In the breakfast store I have seen, the average daily turnover can only do 200 yuan, almost no, even if I live in the side of the district side of the alley a small breakfast rice noodle store, the average daily turnover can be done more than 400 yuan, because now eat a breakfast is not cheap, rice noodle at least 6 yuan for a bowl, buns at least a dollar a, soybean milk, rice category at least a dollar! A cup, a person eating a breakfast may easily have to spend more than 10 yuan of consumption.
So, you this breakfast store in the operation of half a month's time, every day can only do 200 yuan of turnover, in turn, will make people curious: you this breakfast store in the first place is how to open? The location is too bad, no traffic? Is the operation of a single project, can not meet the needs of customers? Is the flavor is not good, no customers like and return? Is the price is too high, lose the competitiveness with peers? Is the reputation is too bad, by the customer dislike? ...... Because, at present, a breakfast store daily turnover of only 200 yuan, really surprising, but also is not a normal phenomenon, which led to the occurrence of this phenomenon, the biggest reason, may only be the location is too bad, the lack of traffic this kind of explanation.
So I think, you this breakfast store if it is really in a poor location, there is no traffic situation, only to make the average daily turnover is so low, there is no need to insist on it, you now have to do is to decisively give it up to find another way out is the best policy! I'm not sure if you're going to be able to do that, but I'm going to be able to.
To be honest, if it is a store, the daily turnover of 200 dollars is indeed a little less! Even more than the roadside stalls, roadside stalls sometimes turnover of four or five hundred! We have a seller of intestines on our side he used to open a store, then demolished, no place to open, had to start stalls, he now stalls than he opened the store earn more money!
No matter what store, location is very important, the flow of people to be large, the location can not be too remote! School entrance, office buildings around, next to the food market are okay!
Then there is what to sell for breakfast, basically breakfast is rice, soybean milk, doughnuts, porridge, noodles, rice noodles, pancakes, eggs, buns, steamed buns these! We have a baozi store on our side is also doing very well, every morning is lined up to buy, next to the office building! No matter what you sell first flavor to be good, not good who will not come a second time! You just opened in fact, you can sell 200 every day as long as you can keep the break-even, it is not very bad, you need time to prove your strength!
Hello, I'm Maimon, I'm honored to answer this question
The daily turnover of 200 yuan is indeed quite small, especially the breakfast store, I summarized a few reasons
1 location
If the location is too remote, away from the living area, the flow of traffic flow is very little, it will have a direct impact on the business
2 food selection
The food selection
If it is a cross-country business, it will have a direct impact on the business of the business of the business. p>
If it is a cross-regional breakfast store, to consider the dietary preferences of the local people, such as the South do not eat salty bean curd brain, you go to the South to sell salty bean curd, the business will not be too good, a city of different regions will have different preferences, study the demand for a good and then symptomatic dishes.
3 health and environmental issues
Eat breakfast environment is very important, if your location is a high-grade neighborhood, the user's high level of consumption, the strict requirements for health, your store health and decoration are very poor, basically there will be no one to go
4 taste
to do the food taste is the king of the road, some of the traditional store, the location of the inconspicuous, hygiene and the environment are also worrying, but it is a lot of people patronize
4 taste
do food taste is king of the road, some traditional store, location is not obvious, health and the environment is also worrying!
To find the problem, and then summarize a few solutions to it, you can try to see, insist on insisting, really can not say give up is not too late, after all, did not open for a long time, have not seen the effect of that. The solution is as follows
1, every day to observe the flow of people outside the store, you can take a book to settle a look at the day to see how much can probably go over, less than 100 people flow that is still a place to do it again, the flow is too little
2 flow if it is still considerable, then adhere to the following aspects of the improvement:
For the store customers questionnaire survey, ask them what they like to eat early in the morning.
Study the flavor, choose good materials, real conquest of the user's taste buds
Improve environmental health, can not have a gorgeous decoration, but must be clean
Entrepreneurship is not easy, will go through a variety of difficulties, the beginning of the abandonment is a big taboo, because it has not yet really understood the industry, adhere to it. industry, stick to it, I hope you can succeed.
