Just like take-out and taking a taxi, once the top companies start to merge, the users' bonus hunter time will be over. If you think back to internet products such as take-away, taking a taxi, and enjoying bicycles, you will be very familiar with this kind of penny-for-money shopping. This is the usual routine of internet companies. They use low prices and subsidies to quickly promote their internet business, and finally stop subsidies and recover costs after their own business monopolizes the industry. At present, community group buying is also known as the last stop of China's retail industry. Alibaba, Pinduoduo, Meituan and other enterprises have all joined in, and the situation of burning money is getting worse.

Since this year, community group buying has once again entered a white-hot stage. Although the concept of community group buying existed earlier, it may be affected by the epidemic this year, and everyone is more familiar with the concept of community group buying on the Internet. First of all, Didi Company set up Orange Heart Optimization in May. It took only a few months to cover more than a dozen provinces and cities across the country, and the offensive was fierce. The Meituan immediately sent Chen Liang, a senior vice president, to lead a comprehensive attack on the field of group buying, while Pinduoduo launched Kuaituan early, trying to seize the commanding heights of group buying in the community, and Ali's hungry was not to be outdone, so he invested in the 1th Hui Tuan and wanted a share in the field of group buying.

It is reported that Alibaba has set up a group buying division, and spent a lot of money to make Box Horse spend a lot of money in the field of group buying. The executives of Box Horse brand also said that community group buying has blacked out Box Horse, which may expand more formats and bring more possibilities in the future.

according to some media, as early as February this year, Box Horse tried the concept of Box Horse Event Collection in Wuhan. Box Horse also said that Wuhan is an experimental field. As long as the products can be made in this experimental field, it is possible to copy its model to other cities immediately. Box Horse still has a lot of experience in community retail, and there are many possibilities in the future.