Dalian Dongsheng Catering Management Co., Ltd (hereinafter referred to as "Dalian Dongsheng"), the chairman of the board of directors of "Jixiang Wonton" Dalian, Han Lidong, said that in late May this year, his contract with "Shanghai Shihao" had expired. The contract with "Shanghai Shihao" has expired, and since then the two sides did not renew the contract. So, he decided to start Dalian's own Chinese fast food chain brand - Li food real wonton. "There were originally more than 280 'Jixiang Wonton' stores in the Dalian area, and after I communicated with them about the idea of creating a new local brand, I received support and response from most of the franchisees. So, we spent about 3 months to rename and 'de-jixiangfied' more than 280 stores in the Dalian area, and now, more than 95% of the stores have completed the 'upgrading'." Han Lidong frankly said, for the abandonment of a well-known brand and the launch of a brand new brand, there are indeed individual franchisees expressed dissent, less than 5% of the franchisees chose to wait and see.

"We will not let the franchisees feel lost." Han Lidong said, after the name change to "Li food real wontons", they will be distributed for franchisees with better quality and taste of wontons, in addition, the company also invested more than 1 million yuan for advertising and publicity, to help franchisees a smooth transition.