The success rate of franchise stores: we should examine the operating conditions of other franchisees in the same system. If a franchise system closes its stores, we must be cautious; If there are multiple closed stores in a franchise system, we should consider giving up whether it is the mistake of individual operation or other reasons. Because a mature franchise system needs long-term experience accumulation and continuous improvement of management system, there are not many cases of closing stores under normal operation.
Entry threshold of franchise stores: If a franchise store has a low entry threshold and there is no requirement, it can join and operate as long as it pays the joining fee. In this case, you must think twice before you do it. In fact, it can basically be said that this is a business selling names, and franchisees can hardly get any professional training and management, technology, personnel and financial support.
Management system of franchise stores: This is the most important issue for people who are involved in franchise stores. At present, there are some people in the market who are eager for quick success and instant benefit. They are eager to expand and join in the newly started projects. The purpose is not to establish and improve the joining system, but to earn the cost of joining quickly, and then leave it alone, or they simply have no ability to manage. If a franchise system cannot provide very specific franchise planning, pre-training and on-the-job retraining, perfect management system and backup mechanism, detailed and standardized business operation manual, stable and standardized supply system, etc., such a franchise system should not be considered.
Direct contact with the head office: if you want to join a franchise store, you should contact the head office directly or the local general agent, and you can't sign any documents through a third party, otherwise you can't guarantee your due rights and treatment and pay unreasonable fees.
Whether the joining fee is reasonable: whether the joining fee is reasonable depends first on the popularity of this joining enterprise and the soundness of its management system, and also on the conditions provided by this joining enterprise, including hardware and software support. The most important thing is to look at the return on investment and refer to the returns of other joining stores. If the return rate of the joining stores in this system meets their own requirements, then the joining fee is basically reasonable. Usually, each franchise enterprise has its own franchise fee standard, which is generally non-negotiable.