Many time-honored catering brands were very popular at the beginning of their establishment, but after several years of development, most of them were troubled by factors such as unpopular products, outdated equipment in stores, and inability to keep up with the tastes of young people, and finally ended up lonely. However, there are still many time-honored catering brands, which have made corresponding changes according to the needs of young people and achieved good results.

As an old brand of toffee, White Rabbit has been with people all over the country for 60 years. This brand, which appears in people's childhood memories, never seems to grow old.

In this era of following the trend, White Rabbit first launched a flash milk tea shop, and then joined hands with Belgian chocolate brand GODIVA to create three ice cream products with the unique flavor of White Rabbit's sugar milk.

Cross-border, cooperation, joint name ... Not only has the old white rabbit withstood the test of the market, but the related products once launched have set off a craze and are deeply loved by consumers.

Also popular with consumers is Daoxiang Village, a famous pastry brand in Beijing, which has a history of 124 years. However, with the emergence of various dessert shops in recent years, the development of Daoxiang Village has reached a deadlock. Time-honored catering brands generally have a long history of development and can survive with their own unique characteristics in commercial competition. The reason why it can be called an old brand is because its products must have been tested by the market and have their own unique style. Products are the core of time-honored catering brands. With the development of economy, some time-honored brands are tired, but their core products must not be abandoned.