In order to ensure the orderly and effective activities, it is often necessary to make detailed preparations in advance. The activity plan is a written activity plan with clear content and clear steps. So do you know how to write an activity plan? The following is the planning scheme of the hotel's 520 Valentine's Day activities (selected 5 articles) for your reference, hoping to help friends in need.
Hotel 520 Valentine's Day Activity Planning Scheme 1 1. Activity Form and Theme:
The event was held in the hotel food court in the form of a separate meal, highlighting the romantic and warm Valentine's Day atmosphere.
Second, the specific arrangement of activities:
1, site layout:
Arrange the hotel food court before May 10 (arrange green plants between the dining table and the corridor, post the hotel POP flag, and make good lighting configuration);
2. Advertising:
10 Posters were produced by the public relations marketing department on May/0/0, and posted in Biyibi Supermarket, Guizhai Road, Fireworks Goddess Square, News Road, Renmin Road, Jinsha Road, Liu Yanghe Road, hotel entrance, lobby and pedestrian street respectively.
3. Other matters of Valentine's Day activities:
A./kloc-dinner starts at 0/7: 30.
B the public relations marketing department ordered 200 roses before the afternoon of may 19.
4. Marketing methods:
Through on-site marketing, tourists can buy tickets for dinner directly in the bar, and each couple will send a bunch of roses.
Third, the menu:
(68 yuan/every seven people)
Seven Luo Songtang or corn cream soups.
Seven butter packages
Steamed mandarin duck (black pepper sauce/tomato sauce steak) for seven portions.
Fruit platter 1 serving
Vegetable salad 1 serving
Red wine/coffee/black tea 1.
Note: guests can also order other dishes (including Chinese food) and choose by themselves.
Planning Scheme of Hotel's 520 Valentine's Day Activities 21. Theme:
"Time is silent, true love lasts forever" and "Poem over 520"
Second, the activity time:
20xx Sunday, May 20th 19: 30-22: 00
Three. Location:
xx
IV. Form of activities:
Men and women cooperate. Activities that can only be played.
Verb (abbreviation of verb) activity scale:
About 33 people
Flow chart of intransitive verb 520 planning activities:
A song "Looking for the Goddess in Your Heart"
1. Through the introduction of the guests, the guests choose their favorite objects.
(Self-introduction is limited to 2 minutes/person. All the female guests stand in a row and let the male guests have a preliminary understanding through self-introduction. Male guests make a choice. If only 1 male guests choose and female guests agree, then the first speed dating is successful. If more than one male guest chooses, the male guest has 1 minute to express his love, and finally the female guest chooses 1 favorite, and the speed dating is successful. )
If both men and women agree, the first round of speed dating will be successful in the remaining second round.
The game needs the cooperation of a man and a woman to get a big gift. The four gifts can only be played by a man and a woman. Cooperation. Men and women can't leave each other after joining the group, and they can't play the next round of games without gifts.
Second, "Handsome Boys and Girls Team Battle"
Divided into two groups. Cowherd and Weaver Girl. There are 6 pairs of men and 6 pairs of women, and one man is added to each team. The game is that each group eliminated one pair in each tournament tour, and finally formed three teams and got a big gift to rank first. Second place. third place
1, Cowherd and Weaver Girl (2 pairs of men and women are selected from each group to complete the game together)
The rules of the game are divided into groups, one blindfolded and carrying his companion, and the other is in charge of the command. According to the distance of the game, the arranged items should be picked up. The rule is that men squat down and women pick up roses. The team that passes smoothly and takes the least time will get a small gift.
2, intellectual surfing, a game against time
Two pairs of men and women in each group sit on stools, and the man stands on the wall to get roses. The women in each group ask another man some questions, and if he answers correctly, he can go one step further and know that the man can give the rose to the woman and be the winner. The team that answers the most questions correctly will get a small gift. Those who fail are eliminated.
3. Love song duet
The host said a word. If you love, one pair for each group at the scene. During the competition, participants are free to give full play to their strengths and strive to express themselves. The group that sings the most love songs at the beginning will get a small gift. If you get it right five times, you will be eliminated if you fail.
4520 lovers big winner pk
Pk ranks first, second and third for each pair of men and women who win the event.
Three couples. Feed each other watermelons. The man was blindfolded. Each group of women gave each other a blind order. Look at the couple who won the watermelon. The winning team will get a small gift. Those who fail are eliminated.
The man is standing by the wall, and the woman is pulling the red rope. As long as a man can hold your hand, he wins.
5. Love at first sight is a soul mate
The primary and secondary people say three idioms, and the man has to do three different actions according to his requirements. The man writes it in the woman's hand, and the woman guesses. Those who answer more will win, and those who answer badly will be eliminated.
6, four unlike
The male and female players of each team discuss with each other what to teach each other. The group can ask men or women to guess. Guess right and win. If you fail three times, you will be eliminated.
7. Free activities: Eat appropriate fruits.
Proper fruit is the most famous seasonal food in 520. Proper fruit, also known as "Kiki Fruit", is prepared with some proper fruits and some snacks, so that everyone can have fun and chat happily while eating proper fruits, so that both sides can get to know each other.
Hotel 520 Valentine's Day Planning Scheme III May 20th Valentine's Day is coming. It is the hard work of every hotel to create romantic and warm programs for consumers. For many years, it has been sending roses and chocolates to build a place to convey the information of this plan to consumers.