Our twenty square foot new store opened on the turnover of more than a thousand, and now turnover of about three or four thousand per day, it summarizes the experience of a few points for your reference, the location and flavor is extremely important, health and smile to do a good job, the price should be pro-people's prices, their own experience, the lack of places to add, [smile] [smile]
Hello is very happy to answer your question, first of all, to do a brief introduction of myself, I am not the only person in the world who can help. Do a simple self-introduction, I engaged in Lanzhou beef noodle industry for many years, the opposite of the production of noodles and noodle shop business or some professional insights, the following let's talk about your problem.
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First of all, according to the content of your question, the amount of information is too little, a lot of important information you do not have specific instructions, a store business is good or bad, there are several factors affecting, the first factor, location, that is, the location of the store, the second factor, the flavor, that is, the flavor of the food you make, the third factor, is the cost, that is, your taste and your location and your price of a comprehensive consideration. Your price of a comprehensive consideration, the fourth factor, you mentioned, the store's operating time, these factors can measure a store business is good or bad reason, but also these factors determine your business, the following let's say respectively.
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The first factor, the choice is greater than the effortThe choice is greater than the effort can be a very good illustration of the store in the location of the importance of the store, if your store's location, is not in the main road, or the place where the flow of people is low, or no one, then my advice is to do it while transferring it out. Why just dry half a month to let you transfer it, why not give you some solutions to it, in fact, it is very simple, you do is breakfast, if a breakfast store does not choose a larger flow of people, or a large residential area near the words is very difficult to do up, because breakfast is a typical representative of the fast food industry, where out to eat breakfast crowd, most of the working people, and these people's concept of time is very strong, especially in the morning, the time for these people is a good idea, and the time for these people is very strong. Especially in the morning, time for these people is more of a race against time, who will be in the morning at this time, skulking around just to find a home breakfast store.
The attributes of your customer population is so, so let you do more publicity and marketing, do more discount activities, are useless. And the impact of these is that the loss of your store is very large, loss becomes more, you can not guarantee that you do the taste, because the food sells slowly, you can not guarantee the freshness, and always so persistent down the loss, you will certainly be everywhere to save, so that even more can not guarantee the taste.
Personal advice;
If your taste is recognized by the majority of your current customers, then adjust the business hours, do not always focus on only doing breakfast, and will be the existing customers to keep, it is best to leave contact information, the purpose of doing so is to provide advance booking, because your customers belong to that is! Time is important, so work on that as much as possible. Or shift the focus to the takeaway platform. Otherwise, it is to hurry to withdraw, withdraw the sooner, for your loss is the less.
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The second factor, the flavor determines the life and death ofa new store, basically the first three months will be able to see whether the store can be done, there is no value to do, the main two points, the first point is the location, the second point is the flavor, the location is the basis of the flavor is fundamental, the location can determine your opening of the shop, the first point is the location of the shop. Location can determine the business situation at the beginning of your store, and flavor can decide, your store can go far.
A good flavor is priceless, but empty a good flavor, a new store is not the right site is also very difficult to survive. But if you have a good location, then a good flavor, is to determine how big your business can do, understand.
A new store, if the opening half a month within the turnover is very low, may not explain your taste in the end is good or bad, but good or bad only operators know, if the customer's reaction to the taste is not so good, I suggest that operators hurry to go to the taste of the adjustments, your taste is not good, but also look forward to what the turnover, to do catering to every customer as a gourmet food home so that, their comments and feelings can be a great way to make your business more successful, but also a great way to make your business more profitable. Their evaluation and feelings are able to determine your business direction.
The advice given here is;
According to the taste of the food, if the taste is nothing special, or general, and no special features, the menu varieties of a single word, you can improve the taste of the existing flavor adjustments, or in the original dishes, to continue to introduce new categories, on the basis of increased dishes, adjustments to the taste of the existing flavor. Increase the number of dishes on the basis of adjusting business hours, the specific time is to see your own arrangements, it is recommended to use half a month to test the market, this half-month best all-day business, to see which business time guests more, and then according to this to adjust the appropriate business hours.
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Third factor, the importance of costmay be for fast food or breakfast mentioned cost, many people will say, there is no cost-effective to speak of, and many operators tend to ignore this, the fact is exactly the same, business is good store, you can basically ignore the cost of goods, but the people good business can be ignored, and you can ignore the cost of goods, but the people good business can be ignored. People's business can be ignored, and your business is not good, you have to pay attention.
Personal advice; I also said above a definition of cost-effective, if your rent costs are not very high, then properly adjust the menu price, if your flavor is not very good, the same adjust the menu price, if your dishes, the flavor is not good, the amount is also given the lack of, then hurry to do something to change it, remember to dry food and drink, either to eat good means Is the flavor is good, either eat people full refers to the amount of these two points you have to have at least a little.
