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Dragon Boat Festival game activity design plan

Dragon Boat Festival game activity design plan (general 6 articles)

In order to effectively ensure the quality level of the activity, it is necessary to formulate an activity plan in advance. The activity plan is to clarify the activity time. A plan including location, purpose, expected results, budget, activity methods, etc. So what does an excellent activity plan look like? The following is the Dragon Boat Festival game activity design plan I compiled for you (6 general articles). You are welcome to read it. I hope you will like it.

Dragon Boat Festival game activity design plan 1

1. Purpose of the activity:

The Dragon Boat Festival is an ancient traditional festival in China. Until now, the Dragon Boat Festival is still There are many traditional festivals that are loved and popular among Chinese people. This year's three-day Dragon Boat Festival holiday has created another good sales period for the owners of Silong Plaza and Jingzi Street Shopping Plaza. In order to create a strong festive atmosphere in the mall and promote the sales performance of the two stores to reach new highs, a Dragon Boat Festival promotion event was specially planned.

2. Activity theme: Dragon Boat Festival, fishing for fragrant rice dumplings, Silong Jingzi and many gifts

3. Activity time: 20XX Dragon Boat Festival

4. Promotional activities:

"Dragon Boat Festival Fishing Zongzi, Silong Jingzi has many gifts"

Event time: 13:00-15:00

Event location: Silong The lobby on the first floor of the square (at the south gate escalator), the north side of the lobby on the first floor of Jingzi Street

Activity content: During the event, consumers who visit Silong Plaza, Jingzi Street Shopping Plaza, and Jingzi Street Commodity City are not limited to Amount, you can participate in the game once with your shopping receipt and purchased items.

Consumers hold the fishing rod in the designated area, start timing and run from the blue line to the red line on the opposite side, catch the "zongzi" in the red circle, catch the zongzi, run back, and put the zongzi at the starting point Inside the blue circle, the game time is 90 seconds. The more rice dumplings you catch within the specified time, the richer the gifts will be. (The distance between the red line and the blue line is 4 meters, and the runway is 1.5 meters wide)

Prize settings:

4 pieces——————a box of rice dumplings

< p> 3 pcs——————One kite

2 pcs——————One cup (in stock)

1 pc or 0 pcs———— Draw a box of paper (in stock)

(Note: 4 people can participate at the same time)

30 boxes of rice dumplings per day X day X = 180 boxes

20 per day A kite X day X = 120 pieces

54 cups a day 5. Work arrangement of each department:

1. Business Management Department: Responsible for organizing business owners to promote the activities, manage business households during the activities, and draft and distribute business instructions.

2. Engineering Department: Responsible for the installation and posting of event decorations

3. Security Department: Responsible for maintaining order at the event site.

4. Finance Department: guarantee and settlement of activity funds.

5. Trade Union: supervise activity discipline and allocate personnel at the activity site, and conduct random inspections on the sales status of business households.

6. Supermarket: Delivery of event prizes and gifts purchased in supermarkets such as rice dumplings and freezers

6. Event budget:

1. Rice dumplings: 13 Yuan/box /p>

Total: 10,090 yuan Dragon Boat Festival game activity design plan 2

The Dragon Boat Festival is an important traditional festival, and it is also a good time to eat rice dumplings every year. It is a good time to make it at this time. Events are a great time to promote your hotel’s reputation.

1. Time

National statutory holidays are from x, x, to x, x.

2. Location

1F Imperial Corridor, Sixth Floor x.

3. Activity goals and objectives

"Yimao Chongwu"

Chongwu Mountain Village is good, but the durian flowers have suddenly become abundant.

The rice dumpling bun is divided into two buns, and the moxa is tied with a dangerous crown.

Old customary prescriptions store medicines, and people who are sick also take elixirs.

As the sun sets, I finish my work and smile at the cup and plate.

