At the same time, the cost of a person eating buffet is as low as a dozen yuan, which gives people a very cheap feeling. Because of this, buffets are more popular.
Buffet is so cheap for the following reasons:
1, small profits but quick turnover.
The management mode of buffet is to win by quantity and make small profits but quick turnover.
In this business model, every customer eats in the store, and the profit earned by the restaurant is actually not too high.
It seems that this restaurant is going to lose money. ..... Actually, it's not.
The buffet restaurant adopts the business model of winning by quantity. ..... Although the profit of a single business is not high, the total profit is also very considerable because of the large number of customers.
2. The labor cost is low.
Ordinary restaurants adopt the mode that customers order food, waiters deliver food to the table and provide related services.
This business model needs to hire many waiters, and the operating cost is relatively high.
On the other hand, the buffet allows customers to help themselves with their meals without the help of waiters.
In this way, restaurants can save a lot of labor costs and increase profits.
3, the cost of ingredients is low.
Because the cafeteria adopts the business model of winning by quantity, the restaurant needs to purchase a lot of ingredients.
In this way, we can purchase goods at relatively low prices, reduce costs and increase profits.
4. The uniqueness of marketing methods.
Buffet is to calculate the consumption amount of a single customer according to his consumption situation.
In this way, the cost of buffet is relatively low.
For example, if a person spends 20 yuan on a buffet, he will find it very cheap. ..... but if more than a dozen people go out to eat together, the total consumption will reach more than that of 200 yuan ... So overall, you will find that the total consumption together is not low.
The above reasons are the reasons why the buffet gives people the feeling that the price is cheap.