Metauniverse, virtual human and content industry are accelerating into the integration stage.
Following the deep cultivation of virtual digital people and the Greek metauniverse, on 1 month 16, Baidu cut into the content track and held Baidu Boiling Metauniverse Night. Baidu Boiling Point Universe Night is the world's first Web3.0 yuan Universe Red Carpet Festival. Based on the annual search and information browsing big data, it comprehensively presents the boiling memories of China netizens in 2022. Baidu AI digital person Du Xiaoxiao is the witness of boiling point, and invites her friends to embark on a journey of the universe in which virtual and reality collide.
From virtual human to super IP, Baidu Boiling Metauniverse Night explores metauniverse content rules and expands metauniverse content boundaries, providing an innovative path for the production, display and landing practice of metauniverse content, which is of great significance for speeding up the evolution process of content industry.
▍ Unlock new content forms and break the dialogue between young people.
At present, the metauniverse has become a super-cultural phenomenon of national concern, and even a cross-border carnival in many fields. Baidu Boiling Point Metauniverse Night, relying on its hard-core basement in the field of metauniverse, took the lead in leading the break of the grand ceremony type with the advanced imagination of literary and artistic creation.
From 20:00 on 1 month 16, Baidu Boiling Yuan Universe Night attracted 1 100 million people * * to watch it together, and it was a hot search, witnessing the super-high heat and rave reviews of Yuan Universe Night. As of press time, the reading volume of related topics in # Baidu Boiling Point Universe Night # has exceeded10 billion, and related topics triggered by the content of the party continue to ferment.
As the world's first universal red carpet party, Baidu Boiling Universe Night was not only hosted by artist Ma Xuan and Baidu AI digital man Du Xiaoxiao, but also gathered the most extensive national idols and audiences, becoming the strongest interactive position in the pan-entertainment era.
During the ceremony, artists such as Yang Mi, Hua Chenyu and Cheng Yi, with the support of meta-cosmic technology, broke through the traditional mode of walking on the red carpet, and found themselves in fantastic spaces such as glaciers, deserts and crystals, which filled the audience's visual experience without dead ends, setting off a wave of heat waves that exploded youthful vitality and headed for the future of science and technology.
It is worth mentioning that, in addition to participating in the whole process of hosting the party, Baidu AI digital person Du Xiaoxiao, as a witness of boiling point, also achieved the same goal with artists such as Hua Chenyu through the brand-new interactive mode of AIGC.
Baidu Boiling Yuan Universe Night provides massive benefits to users with an unprecedented interactive content ecology, which effectively narrows the distance between them and idols, enhances users' stickiness, and also promotes the style of Yuan Universe to enter the public's field of vision, showing its unique charm in cultural content creativity, scientific and technological means creativity, humanistic aesthetic style and many other aspects.
▍ Virtual reality * * * creates value and opens a new parallel world.
Baidu Boiling Point Universe Night presents the audience with a new digital entertainment scene with a sense of science and technology and interaction. Through Baidu APP, Xirang, Good-looking Video, YY Live, bilibili, Video Number, Weibo, and Iqiyi platform, the majority of users are also integrated into the metacosmic scene when watching the grand ceremony, extending the space-time experience with participation and immersion.
In fact, the application and experience of metauniverse is not only the end of value creation, but also the starting point of value reconstruction. The launch of Baidu Boiling Point Meta-Universe Night further illustrates the fact that Meta-Universe can not only meet people's spiritual needs, but also bring subversive changes to people's production methods and lifestyles.
In the virtual space of the meta-universe at the boiling point of Baidu, the host Ma Xuan said: "The feeling of different dimensions here is really dreamy and beyond my cognition." INTO 1 said: "This red carpet is full of scientific and technological elements, which makes us a little confused between reality and dream. It is the most special red carpet we have ever walked."
This is only a microcosm of the application of metauniverse in this grand ceremony. Throughout the 92-minute ceremony, in addition to the "Meta-Universe Red Carpet Show", Baidu Boiling Meta-Universe Night aimed at the diverse needs of the young user market, and launched a number of sections such as "Meta-Universe Stage Show", "Meta-Universe Speech Show" and "Meta-Universe Interactive Show" to aggregate online and offline high-quality cultural content and expand the entrance into the meta-universe.
Thanks to the support of "AI+XR" technology, Baidu Boiling Yuan Universe Night has crossed the boundary between virtual and reality, highly integrated scenes, deduction and music, and restored the classic scenes of the 2022 TV series Splendid Star Han, Dream of China and Canglan Tactics in real time, forming a strong visual shock and bringing users a more extreme sense of interactive experience.
Baidu Boiling Point Universe Night has built a more realistic, immersive and interactive online virtual space for young Internet aborigines, so that all kinds of "famous scenes" and keywords can be burned to the depths of the audience's memory more stereoscopically, thus rejuvenating 15 national IP and meeting the aesthetic pursuit of young users.
▍ Take root in infrastructure, strengthen application and lead the era of "Metauniverse+"
Based on the increasingly mature new infrastructure technology of Meta-Universe, Baidu Boiling Meta-Universe Night adopts Internet thinking, and uses innovative content planning and expression forms to narrow the distance between scientific and technological scenes and ordinary people, and fully promote the effective participation of the people, so as to expand market demand and further promote the popularization and popularization of Meta-Universe applications.
It is reported that Du Xiaoxiao has a strong understanding and generation ability, and has learned the "eighteen-like" martial arts: painting, writing, writing and editing ... In the evening, Du Xiaoxiao also showed strong listening, speaking, reading, writing, singing and jumping abilities and personalized interaction ability, which made the industry and the audience see the huge plastic space of virtual digital people.
Around cutting-edge technologies such as AI and AIGC, as well as the model of Wenxin, Baidu Boiling Metauniverse Night set up interactions with red carpet guests, and created a number of AI interactive games, such as AIGC guessing works and AI rabbit head guessing stars, which triggered a quiz craze among netizens, interestingly displayed technical application scenarios, and stimulated the further development of Metauniverse ecology.
Based on the vast universe of the meta-universe, Baidu took root in the "new infrastructure" of the meta-universe, and took the lead in building a complete Web3.0 full link scene, setting up a new milestone in the history of science and technology, whether it was the "night of the meta-universe+red carpet", the "song meeting of the meta-universe+party" or the "Baidu Create Conference".