After the food documentary "A Bite of China 3" was aired, it sparked heated discussions on the Internet. Although the main creative team has been changed, everyone is still looking forward to this big IP.

I just didn’t expect that the change of people really changed the mind. In "Bite of the Tongue 3", the director is no longer Chen Xiaoqing, but Liu Hongyan. At the same time, the entire team is getting younger but making more interesting shows.

Just like a food documentary, there are not many food introduction shots. In the rest of the time, after talking about pots and knives, after talking about jars and talking about pottery, these three unused items came online again, which was really unbearable. This huge change is contrary to the main idea of ??Tongue 1 and 2. Many people believe that the third part is not a food documentary, but purely for commercial promotion and publicity.

Looking at the online ratings again, the reputation will really collapse. This obvious decline between 9.3 in the first episode and 4.5 in the third season is enough to explain the problem.

More importantly, the program changed directors and founder Chen Xiaoqing also left CCTV. In fact, no one knows that Chen Xiaoqing has been waiting for ten years to film "A Bite of China". In 2002, he applied for the "A Bite of China" project three times. The theme of "Echo on the Stage" was good but he had no money. As of 2011, CCTV's nine documentary channels had received funding of 4.5 million yuan, and Chen Xiaoqing lived up to expectations and achieved brilliant results.

However, seeing the brand he built being ruined by others, netizens were worried about him and left messages online asking for his opinion.

However, it can be seen from these three responses that Chen Xiaoqing has too much trouble and helplessness. The backbone of the team has left, the program has nothing to do with him, and the copyright belongs to CCTV, just like giving it to himself. The child was sent to others, and I could only think about that wonderful time when I had free time.

Chen Xiaoqing once said a famous saying: Human touch is more delicious than delicious food. Which of the eight major Chinese cuisines is the focus and purpose of the discussion in the Tip of the Tongue series? Since ancient times, there has been no first in literature and no second in martial arts, let alone all kinds of delicacies. "Tip of the Tongue 1" is designed to showcase delicious food that will make everyone drool and drool after watching it.

"Tip of the Tongue 2" tells stories with taste, observes society with food, and records the rapid development of contemporary China with changes in food. Now it can really be said that people of similar age and different ages are also different. Director Chen Xiaoqing is still on the road of searching for delicious food, but the Tongue series has become unfinished.

Many people in this world have this idea, thinking that if I were to go up, I could go up, but when they really come out, they will understand that nothing in the world is so simple.

For CCTV, if a show is messed up, the worst possible outcome is not to do it again, but for food lovers and viewers, they will never see such a carefully crafted gourmet masterpiece again.