Lu You's "Yi Mao Chong Wu Poem" describes the living customs of people at that time on the Dragon Boat Festival. I ate two cents of rice dumplings to ensure a safe and sound year. This year's Dragon Boat Festival, x hotel has also prepared exquisite gift baskets and rice dumplings for your visiting relatives and friends. The hotel will give away many surprises during the Dragon Boat Festival!

4. Marketing Targets

Members, individual guests, families, relatives and friends during the Dragon Boat Festival.

5. Theme

"Thousands of rivers and mountains, "brown" is love, x hotel invites you to enjoy the Dragon Boat Festival Food Festival!" The theme of the event is unique and refreshing, creating a warm atmosphere on the festival Warm atmosphere.

6. Combination of Promotional Activities

1. During the activity period of the housekeeping department, the business strategy of "gift blue coupons for booking a room" will be adopted, and a 38 yuan gift box coupon will be given for every cash room opened.

2. The catering department carries out the following promotional activities with the theme of "brown" is love across thousands of rivers and mountains. Hotel x invites you to enjoy the Dragon Boat Festival Food Festival!

1). During the event, you can enjoy a 10% discount on the x meal fee on the 6th floor. If you spend more than 2,000 yuan per table, you will get a new Cantonese dish for free (the free dishes do not include high-end seafood, abalone fins, soup, tobacco and alcohol, etc.).

2) The western restaurant launches the following discounts: A. During holidays, three or more people (including three) who come to the restaurant to dine will get one free person;

B. During the event, special afternoons Two people get one free for tea.

C. Anyone who comes to the Western restaurant to dine will receive a free meal coupon for each table. (Every guest who receives a meal coupon must enter all personal information into the guest information database of the department or hotel, including name and phone number, for future promotion services)

 3), will be held on Saturday The second "ICanBeAChef" event will be held on March 4th. The head chef of the Western Kitchen Pastry House will demonstrate how to make rice dumplings at the restaurant. Guests who participate can experience the fun of making rice dumplings in the "Asian Restaurant".

4). Kangbo Dragon Boat Festival rice dumplings are 10 yuan/piece and 90 yuan/basket.

4. Event time: x month x day - x month x day, 2019

Dinner: 18:30-21:00RMB98 yuan/person

Location : Western restaurant on the first floor of x hotel.

Reservation phone number: x.

7. Budget and advertising planning

1. TV and radio publicity and rolling broadcast, estimated to be RMB 1,000;

2. Publicity materials. The fee for a single page of 500 is RMB 450;

3. Various newspapers, periodicals, etc.;

4. Blanket SMS coverage for all mobile phone users with 6, 8, 9 numbers and members . It is estimated that 10,000 items will be sent, and the estimated cost is RMB 300.

Attached text message content:

① "Thousands of rivers and mountains, "brown" is love, x hotel invites you to enjoy the Dragon Boat Festival Food Festival!" x hotel launches a new healthy rice dumpling gift box for the Dragon Boat Festival. Booking call x.

②Pick a bunch of moxa leaves to ward off evil spirits and hang them at the door, steam a pot of sweet rice dumplings and put them on the dining table, pour a pot of fragrant wine and fill the wine glass...The most important thing is to bring my blessings with you. Sharing this wonderful Dragon Boat Festival time with you, x Hotel wishes you and your family a happy Dragon Boat Festival.

8. Estimated income

300 pieces x 0 yuan/piece = ¥3,000;

100 baskets p> Dinner: ¥98/bitx0/person=¥5880;

Total: ¥5880x/day=¥29640.