Improving cost-effective does not mean that your profits will become less, the opposite can be increased, adjust the unit price of the dishes does not necessarily have to lower the price, you can through the dishes in the form of a combination of packages, point a staple gift dishes or drinks and so on, it is not a disguise of the price reduction it, but in this way the pure profit of your single product may become slightly less, but retained the repeat customers, they come to eat a few more times, you do not make a profit. More to eat a few times, you do not earn more.
The fourth factor, choose the right time, do the right thingWhy do I say this, I have a few points above, repeatedly mentioned many times, since the morning business hours are not ideal, then adjust the time appropriately, and the time here does not just mean that the store's business hours, the store's business hours, of course, should be adjusted, the article has been said above, and here do not say more, we say that we need to adjust the other business hours, that is, the store's business hours, the store's business hours. Adjustment of the other business hours, that is, on the takeaway platform business hours, here in fact mainly want to emphasize is that in the two times of lunch or dinner, choose a time period you can do long time, attack takeaway platforms, through the early part of some of the more big discounts to attract consumers, through the purchase of some of the platform's traffic to get more exposure, and more to do some good reviews can be positive feedback back to the red packets, so that the operation of the platform to do a period of time, invested in the platform to do a period of time, and the platform to do a period of time. The operation of the platform to do a period of time, invest some money, if within 3 months there is still no change, then I can only say, hurry up to transfer the closure of the bar, because it is very simple, some of the above operations, there is no effect, it can only be said that your flavor and location has a big problem.
On the issue of sticking around, I said my idea you can ask yourself, the store for your meaning, when the store is thoughtful, or impulse to open the store? If the impulse to open the store, give it up to work, if it is well thought out, continue to insist on doing while finding a way to have you can not escape whatever to do is difficult, it is impossible to smooth sailing
I'm the same as you, in order to come back to take care of the children's mother, resigned from a high-paying job, feel that life is just a few decades do not struggle a little bit, sorry for themselves, I want to realize my ideal ambitions! Although in the end is not necessarily successful, but at least you will not regret, I'm home next to the old store, many times the other side of the sea of people, and my home is not a person, think of all the heartbreak, usually will be better, I also work hard every day to cultivate my customers, good time more than 1,000, when the bad time of three or four hundred I and the next door to the old store than, whether it is the taste or interpersonal, but not compared to him, but I also have some products than his! Well, I have faith, do not succeed do not stop, even if you want to die is also a little bit of bravery, I study the taste every day, spend effort to do some new advertising, modify the layout of the store also adjust their own mentality, there is no right choice, only the choice of the right, every day is very hard, very tired, but now in the edge of the struggle for life and death do not have the qualifications to say that tired and so on all your business back on track, and then you slowly adjusted, I've been sold! Roast duck ah, while opening a powder store, I do do not dozens of kilometers around the roast duck, the best word of mouth but sold bad, I developed a roast duck powder, roast duck rice well, words do not say we work together!
I'm glad to answer your question, open breakfast store half a month, the daily turnover of 200 yuan, is not a normal phenomenon, in addition to the cost of ingredients minus the cost of rent, utilities, etc., the basic left little, from making money is still far from even a loss of money, in the current situation, to find the reasons from themselves, is not the location is too bad, the lack of traffic, or taste does not meet the requirements of customers! Or set the price point is high and so on a series of problems.
First, if the flow of people is low, when you choose to open the store, why not go to understand the market, and now not so passive.
Second, if the taste does not meet the requirements of the customer, ask how the flavor when the customer dining, can be in the mouth of the customer to come up with the answer, can be improved in the customer's next visit to the store, so that we can retain repeat business.
Third, how is because the price is high, now is just opened when you can choose to properly reduce the price or choose to send xx dishes a and so on ...
The above is my idea I hope to help you.
Persistence is also very important
A lot of people who have not done business with the *** with the disease, always think that doing business is a do it to get rich, a business is good to open, think more.
Doing business requires a long-term plan, very few businesses open turnover immediately up, especially in the catering industry, not half a year to a year, your business will not be stable.
Customers of your store location and the taste of the food needs a process of adaptation, the time of this process will probably take about a year, no such a long time, is unable to get used to.
