If you want to run it well, you must choose social e-commerce, and you must establish an orderly and active community on the homepage. In addition to standardizing group order and facilitating management, community group rules can also conduct in-depth screening of users, eliminate invalid users, and select loyal users.

The formulation of group rules mainly involves two aspects, group introduction and specific group rules.

The group introduction can be introduced from these three aspects, that is, who we are, what benefits we have, and introducing the group owner.

Group rules can mainly focus on these three directions: guiding group business card modifications, encouraging sharing, and explaining prohibited matters.

In order to make it easier for friends to understand, I am sharing here the group template for selecting a family member for social e-commerce:

Group introduction template:

Welcome new friends, the main functions of this group:

① This group is a communication group for moms who want to go shopping in the community. Everyone is welcome to share knowledge about pregnancy and childbirth, baby diet, mom beauty, and health. , making friends, etc. to enrich parenting knowledge. (Who are we)

② Here, we will share five waves of welfare products every day, and we will definitely not swipe the screen; we will also hold various activities regularly, and we will also invite some authoritative people to share with you Those things about the baby that you care about. (What are the benefits of joining us)

③ This group is served by Congcong’s mother, who only talks about babies~~~ Welcome to share more. (Introducing the group owner)

Specific group template:

① When entering the group, add your location before the name to facilitate communication. (Modify the group name card)

② Encourage unscrupulous "showing off cute babies", showing off yourself, life, food... Posting pictures will win prizes.

③ You can invite friends who have babies around you or are about to have babies to join the group to share their experiences, and you will receive prizes for invitations. (Incentive sharing)

④ It is prohibited to post commercial advertisements other than social group buying, please understand.

⑤ If you need to initiate voting and other activities, please send a private message to the group owner. After the group owner agrees, you can send it to the group.

⑥ The current network is not safe. If the group asks to add WeChat friends in any name, you must carefully consider adding or report to the group owner. If you are familiar with it, you can ignore this.

⑦ Congcong Mom has multiple communication groups, and you can add up to two groups (1 comprehensive group, 1 classification group). Do not join the group repeatedly, because that will also annoy you.

⑧ If any violation is found, you will be removed from the group immediately. (Prohibited matters)

Please work together to maintain the friendly atmosphere here. Thank you all for your trust, support and cooperation, thank you!

Of course, everyone still has to determine the specific group rules for each group based on the nature of their products and their own purposes.

There may be many friends who are worried that they have never done it before and will not be able to sell it. Don’t worry, everyone has been through this stage. Give it a try, it doesn’t cost much, and maybe you can get your first pot of gold from social e-commerce.