9. Other tasks that should be completed and supported before June 10th

1. The design and printing of all Dragon Boat Festival printed matter is completed;

2. Distribution of coupons The management is formulated and improved by the Finance Department;

3. The publicity, agitation and preparation work of all departments are completed;

4. The purchase and packaging of rice dumpling gift boxes. Dragon Boat Festival game activity design plan 3

1. Activity background:

The fifth day of the fifth lunar month is the Dragon Boat Festival, a traditional Chinese festival. The word "Duan" means "initial", so "Duanwu" is the "fifth day of the lunar month". According to the calendar, May is the "noon" month, so "Dragon Boat Festival" gradually evolved into the current "Dragon Boat Festival". "The Records of the Years in Yanjing" records: "The fifth day of the lunar month is the single fifth day of the fifth month, which is the transliteration of the character Gaiduan." Celebrating the Dragon Boat Festival has been a habit of our country for more than two thousand years. The Dragon Boat Festival is also a festival that can be spent together with relatives and friends. Many activities can also be held on the Dragon Boat Festival. To this day, the Dragon Boat Festival is still a very popular festival.

2. Activity theme:

My Dragon Boat Festival, I make the decision, give myself the best gift of the Dragon Boat Festival

3. Activity date:

xx, xx, 20xx

4. Activity location:

Zhongshan Park, North District, xxx University

5. Purpose of the activity:

The Dragon Boat Festival is a traditional festival in China. Through the Dragon Boat Festival, you can learn more about China’s traditional festivals and experience the meaning of my country’s traditional festivals with your heart. One of the origins of the Dragon Boat Festival is to commemorate Qu Yuan. We also have to use the Dragon Boat Festival to commemorate Qu Yuan, this laudable and respectable patriotic poet. At the same time, through this activity, the center members can enhance their relationship and let the brothers and sisters of Guida (especially those who cannot go home to celebrate the Dragon Boat Festival with their families) feel the festive atmosphere and the atmosphere of home. Let everyone who participates in the event have an unforgettable, meaningful and warm holiday.

6. Activity information:

1. Understand the origin of the Dragon Boat Festival (use display boards to display at the event venue)

(1) The origin of the Dragon Boat Festival

(2) The significance of the Dragon Boat Festival

(3) Dragon Boat Festival customs across the country or abroad

2. Ingredients for making rice dumplings: glutinous rice, peeled mung beans, Meat puree, rice dumpling leaves, rice dumpling rope.

Method:

(1) Fold the rice dumpling leaves into a funnel shape.

(2). Put an appropriate amount of glutinous rice, peeled mung beans and minced meat into the funnel-shaped rice dumpling leaves.

(3) Use your thumb and index finger to press the two sides of the rice dumpling leaf and press the longer rice dumpling leaf toward the glutinous rice side to form a triangle.

(4). Wrap the rice dumpling leaves and tie them tightly with the prepared rope.

(5) Steaming.

Specific process:

(1) Preparation: Contact or committee, borrow a pot and stove, and prepare the materials needed to make rice dumplings;

(2) Participating students should go to the zongzi-making venue in an orderly manner to make their own zongzi under the guidance of the staff. Each person is limited to one. (In this session, there will be a rice dumpling-making competition, with 10 people in each group. The one who can make the rice dumplings the fastest and can cook them will win, and there will be prizes. The number of research staff is limited, and each time is limited to 3-5 groups);

(3) After wrapping the rice dumplings, go to the registration desk to register, write down the name of the owner of the rice dumplings (it can be you, or the person you want to give it to), and leave your contact information (so that you can contact the relevant personnel to pick up the rice dumplings on site after the rice dumplings are cooked) ;

(4) Make sure you get your rice dumplings at a specific time at noon.

7. Precautions

1. The materials required for the Dragon Boat Festival must be prepared in advance;

2. In order to ensure the smooth and orderly progress of the event, the activities Make good partitions beforehand (registration area, operation area, exhibition area, pick-up area);

3. Pay attention when registering, and when fixing the name and the rice dumpling together:

(1) The names cannot be confused;

(2) The name is fixed by binding the name to the rice dumpling with a long thread. When cooking, the name remains outside the pot and cannot be touched by water.