I have observed several husband and wife restaurants, their food is actually not very special, the food is relatively light and simple, the only thing worth my recognition is that they are more serious about cooking.
Of course, I say that they do food seriously does not mean that they do good, honestly they do not do good, not as good as I do, said they seriously refers to the dishes they do cleaner, plus they are also better hygiene, although the taste is not good, but eat up let a person rest assured.
Why do you think it's reassuring to eat?
Because they never buy overnight food and the next meal, the reason is that they do not have a meal to do not much, I estimate that each meal is only about two, buy finished on the close of business. Even after the purchase of the meal time is still very early, and then there are guests people they will not do it again, so there are no leftovers of each meal, go a little later still have to eat.
In fact, at first I did not go to their store to eat, because there are several large chain restaurants in the neighborhood, everyone is to go to the chain restaurants to eat, their business is not good.
It's just that sometimes there are too many people over at the big chain restaurants, and I don't want to wait, so I just run to his place to eat randomly. So slowly, every time I didn't want to wait at the chain restaurant, I went to their place to eat.
Then I developed, and I have a lot of people, everyone is not willing to wait for the case to go to their home to eat.
And so it is, we slowly go more, began to gradually adapt to the taste of their home, that is, so often over about a year or so, I found that their business than the beginning of the time a lot better, and sometimes their store than the chain of restaurants over there, and sometimes even queuing.
In addition to this neighborhood store, there is also a powder store, opened in a relatively inconspicuous location, usually I pass by the basic will not care. That is, there was a time, in fact, the store people's too much, plus I eat other stores things are tired of eating, see more people turn around and go, but time is tight, no time to find food, that day just passed the door of the powder store, the heart of the idea of casually eat a little bit of it.
So sit down, casually ordered a duck powder, a taste of the flavor is not bad, the duck is more flavorful, powder soup is light and not greasy, I think it's okay, so then slowly also included that powder store in my foraging list, behind the patronage of the number of times more up.
To be honest, the two stores, not how delicious, can only say is not difficult to eat.
Of course, I patronize these two stores, may also have a relationship with my personal, I do not like to go to too noisy, too crowded place things, too noisy and too crowded place even if things are delicious I do not want to go. Because once I went to a restaurant to eat something, a lot of people, a lot of people just walk around the table, and sometimes stop at the edge of the loud talk, always feel that they froth at the mouth, make me a little appetite.
More horrible is once, I was eating something, a few people look at me to eat, while looking at the same time discussing what I eat, oh, Nima ah, make me a little bit of appetite are not, directly on the way out.
The above is how I personally left a restaurant, to enter a new store, still slowly get used to the new store process.
Here I just want to tell you, you do something delicious, customers also need to be familiar with you and accustomed to your process, this process takes time.
From this you just opened a store half a month to want to do good business, it is impossible, slowly simmer it, as long as the very really do, the flavor is still too good, time will naturally be able to accumulate a number of customers, the business will slowly be good.
If you try to make business in a short period of time, so that the business to achieve your desired results, it is impossible, in all the people in business, only a few people have the luck to start doing business immediately developed his expectations, the reality is that most of the people's business is to simmer, so you do not want to rush, rush is useless.
Doing business is actually rely on simmering, no matter what business is so, and no matter what you do business in fact, most of the time is not earn, make money are in a certain golden time point, you can catch the customer in the golden time to be able to earn money, earn not to earn money.
Here to tell all the people who want to do business, no matter what you do, have to have the intention to stay up, so to be on a budget to arrange enough money to support you through this time period, if there is no budget for this money, I'm sure you start a business the chance of failure is 99%.
I've seen a lot of entrepreneurial rash, the biggest reason for their failure is that they did not prepare this budget, at the beginning of the investment of all the money, resulting in a lot of people simply even half a year can not hold out, and then closed down and left.
My personal point of view is: breakfast you if you choose the neighborhood near the district, it is necessary to operate a little affordable, such as rice noodles soybean milk vegetarian noodles vegetarian powder, if you choose in the business district, office buildings, it is necessary to do special features, because I am operating in Chengdu characteristics of snacks Juntun pot kui, I choose the main store near the office building, the branch in the business district, the main business in the morning and vegetarian pot kui soybean milk and vegetarian pot kui, a soybean milk 2 a vegetarian pot kui 3, others are also convenient! The first time I saw this, I was able to get a good deal on a new product, and I was able to get a good deal on a new product, and I was able to get a good deal on a new product!