Online drainage:
Friends circle drainage: mainly for users who have already arrived at the store, you can choose a dish in the store and only send it, and use the dishes and the copy provided by the merchants to attract users to take photos and send friends.
Tik Tok Drainage: After the online celebrities visited Tik Tok's store, they released the video and attached the location of the store, and the drainage effect was still very good.
Free Tik Tok drainage: customers who enter the store are encouraged to take photos of Tik Tok and then give away dishes.
Xiaohongshu and other media platforms drain: publish notes or articles about restaurants and products, and publish articles to like or read a certain amount, which can be 50% off or even free.
Offline drainage:
Handing out leaflets is one of the very common offline drainage scenes.
When the consumption is fully reduced, or when the consumption is full in 300 yuan and the stored value is in 300 yuan, when the similar activities are free of charge, the merchants can set the amount by themselves;
One yuan to eat chicken activities, consumption reaches a certain amount, only one yuan merchants will give us the corresponding products;
Free tasting, it is recommended to use this activity only in the off-season or during the opening of the store.
There are many online and offline drainage methods, which can be used flexibly according to the actual situation of the store and local eating habits or competing restaurants.