4. There may be a lot of people when taking the rice dumplings, and it is easy to get confused. Sort the rice dumplings according to the owner’s name, sort them by Chinese pinyin (Area A, Area B, Area C...), and organize people to the corresponding areas. Receive;

5. There is no limit to the number of participants. Dragon Boat Festival game activity design plan 4

1. Activity theme

Zong leaves are fragrant, make your own rice dumplings, celebrate the Dragon Boat Festival, and send blessings to each other.

2. Purpose of the activity

By making rice dumplings by themselves, all employees can more truly feel the connotation of traditional Chinese festivals and learn more about the specific craftsmanship, such as the method of making rice dumplings. The combination of methods and fillings, etc., can further train the hands-on skills and learning skills of all employees in a simple way.

As the Dragon Boat Festival approaches, let all employees celebrate the festival together to enhance close contact and mutual communication among everyone, and also send holiday greetings to each other. Spend a traditional festival in another place in the warmth of the group.

3. Activity time

At noon on x month x day.

4. Activity location

Company canteen.

5. Activity process

1. Purchase materials: peanuts, raisins, red beans, red dates, candied dates, pickles, sugar, soy sauce, glutinous rice; meat; (the specific purchase information is handled by xxx ); Zong leaves (purchased from the canteen).

2. Utensil preparation: containers for food, spoons (all provided by the canteen); cotton thread: cut into several strips, each about 20cm long; scissors, etc. (purchased by the canteen).

3. Processing materials

Glutinous rice: Soak in warm water for a certain period of time and drain the water.

Zongzi leaves: Boil the zongzi leaves in water. After the water boils for 10 minutes, take them out, wash them in cold water, cut off both ends and drain them.

Zongzi stuffing: It is made up of various purchased ingredients, among which the semi-fat and lean meat is marinated first and set aside.

4. Making rice dumplings

(1) Gathering: All employees gather in the canteen (14:00 on x month x day).

(2) Start making: Since the employees may or may not be familiar with how to make zongzi, we consulted relevant personnel and summarized the method of making zongzi as follows:

Take two sheets (both are reverse sides) ) Overlap the rice dumpling leaves end to end in the opposite direction (not completely), put in a small bowl (gram) of rice, use your index finger to lightly make a line in the middle of the rice, add 1 or 2 spoons of your favorite rice dumpling filling ingredients, and then fill it Some rice to cover.

With your right hand, first fold the outer end of the rice dumpling leaves inward and back, wrap one end and then use the same technique to complete the other end. When tying the rice dumplings, tie them once in the middle and then tie them one by one from one end to the other. To prevent deformation, the rope should not be too tight (exploded by boiling) or too loose (water can enter), just pull gently without moving

After understanding how to wrap the rice dumplings, you can do it yourself While making zongzi, we can learn the relevant details from each other so that everyone can complete it better.

(3) End of production

The person in charge will place the rice dumplings wrapped by everyone together, then sort out the remaining materials, wash the unused containers and return them to the canteen staff .

5. Cook and distribute rice dumplings. After cooking rice dumplings in the canteen, distribute them to colleagues and send holiday greetings.

6. Precautions

1. All employees should arrive at the designated location on time and should understand the relevant methods of making rice dumplings in advance.

2. Do not place utensils or materials randomly so that the scene is messy.

3. Pay attention to personal and food hygiene, and do not make a mess. Dragon Boat Festival game activity design plan 5

Celebrating the Dragon Boat Festival has been a habit of our country for more than two thousand years. To this day, the Dragon Boat Festival is still a very popular festival. Today we have a unique and beneficial Dragon Boat Festival.

Event date: Dragon Boat Festival, which is the fifth day of the fifth lunar month.

Activity location: classroom

Activity purpose: The Dragon Boat Festival is a traditional festival in China. Through the Dragon Boat Festival, we can learn more about China’s traditional festivals and experience the meaning of our country’s traditional festivals with heart. the benefits of. One of the origins of the Dragon Boat Festival is to commemorate Qu Yuan. We should also use the Dragon Boat Festival to commemorate Qu Yuan, this laudable and respectable patriotic poet.

