1. In recent years, Hericium erinaceus has been successfully cultivated and popularized in Yantai, Shandong Province, China, which not only satisfies consumers, but also benefits farmers. The cost of a kilo of Hericium erinaceus is about 1.5 yuan, and farmers can earn a kilo of 4.5 yuan through wholesale. Generally, a farmer can plant three crops a year, and the annual income of planting Hericium erinaceus is at least 30,000-40,000 yuan, which is about three times that of planting ordinary edible fungi.

2. Hericium erinaceus is rich in nutrition and contains 18 kinds of amino acids, vitamins and mineral elements needed by human body. It is a high-protein and low-fat food with good edible, medicinal and health care values. With the improvement of people's living standards in China, people's understanding of the nutritional, medicinal and health value of Hericium erinaceus is gradually improved, the cooking technology and processing technology of dried and fresh products are further popularized, and a series of products such as Hericium erinaceus pharmaceutical preparations and health care products are continuously developed, so the sales market of Hericium erinaceus will be more active.

3. For example, the market development of Hericium erinaceus biscuit products in recent years has promoted the production and sales of Hericium erinaceus. At the same time, Hericium erinaceus cultivation is a short and fast project in planting industry, with wide sources of cultivation raw materials and low production cost, which can make use of the leftovers of various crops. It is a good project to develop circular economy and sustainable agriculture at present, and the products are processed in various forms to meet the needs of different consumers. Therefore, Hericium erinaceus production has broad market prospects.