How to design hotel light box advertisement? 1, be sure to highlight the theme, not too monotonous, if it is words or patterns, it will be too messy. Be sure to highlight the theme, such as the name of the store and the image of the boss, which should be added. 2, it is best to use the same color system, which can make the whole store style unified. 3, be sure to highlight their own brand characteristics, generally use logo, mascot, font, etc. To highlight our own brand concept and image and make it more acceptable to the public. 4. Be careful not to jump too far, avoid being out of touch with the times and keep pace with the times. 5. There must be bold innovation, and both the pattern and the text need to be changed according to the changes of the times, so as to maintain modern beauty and attract more people to pay attention to the brand. 1, must highlight the aesthetic. We must pay attention to the overall effect and avoid certain fluctuations in the later development process. 3. Be sure to pay attention to the comparison of various factors. We can't ignore the overall effect.