Nowadays, everyone knows that it is yellow. Huang not only occupied large business districts and shopping plazas in first-and second-tier cities, but also can be seen everywhere in small counties. Therefore, Huangneng occupies a large-scale catering market, and its business model is successful and worth learning. First of all, Huang's founder can gain insight into the unique shortcomings of chefs in the catering industry in China, and try out the model of standardization of craft ingredients. I have to say that Huang, the founder of our company, is far-sighted. With years of working experience as a Chinese chef, he discovered the shortcomings of Chinese catering very early. Training chefs is not only costly, but also has a high brain drain rate. Its standardized cooking mode makes the reproduction of yellow dishes easier, ensures the taste and reduces the use cost of high-end talents. Secondly, can Huang create his own in the highly competitive catering industry? Three-sauce stew pot? , open up their own unique way of life. In the early days of Huang Jianguo, he made a very wise decision, original? Three-sauce stew pot? Focus on your own food? Braised fish in three sauce? . Simple and simple focusing strategy not only increases the convenience of Huang brand communication, but also opens up his own survival? Only? Way. Just like fried chicken in KFC, Big Mac hamburger in McDonald's and pizza in Pizza Hut, yellow stewed fish with three sauces has entered the hearts of consumers. Finally, Huang carried out chain expansion and quickly seized the market. Huang knows the importance of brand. After being recognized by Beijing consumers, his first thought was expansion. Seize the market by joining and direct selling. When the management ability and standardization of the enterprise reach a certain level, it is a greater opportunity to join the store, although there are risks. Drawing on the catering experience of developed countries, Huang has established his own brand image in the hearts of consumers and has today's market position. Therefore, Huang's success is more due to his mature business model. But even if the results are amazing, we should pay attention to caring for our own brands and take a long-term view.