1. Describe the details of "food" in depth. Describing details is an important way to create a picture of the copywriting. The more detailed you describe things, the more convincing you will be.

The more vivid the details, the more flexible the text, and readers can construct their own imagination in their minds based on the description.

"Details" in food can be described from two aspects: "senses" and "scenes".

Describe in detail the sensory stimulation that food brings to people.

2. Use various expression techniques to describe food. If you want to write about food, "expression techniques" are essential. Here are some commonly used "expression techniques"!

⑴ Synesthesia Synaesthesia is a rhetorical method created by the famous scholar Mr. Qian Zhongshu. It is also called "transception". When describing objective things, synaesthesia combines different human senses such as hearing, vision, smell, taste, touch, etc.

It is a kind of rhetoric that communicates, intersects, and shifts between each other. Words that originally express feelings A are used to express feelings B, making the image more lively and novel.

⑵Analogy The expression technique of "analogy" is to use familiar things to "translate" unknown things, turning abstraction into concreteness.

For example: when describing the sweetness of lychee, you can say: it is 2 degrees sweeter than sugar cane.

This kind of analogy can allow readers to better understand the characteristics of food.

When using "analogy", you need to find a reference, that is, use something the other party already knows well to explain or relate new things, so that it will be much easier to understand.

⑶Anthropomorphic "food" also has characteristics like people. At this time, using the rhetorical technique of "anthropomorphism" can make the food much more cute.

For example: "Snow Mei Niang" is described as harmless to humans and animals, white, fat and cute, but I also have a "exploding heart!" ⑷Using "metaphorical sentences" when describing food will make readers' feelings more intuitive. For example: On the tree

The apples are as big and red as lanterns. The braised pork made by my mother is so delicious! Can you smell the fragrance? It spreads ten miles away! Take this "fruit candy" with you when you travel!