Stores will prepare recipes as auxiliary tools. By looking through the menu, we can know what specialties this meal has and what dishes this restaurant can offer, and then we can choose according to the options they offer. Merchants can also introduce their own characteristics to consumers according to recipes, so as to achieve the purpose of sales. It can be said that the emergence of recipes is beneficial to both stores and consumers. Of course, many businesses also choose to tamper with recipes to make them more attractive, thus stimulating their desire to buy.