Activity information:

1. Understand the origin of the Dragon Boat Festival. (Students learn about the origin of the Dragon Boat Festival at home by reading books, searching online, etc.)

The specific information is as follows:

(1) What is the festival on the fifth day of the fifth lunar month (Dragon Boat Festival)

(2) So, do you understand the origin of the Dragon Boat Festival?

(3) Students tell the origin story of the Dragon Boat Festival.

(4) Watch videos of customs and habits of various places during the Dragon Boat Festival

2. Make rice dumplings with mother

(Host): Students, on the Dragon Boat Festival Eating rice dumplings is one of the customs of the Dragon Boat Festival. Needless to say, the taste of rice dumplings is very delicious. But not everyone can make rice dumplings. On this day, we will make rice dumplings together with our mother to see who has the most skillful hands and makes the most beautiful rice dumplings.

Materials: glutinous rice, peeled mung beans, minced meat, rice dumpling leaves, rice dumpling rope.

Method:

1. Fold the rice dumpling leaves into a funnel shape

2. Put an appropriate amount of glutinous rice and peeled mung beans into the funnel-shaped rice dumpling leaves. And minced meat.

3. Press both sides of the rice dumpling leaf with your thumb and index finger and press the longer rice dumpling leaf toward the glutinous rice side to form a triangle.

4. Wrap the rice dumpling leaves and tie them tightly with the prepared rope.

5. Steaming.

Hands-on kit for students and parents.

3. Poetry Recitation

(Host): Students, do any of you understand what kind of festival the Dragon Boat Festival is? Don’t you understand? Let me tell you that the Dragon Boat Festival is also a poet’s day. The poet wrote There are many poems praising the Dragon Boat Festival. Please watch the poetry reading performance below.

First: Classmate xx recited.

Second: Group recitation.

Third: Girls chant in unison.

Fourth: Recitation by men and women.

Fifth: Parents and students chant together

(Poetry information is attached)

Fourth, watch the video of the dragon boat race.

(Host): Students, have you ever been to the Miluo River and seen the "Dragon Boat Race"? The Dragon Boat Festival Dragon Boat Race is not only a traditional celebration, but also an international sports event! The Dragon Boat Festival originated from The poet Qu Yuan was dissatisfied with the corruption of the court and committed suicide by drowning himself in the Miluo River. Villagers who respected him used loud gongs and drums to scare away the fish and shrimp in the river, and at the same time threw rice dumplings into the river to feed the fish and shrimp to prevent them from pecking at Qu Yuan. body.

Dragon boat racing can be said to be the climax of the Dragon Boat Festival. The dragon boats are more than 10 meters long, decorated with dragon heads and tails, and the hulls are specially carved with lin-shaped patterns, which are lifelike; each dragon boat can accommodate 20 to 22 people, two people sitting side by side, and drummers and drummers at the bow. Under the guidance of the helmsman at the stern of the boat, and with the cheers of the onlookers, they paddled to the finish line. At this moment, I invite us all to join in the process.

(Play the video of dragon boat racing to celebrate the Dragon Boat Festival.)

(Host): After watching the video just now, let’s talk about our thoughts!

The students enthusiastically expressed their opinions.

5. Eating Zongzi

Ask the judges to evaluate the style and taste of the zongzi. And the king who made the best rice dumplings, the most delicious rice dumplings, and the king who was the best at eating rice dumplings were judged.

6. Speech by the head teacher

Students, today’s Dragon Boat Festival is very beneficial. The teacher was happy to see the ingenious side of the students, and felt the students' enthusiasm for participation, strong desire to express themselves, and their potential to collect information and materials as a young man in the new era. We are also very grateful to parents for their enthusiastic participation in our activities. Through this activity, we had a close contact with the Dragon Boat Festival and gained a deeper understanding of it.

