It’s true. Douyin broadcaster Cheers Friend is the official salesperson of Wuliangye. Wuliangye is a standard wine from official channels, so it is real. Wuliangye liquor was invented by Deng Zijun, a native of Xianlin Township, Nanxi County. It is a product under the name of Wuliangye Group Co., Ltd. and is produced in Yibin City, Sichuan Province.