In Lotus, "Lotus Blood Duck" is everyone's favorite. This dish is made of ducks native to this county, with local excellent tea oil, rice wine and red pepper. After careful cooking by local chefs, it tastes delicious, tender and delicious. Over the years, "Lotus Blood Duck" has become a food culture in this county. People will kill a duck from time to time, whether in town or country. The main course of all restaurants in urban and rural areas must be "Lotus Blood Duck". When foreign guests come to Lotus, this special dish is also their first choice, because "it's ridiculous not to try duck when passing by Lotus".
A beautiful legend, accompanied by the birth of "Lotus Blood Duck". In A.D. 1276, the Yuan Army captured Lin 'an, the capital of the Southern Song Dynasty, and Wen Tianxiang was the diligent king. On this day, he came to Lianhua to drink chicken blood wine with local rebels. At that time, there were no chickens, and the lotus was rich in ducks, so they used duck blood to make wine. Liu Delin, the chef of Huotoujun, mistook the unfinished duck blood wine for hot sauce and poured it into the pot when frying ducks. Before long, a pungent smell pervaded everywhere, only to see the dishes paste into a ball and the color was purple. When the duck was brought to the table, Wen Tianxiang took a bite and was full of praise. He asked, "Why this dish?" Liu Delin made a mistake and replied: This is a local specialty called "Lotus Blood Duck". Thus, a dish was named and passed down from generation to generation, and later, it appeared on the royal menu of the court in the late Qing Dynasty.
Since the beginning of the new century, a group of lotus people with active brains are determined to "carry forward" the time-honored brand and "open" the "Lotus Blood Duck" to all parts of the country. Taking this as a starting point, they used convenient transportation to transport lotus ducks, tea oil and other local products to various places. Soon, the popularity of this dish is increasing.
More than 10 "Lotus Blood Duck" restaurants have settled in Nanchang. Peng, the owner of the local restaurant Lotus Blood Duck on Minde Road, said: Last year, I opened two local restaurants from Lotus to Nanchang, mainly dealing in Lotus Blood Duck. I didn't expect business to be surprisingly good. All the food in the shop is in the name of "Lotus Blood Duck", which sometimes makes the supply of raw materials fall short of demand. I'm going to open a third store next year and gradually realize chain operation.
Li Qifeng, the owner of Shaoshan Blood Duck Hotel, told us on the phone that people who grew up in Lotus have a unique complex about Lotus Blood Duck. There are many lotus people in Guangzhou. They not only came to eat "Lotus Blood Duck" by themselves, but also brought businessmen and foreign friends from Taiwan Province Province. On New Year's Day, Dragon Boat Festival, Mid-Autumn Festival, National Day and other festivals, the business in the store can be described as "hot", with an endless stream of guests, and some even have to queue up. Now, my shop receives hundreds of guests every day, and the first dish each guest orders is "Lotus Blood Duck".
Li Jianming, who was born in Qinting Town, Lotus, and now runs the Ganxi Blood Duck restaurant, said: When I was in college, I always recited the unique taste of Lotus Blood Duck to my classmates. The first thing I do when I go home is to ask my mother to make me a lotus blood duck. I accidentally managed the Lotus Blood Duck. At that time, I was still working in a trading company in Guangzhou, and once I went to dinner with a Beijing guest. The guest asked me if there were any specialties in our hometown. He wanted to taste the local flavor, so I took him to Li Qifeng restaurant. As soon as "Lotus Blood Duck" was served, the guests were attracted by the rich aroma and couldn't wait to taste it. After dinner, he asked me if I could eat "Lotus Blood Duck" in Beijing. As soon as he reminded me, I suddenly had an idea: to open a "Lotus Blood Duck" restaurant in Beijing. Today, I have put up the signboard of "Lotus Blood Duck" on the streets of Beijing. Before long, I will let "Lotus Blood Duck" swim to Wangfujing.
Interestingly, the "Lotus Blood Duck" shops in various places have also become "post stations" and "guild halls" for lotus people who have left their hometown to pin their homesickness and contact their feelings. In Guangzhou, whenever there is a holiday, local people or migrant workers who have fallen from Lotus will get together and eat bloody ducks to show their yearning for their hometown. A fellow lotus resident in Guangzhou said: After leaving home for many years, I always think of the local customs of my hometown and the happy time of enjoying the Lotus Blood Duck with my family. Lotus people who work in Guangzhou generally don't start businesses, so they are looking forward to going to the hotel to eat "Lotus Blood Duck" with relatives and friends during the holidays. Li Qifeng said that every holiday, he would set aside a few boxes, waiting for the lotus people to come to the party.
"Lotus Blood Duck" is fragrant. For example, in Shenzhen, there are five "Lotus Blood Duck" restaurants, and in Haikou, there are seven or eight hotels that operate "Lotus Blood Duck". However, there are also some constraints on how to form an industry through a dish with unique flavor.
Accelerate brand management. "Lotus Blood Duck" has a long history, and relevant departments should raise its development to the height of inheriting intangible cultural heritage and make great efforts to apply for a protected "green trademark" for it. At the same time, guide business owners and farmers to establish brand awareness, open up markets with varieties, win markets with quality, and occupy markets with brands.
Be bigger, stronger and better. Lotus has good ecological resources. Relying on the advantages of mountains and rivers, combined with the traditional lotus breeding and the development trend of "Lotus Blood Duck", according to the idea of unified planning and outstanding characteristics, we will build a large-scale operation and scientific production of "Lotus Blood Duck" raw material supply base.
Form a development association. "Lotus Blood Duck" is still in a state of spontaneous operation. In the form of an association, the operators of "Lotus Blood Duck" scattered all over the country are linked to collect and sort out catering information all over the country. At the same time, we should actively organize business owners to exchange experiences, and train managers and cooking technicians by holding experience exchange meetings and technical improvement meetings. `
Many people know that many cuisines are well-known, but only one dish is popular everywhere, which is very rare. We look forward to turning "Lotus Blood Duck" into a big industry for lotus people to start businesses and drive a group of people to get rich.