7. End of the activity

Attached is the activity information:

1. Overview of the story.

 (1) Qu Yuan threw himself into the river

In order to commemorate the patriotic poet Qu Yuan, the residents threw many bamboos into the river in order to prevent Qu Yuan’s body from being eaten by fish and shrimp. They made rice dumplings (zongzi) wrapped in leaves and competed in rowing (dragon boat racing) in the hope of finding Qu Yuan's body.

(2) Cao E searches for her father’s body

Cao E, a filial daughter of the Eastern Han Dynasty, died when her father drowned in a river. At the age of fourteen, she cried along the river for seventeen days. The body of Cao's father was still not found, but he threw himself into the river on May 1st. Five days later, the touching story of the two bodies floating together, the villagers gathered to pay tribute to him.

 (3) The death anniversary of Wu Zixu

It is said that after Wu Zixu helped Wu conquer Chu, King Helu of Wu died, and the prince Fucha succeeded to the throne. The expedition was more successful. King Gou Jian of Yue invited peace, and Wu Zixu During the main battle, Fu Chai refused to listen, but listened to the words of the traitor and ordered Wu Zixu to commit suicide. He threw his body into the river on May 5th. After that, people commemorated Wu Zixu on the Dragon Boat Festival.

(4) What are the customs of the Dragon Boat Festival? (Students exchange information about the customs of the Dragon Boat Festival from various channels.)

Attachment: Legends of customs.

1) Hanging mugwort and calamus

There are reasons for hanging mugwort and calamus at the door during the Dragon Boat Festival. Mugwort and calamus are usually tied into a bunch with red paper and then inserted or hung on the door. Because calamus is the first of the five auspicious signs in the sky, it symbolizes the sword that removes bad luck. Because of the growing season and shape, it is considered to be responsible for the "qi of a hundred yins". The leaves are sword-shaped and can be inserted at the door to ward off evil spirits. Therefore, the alchemists called it the "Water Sword", and later customs extended it to the "Pu Sword", which can kill thousands of evil spirits. Mugwort represents Zhaobaifu. It is a kind of medicinal herb that can cure diseases. When inserted at the door, it can make the body healthy. It has always been a medicinal plant in ancient my country. The moxibustion method in acupuncture uses mugwort as the main component and burns it on the acupoints to treat diseases.

2) Drink realgar

Because various insects become active after the Dragon Boat Festival and plagues increase, realgar has the function of eliminating diseases; also because of the story of the White Snake, the White Snake After drinking realgar wine, it almost appeared like a snake, so people imitated it, hoping to receive the effect of removing evil spirits. This custom is very popular among people in the Yangtze River Basin.

3) Eating rice dumplings

Because Qu Yuan threw himself into the river, people were afraid that Qu Yuan’s body would be eaten by fish and shrimps, so they put rice in bamboo tubes and threw it into the river. Later, it evolved into using bamboo tubes to eat rice dumplings. Wrap bamboo baskets and bamboo leaves and throw them into the river to feed fish and shrimps.

4) Hanging a statue of Zhongkui

Zhongkui catching ghosts is a Dragon Boat Festival custom. In the Jianghuai area, every house hangs a statue of Zhongkui to protect the house and ward off evil spirits. During the reign of Emperor Ming of the Tang Dynasty, when he returned to the palace from a martial arts lecture at Mount Li, malaria broke out. He dreamed of two ghosts, one big and one small. The little ghost wore bright red crotchless pants, stole Concubine Yang's sachet and Emperor Ming's jade flute, and ran around the palace. The big ghost wore a blue robe and a hat, caught the little ghost, gouged out its eyes, and swallowed them in one gulp. Emperor Ming asked, and the ghost said: My surname is Zhong Kui. I failed in the martial arts examination, and I would like to eliminate demons for your majesty. After Emperor Ming woke up, he recovered from the malaria, so he ordered the painter Wu Daozi to paint a picture of Zhong Kui catching ghosts based on what he saw in his dream. The portraits were ordered to be posted all over the world during the Dragon Boat Festival to drive away evil spirits.

