The annual Guangzhou International Food Festival is about to begin! Guangzhou International Food Festival in 2121 will officially start on February 9, and you can enter the venue without tickets. The event will last until February 8, so come and have a look! 2121 Guangzhou International Food Festival
Time: February 9, 2121-February 8, 2121
Location: Panyu Wanbo Sihai City
Ticket price: free
Reservation entrance: "Guangdong food tastes better" WeChat applet
Theme: Guangdong food tastes better and colorful Yangcheng
Guangzhou International Food 2121. This year's Food Festival will last for 11 days. It will present an international, branded and fashionable food event in an all-round and panoramic way through new models, new concepts, new scenes and new channels, vigorously promote the food culture of Guangfu and polish the golden signboard of "Eat in Guangzhou and taste in Panyu".
the theme of the food festival is "Guangdong food tastes more delicious and colorful in Yangcheng", aiming at promoting the food culture of Guangfu, polishing the golden signboard of "Food in Guangzhou, Taste in Panyu", enhancing the city brand and international image of Guangzhou, and helping Guangzhou to cultivate and build an international consumption center city.
Through new modes, new concepts, new scenes and new channels, an international, branded and fashionable online celebrity food DreamWorks will be presented in an all-round and panoramic way.
This year's Food Festival will make every effort to create an explosive product of "Food Festival+Lingnan Culture"-Yueyun Cantonese Banquet, and use the most Lingnan-featured culture IP to integrate Guangdong music and food, and use innovative cultural elements to create a new image of the Food Festival.
the launching ceremony of the food festival will be held in "Wanbo Four Seas City" on February 9th, and then, on August 8th, various large commercial complexes, food blocks and catering institutions in the whole region will carry out online and offline food promotion activities with different themes and characteristics, leading food fashion, driving diversified consumption and building a food economic highland. Grand "Yueyun Cantonese Banquet" creates a new scene
What kind of sparks will music and food spark? This year's Food Festival teamed up with Fang Jinlong, a master of Chinese music, to organically integrate food, Guangfu culture and Guangdong music, and strive to create a musical feast. At the launching ceremony, Fang Jinlong will lead the performance of over 11 classic Guangdong music songs, such as Sailong Won the Golden Jubilee, Rain Beats Banana, Clouds Chasing the Moon, etc. Famous Cantonese chefs, famous western chefs and famous chefs from Southeast Asia will release new dishes with the same name on the spot, and famous food experts will make wonderful comments to make every effort to create food cultural products with the greatest impact. Creative food products show a new image
On February 9th, 31 booths will be set up at the launching ceremony to carry out mid-to-high-quality, international food products show and try food (the time for showing and trying food is 1 days). Invite special catering enterprises with foreign flavor and well-known Cantonese brand catering enterprises to "compete in the same field", and display the entries of the winners of Cantonese cuisine master competitions at all levels, and invite online celebrity catering merchants and private kitchens with folk characteristics to set up creative food booths with their own styles, display classic handwritten letters and creative food with Guangzhou characteristics, and show the new image of Guangzhou cuisine. CCTV's in-depth coverage shows new vitality
Previous Guangzhou International Food Festival has attracted CCTV's attention, and this year's food festival is no exception. CCTV Food Network will continue to send live hosts and live teams to broadcast live the exchange activities of the Food Festival and the launching ceremony of the Yueyun Cantonese Banquet Food Festival, and make in-depth reports on 11 sets of "Taste" columns of CCTV. The reports are divided into two episodes, each of which is 25 minutes, totaling 51 minutes. The column "Taste" will focus on the 11th anniversary of the Guangzhou International Food Festival in 2121, dig deep into Panyu's wonderful food stories, and show the new vitality of the pro-sea wisdom city. This is the biggest coverage of the food festival by CCTV in recent years. Expanding new channels of live broadcast with goods and drainage
This year's Food Festival will make simultaneous efforts online and offline. The joint media, Tik Tok and online celebrity "Big V" will broadcast live the special food exhibition and promotion activities in the main venue and sub-venues of "Wanbo Four Seas City", and carry out live broadcast with goods and merchants for 11 consecutive days. Through synchronous live interviews with on-site catering enterprises, the offline traffic will be directed to the online live broadcast room, thus opening up the cloud communication channels of the Food Festival. A new pattern was formed through the linkage of multiple themes
In addition to setting up the main venue in "Wanbo Four Seas City", various towns and streets also set up sub-venues for unified decoration and publicity of food festival logos, creating a rich festive atmosphere of food festivals. Each sub-venue revolves around the "one-day theme tour", so that "there is a theme every day, and there is food every day", and catering promotion activities with different themes and characteristics are held in turn. Initiate large-scale annual catering promotion activities, and introduce preferential prices during the food festival to guide food consumption and form the effect of the national food festival. Interpretation of the new concept of "food+"diversified consumption
This year's food festival strives to create a new concept of "food+".During the food festival, a series of activities such as "food festival+car" and "Guangzhou Automobile takes you around Guangzhou" will be held, and a special event of "food+jewelry" will be held. In addition, a story speech contest of "food+local culture" will be held to extend the concept of food, promote diversified consumption and promote the development of Guangzhou. "Cantonese food tastes better" applet to build a new model
This food festival will launch the "Cantonese food tastes better" applet, and create a "food+social" vertical field platform integrating the functions of "display+activity+content+live broadcast+marketing" of merchants. Around the normal operation of various theme activities such as eating, drinking, playing and having fun, the brand IP promotion operation of Guangzhou Food Festival will be independent, personalized and independent. Tips
Control the staff size and density: admission to real-name registration system is limited, and the WeChat applet of "Cantonese food tastes better" is enabled. Citizens and tourists who participate in the activity need to make an appointment on the applet and submit the 48-hour nucleic acid test certificate and the whole vaccination certificate.
strengthen the management of real-name sign-in at the venue: citizens who have made successful reservations will register with their ID cards, and the scale and density of personnel will be controlled according to the epidemic prevention requirements of 1.5 square meters per person. The number of participants shall be controlled within 1,211, and the participants shall be guided to enter and leave in an orderly manner and keep a social distance of more than 1 meters, and close contact behaviors such as shaking hands and hugging shall be avoided as far as possible.