Matters needing attention in franchise stores
opening a restaurant franchise is a very popular industry now, and it is the wish of many people to deal with food every day. On the surface, opening a restaurant is to find a storefront to set up a stove and fry the dishes for the guests, but in fact, any small restaurant has many links and trivial things. Sometimes, some small links decide the success or failure of the whole restaurant! So what should we pay attention to when opening a restaurant franchise? \xd\\xd\ Precautions for opening a catering franchise store: \xd\\xd\1. Choosing a store \xd\\xd\ You must first choose a good place to open a catering franchise store. First, there are many office buildings in the company, and second, there are densely populated places, both of which can guarantee business at noon and at night. There are many channels to choose a store. You can talk to the landlord through media advertisements, resale advertisements in front of stores, or directly find a newly developed house. Another way is to contact the store owner directly after choosing the general location, no matter what the other party is doing now. Although this method is tiring, it has a better effect. \xd\\xd\ In addition, the catering consultant of China Eating Net suggested that we can take advantage of the effect of Duo Long. Don't think that places with many shops are not suitable for entry. If there are many characteristic small restaurants in a street, it will cause the effect of Duo Long, and it is easier to do business than to do it alone. The key is to make a difference between so many stores and other stores. \xd\\xd\2. Product positioning \xd\\xd\ After selecting the facade, product positioning will begin. Take opening a 3-square-meter hotel as an example. A safer way is to follow the trend of food popularity in a city. For example, Jinhua casserole was very popular three years ago. A casserole shop of more than 3 square meters can do business of 1, yuan a day. Gross profit can reach 5% and net profit is 3%-35%. Since last year, the business of Hang Cheng Restaurant has been booming. Seeing this consumer market, some bosses specialize in local spicy dishes in Quzhou, Jiangshan, Longyou and other provinces. For example, there is a "Quzhou Hometown Cuisine" at Wenhui Road, which caters to many spicy lovers and has its own local characteristics. \xd\\xd\ With positioning, you can determine the name of the store and customize the menu. It is simple and obvious to name the store directly with the featured main dishes or place names. For example, "roasted chicken", "boiling fish" and "Tonglu hometown dishes", or directly naming the store by the place name, both of these effects are good. \xd\\xd\3. Decoration \xd\\xd\ After determining the storefront and positioning of the catering franchise store, the decoration can be carried out. The consumer demand of customers is rising, and the position of storefront environment in restaurants has become higher and higher. A good environment can sometimes be the key factor for the success or failure of opening a store. How is the store environment? It doesn't mean that the more you invest, the better. It depends more on the design. Sometimes, designing a mud wall with little money to reflect the positioning of Tujia cuisine can attract customers. \ xd \ xd \ decoration is a very complicated process. Restaurant decoration is different from ordinary family decoration, and it also involves professional issues such as environmental protection and fire protection. Please invite professionals during the decoration process, and it is best to find a chef or someone with restaurant management experience to take charge before the decoration begins. They can provide many suggestions. \xd\\xd\4. Recruiting people \xd\\xd\ The talent is also the key to the success of a restaurant franchise. The staff in the restaurant is divided into two parts, one is the chef, and the other is the waiter, who is responsible for the kitchen production and the front office service respectively. \xd\\xd\5. Customized catering equipment \xd\\xd\6. Purchasing catering raw materials.