5) Dragon Boat Race

At that time, the Chu people were reluctant to bear the death of their virtuous minister Qu Yuan, so many people rowed boats to chase and save him. They scrambled to be the first, but disappeared when they reached Dongting Lake. This was the origin of dragon boat racing, and dragon boat racing was held on May 5th every year to commemorate it. They rowed dragon boats to disperse the fish in the river to prevent them from eating Qu Yuan's body. In modern times, it is the best activity to show team spirit, and dragon boat racing is held. In recent years, it has gradually developed into an international invitational competition. The reason why foreign friends like dragon boat racing: It is different from canoes or eight-person rowing that are popular abroad, but a sport that requires more tacit understanding of strength and beauty. Dragon Boat Festival game activity design plan 6

Although everyone celebrates the Dragon Boat Festival, not many people know the origin of the Dragon Boat Festival and Zongzi. Nowadays, most of the guests in XX Hotel are locals. XX is most concerned about superstition, avoiding evil, seeking good luck, and seeking spiritual insurance. "Supreme Zong" has this effect: improving intelligence, exorcising evil, avoiding evil, and moisturizing the five internal organs. Supreme Zongzi is a traditional craft of XX, with orthodox cooking skills, unique flavor and a long history. According to the ingredients and ingredients of the rice dumplings, the functions and eating methods are different. The elderly can moisturize the five internal organs, the young and middle-aged can strengthen the body and exorcise evil spirits, and the children can improve their intelligence. It varies from person to person, so everyone takes what they need. It is worth buying and eating. Zongzi-making competition to attract participation.

1. Objectives of the event

Take the Dragon Boat Festival as an opportunity to promote the market, tap the market sales potential, contact group customers by phone or visit, increase the share of orders for groups and families, and through "Zongzi" "The rendering of culture enriches the atmosphere of the Dragon Boat Festival, increases the popularity of catering brands, and is the prelude to the sprint for catering business.

2. Theme of the event

The fragrance of rice dumplings spreads love to thousands of families.

3. Activity time

Dragon Boat Festival on x month x day.

IV. Activity content

1. In the afternoon, there will be an on-site rice dumpling-making competition. The Western Food Department will promote rice dumplings, and at the same time organize guests to hold an "on-site rice dumpling-making competition" to allow guests to experience the fun of making rice dumplings. The winner can enjoy a special room price for that night (xxx yuan/night), or a bunch of rice dumplings and a glass of red wine (estimated to be 10 servings).

2. Entertainment "Zongzi Banquet for Thousands of People", each private room distributes rice dumplings for guests to taste, and the program department compiles a special program "Dragon Boat Festival in Memory of Qu Yuan" (one rice dumpling is added to the staff canteen).

3. Healthy drinks are given away during the Dragon Boat Festival. Each department issues free sugar water coupons, beauty tea coupons, and anti-flu health drink coupons: designated to be enjoyed at the hotel.

5. Publicity methods

1. Print 2,000 copies of leaflets and rice dumpling coupons on one page to save printing costs. Designed and produced by the planning department. (Price xxxx yuan)

2. Make a large dragon boat and place it on a Western food exhibition stand; add text: The rice dumplings travel thousands of miles and the fragrance spreads to thousands of homes.

3. Two advertising display stands to promote the origin of the Dragon Boat Festival, the characteristics and varieties of rice dumplings, etc., with pictures and texts.

4. Distribute leaflets at the front desk of each department.

6. Publicity expenses

Advertising printing expenses are xxx yuan, and TV advertising expenses are xxx yuan.

Benefit prediction: As long as marketing is in place, it should not be a problem to break through the target tasks.