form and content, and have a strong surprise effect. (6) Skills: Poster design needs high-level performance skills, which can't be ignored in painting or printing. Classic POP website://link: hand-painted POP posters are in short supply! Recently, the Ministry of Labor and Social Security released a message that the supply and demand of artistic talents are seriously unbalanced, and the demand ratio is 10.08. In other words, an artist has 10 positions waiting for him to choose. The most scarce artistic talents are commercial artists. The reporter found in the survey that there are about 5,000 artists in Beijing and more than 2,000 commercial artists in the market. Wang Shaohua, head of Beijing POP Science and Technology Education Promotion Center, said that POP Advertising is the abbreviation of English pointofpuchasadvertisinng, which is translated into selling point advertisement at the point of purchase. At present, the major of commercial art design is still a blank in China. It is natural that the cultivation of commercial art design talents presents a situation of abnormal development and the talent gap is very large. As a branch of commercial art design, POP hand-drawing technology has few talents. The reporter also learned about domestic schools that train artistic talents, such as Beijing Film Academy. It is true that no school offers POP hand-drawing major. Wang Shaohua explained to reporters that commercial hand-painted POP posters are a kind of hand-painted works of art, and the contents are usually some dynamic and interesting products, characters or cartoon images, which attract people's attention and leave a deep impression on customers through pleasing color schemes, funny behaviors and language advertisements. However, monotonous, rigid and rigid signs are hard to attract the attention of pedestrians. Hand-painted POP posters are mainly used in teahouses, bars, restaurants and specialty stores that emphasize the artistic atmosphere. Wang Shaohua, a skilled person with a monthly salary of 3,000 yuan, said that at present, learning commercial hand-painted POP posters does not require a certain painting skill, as long as learners like it. In a professional training school, after a month's study, students can probably master the basic painting principles of commercial hand-painted POP posters and become a junior commercial hand-painted POP poster painter. The reporter learned in the market that the monthly salary of a junior commercial hand-painted POP poster talent is about 1500 yuan. If you want to become a professional commercial hand-painted POP poster planner, you need at least three months of study and practice after getting started. When you become a professional commercial hand-painted POP poster planner, your income usually goes up, ranging from 2,500 yuan to 3,000 yuan. At present, people who are engaged in the planning and promotion of commercial hand-painted POP posters in many foreign companies such as Wal-Mart, Carrefour, Huapu, Huatang, China Resources, Puls Matt, Auchan, Du Shi Department Store, Yansha, Shuang 'an Commercial Store 100 can earn about 7,000 yuan per month. Such commercial hand-painted POP poster planners not only have good professional standards, but also can correctly understand corporate culture and sales concepts, and integrate them into hand-painted POP posters to achieve the purpose of increasing sales. Planning scheme of bar activities
In order to ensure the safe and smooth progress of things or work, it is usually necessary to make a complete plan in advance, which is the detailed rules, steps and arrangements for implementing a specific action. So what is an excellent plan? The following is the bar activity planning scheme I have compiled for you. Welcome to read the collection.
Foreword:
Speaking of Singles' Day, many people are disgusted, so whenever there is a publicity activity for Singles' Day outside, they think it is noise. And I hope my plan can make more people go to Singles Day happily, let them find different ways to spend it, and then fall in love with it. This will be my hope. There are two kinds of people who celebrate Singles Day. One is to stick to being single to the end; The other is to be lucky on this day and realize a bright love. For the former, we hope that he (she) will confidently shout out that I love being single, and the single aristocrat is me. For the latter, we should create such an opportunity for him and encourage him to take the first step of undressing. These two kinds of people want to get rid of loneliness and make good friends on Singles Day, which is the direction of the bar's efforts.
(1) activity introduction
I. Name of the event:
20xx 165438+ 10/month1sunshine singles day planning book
(Very 6+ 1 waiting for you to join)
Second, the activity background:
(1) College students all know about Singles Day, but they are ashamed to celebrate Singles Day or don't know how to spend it. The awareness that I want to celebrate Singles Day has not been established in everyone's hearts, and it has not really been liberated from my heart, which has also become the main point of our publicity this time.
(2) The quality of activities held on the night of the Bar Festival is also questionable. The first is whether the quality of the people participating in this activity is high, and the second is whether it is shameful to spend in bars. In view of these two points, it is necessary to have appropriate access control policies and acceptable preferential activities.
Three. The purpose, significance and goal of the activity
(1) The main purpose of this activity is to let more people know about the bar, make it famous and contribute to the brand building of the bar. The brand of bar should be a combination of system and innovation. Only by following various systems can the bar operate in an orderly manner, and only by pursuing innovation can the bar become better and better.
(2) Activity significance: to achieve a win-win situation. More bachelors can spend a happy night here, and the bar has gained due income and increased its popularity. I hope they can experience the culture of Sun Bar.
(3) Activity goal: Those who are interested in being single confidently call me single, and the single aristocrat is me. People who want to be naked will feel the love of light.
Four. Time and place of activity:
20xx 165438+ 10/01in the sunshine.
Brief introduction of verb (verb's abbreviation) activity;
1, sell tickets (one ticket for 5 yuan, group purchase discount for more than 6 people. Winning the lottery, the winning rate 1 1% is obvious, and 50% is hidden, mainly giving, supplemented by selling)
2. Wonderful programs (that is, bars often invite versatile people to perform)
3, love songs duet karaoke (six songs selected in advance will be announced during the publicity, and on-site registration will be made on the evening of the party. The number of applicants for each song is limited to three pairs, and each song will produce a pair of combinations. Finally, these five couples will make the final PK and produce the champion of the night. The winner of 1 will get a gold coupon of 100 yuan, and the other four groups will get a 20% discount coupon)
4. Romantic ball squeezing activity (lovers can squeeze the balloon in any way, and a note will appear after the balloon is squeezed. They just need to do what the note says, and they can get a 10% discount coupon as long as they participate. )
5. On the heroic activities of drinking (the bar provides free drinks for the competition and conducts one-on-one competitions. After drinking, I will send two bottles of beer to the winning friends. )
6. Free bartending (couples and lucky customers who are successfully paired that night will have the opportunity to get bartenders and wine provided by the bar for free to bartend for each other.
Activity process of intransitive verbs:
(1) Pre-preparation:
1. Apply for the venue and set up the stage.
2. Banner application and production
Step 3 make posters
4. Broadcasting and publicity
The specific arrangements are as follows:
Budget:
(2) Mid-term activities
1, press the number to sit down
2. Wonderful program
3, love songs duet karaoke
The host read out the rules and procedures of the competition.
B Let the five couples who sing the first song take the stage in turn. After this round, let the audience choose a winner. The next five rounds will follow the pattern of the first round.
Let the winner go to the bar to collect the spoils.
4. Romantic ball-pinching activities
5. Heroic deeds, drinking together
6. Free bartending
(3) Late activities
Summary meeting