The reasons for the failure of the food festival are as follows: 1. Planning and management issues: Improper planning and management may lead to chaotic event processes, low service levels, health and safety issues, etc., thus affecting the overall effect and reputation of the Night Market Food Festival.

2. Market competition: There are many similar food festivals and night market activities in the market today, and competition is fierce.

If the characteristics of the activity are not obvious and the degree of innovation is not enough, it will be difficult to attract enough customers.

3. Insufficient publicity and promotion: The night market food festival needs sufficient publicity and promotion to attract more people to participate.

If the publicity is not enough, it may lead to low visibility of the event, which will affect the flow of people.