According to the operating characteristics of our villa and the consumption habits of regular customers. This year, we have made the following Valentine's Day promotion plan.
I. Theme of the event
Xx hotel xx valentine's day pink tour.
Second, the activity time
May 20(th)
Third, the venue.
Main venue: xx conference hall.
Secondary location: guest room sauna.
IV. Activity Law
1. Create a warm and charming love palace for consumers through romantic scene layout.
2. Set up a "lover's message board" for couples to write their love words on.
3. Distinguish the identity of singles and lovers by hanging colored light sticks on their bodies. Singles can participate in the "Couple-to-Couple Touch" activity held in the lobby (with the activity plan attached).
4. Set up a "pink couple suite" in the guest room and sauna room, cleverly arranged, and give roses, chocolates, champagne and double breakfast.
5. Sprinkle the contents of the couple's chicken tail.
Atmosphere creation: xx.
Nightclubs:
1. The gate is tied into a heart-shaped arch with pine branches, flowers and pink snow gauze.
2. The theme of the activity is marked on the beam that enters the door.
3. The X-meter "Couple Message Board" is set on the glass wall on the second floor.
The hall is decorated with pink chiffon, roses and pink balloons.
Guest room and sauna room: decorated with pink chiffon, roses and pink balloons.
Advertising method:
1, leaflet: xx copies, distributed by yourself.
2, SMS release: xx yuan.
3. Internal advertising: (including painting and computer screen).
4. Advertising text:
I'm lucky to have you.
Cherish you, and I will practice it all my life. (advertising words)
B, spring letter blooms, roses bloom, love comes, and your story begins.
Valentine's Day is coming, prepare a precious gift in Dongguan villa, then gently bring your she (he) and start meeting on this romantic day. (SMS)
C. On May 20th, Valentine's Day, the "Pink Couple Suite" was RMB xx. I wish you a happy Valentine's Day!
On May 20th, the single aristocrats in xx Villa "lovers touch each other", and the party is waiting for you!
Rose rain, wine candlelight, pink trip of the Lijun Club on Valentine's Day, waiting for you to participate!
Promotion plan:
1. There are eight "pink couple suites" in the guest room, each of which costs xx yuan per night, giving X roses, a box of chocolates and a bottle of champagne.
2. There are eight "pink couple suites" in the sauna room, each of which costs xx yuan per night, and X roses and a box of champagne are presented as gifts.
3. The "Couple Cocktail" set meal is launched in the lobby of the nightclub.
4. The activities of "single aristocrats" and "lovers meet" in the nightclub lobby.
Verb (abbreviation of verb) activity arrangement
1, Marketing Department:
Put an activity advertisement before xx, xx, xx.
Do a good job in creating a Valentine's Day atmosphere before xx.
2. Entertainment sector:
Make detailed rules for Valentine's Day activities in combination with the marketing plan before xx.
Do a good job in creating a Valentine's Day atmosphere before xx.
3. Sauna and Housekeeping Department:
Do a good job in the layout of the pink couple suite on X month xx day.
4. Engineering Department:
Combined with the activity plan, make arrangements for lighting and electricity consumption and make special props.
Cost budget of intransitive verbs
1, simulation rose: xx yuan.
2, roses: xx yuan.
3. chocolate: xx yuan.
4, powder snow yarn: xx yuan.
5. Flyer: xx yuan.
6. Painting: xx yuan.
7. Others: xx yuan.
Total: xx yuan.
Hotel 520 Valentine's Day activity planning scheme 4 I. Purpose of the activity scheme:
Enhance the popularity and brand image of catering hotels.
Two. Theme of the programme of activities:
Theme 1: "You are the most beautiful in my heart" is the theme.
The theme of this activity is "Breaking the traditional life and creating romantic surprises", which caters to the white-collar workers' yearning for romance, surprises, humanity and making friends. So the theme of "suddenly meeting a more beautiful you" was drawn up. One is to literally point out the basic elements such as the background and time of the activity, and the other is to meet the psychological desire of the target group as the title of the gimmick to attract consumers' attention, which is easy to understand.
Theme 2: The theme of "Romantic Year"
Third, the activity planning strategy:
According to the background of holiday marketing, we will target the middle and high-end people aged 0-40; When they eat in restaurants, they not only hope that the food is delicious, but also pay more attention to value-added factors such as environment, atmosphere and culture. Their consumption expectation is: Is the meal delicious? Does the restaurant have style? Is it fun? Is there a discount? What spiritual benefits did it bring them?
Fourth, the activity time:
Xx，xx，xx-xx，xx，xx
Verb (short for verb) Location:
Tentative inside and outside the restaurant.
Direction and tone of intransitive verbs;
1. Positioning: Tanabata marketing activity with the widest influence, the largest number of people, the lowest participation threshold and the most topical culture, targeting middle and high-end consumer groups aged 0-40.
Tonality: Wide range of styles, cultures and fashions.
Seven. Activity form:
If the consumption reaches XX, the coupons will be refunded → intuitive profit-making promotion has lengthened the sales cycle of this restaurant.
Valentine's Day Night Theme Activities → Set off the audience, create news topics and expand popularity.
Eight. Activities:
With the theme activities on the day of Tanabata as the main line, supplemented by the pre-coupon rebate promotion, a three-day theme marketing campaign of "It's better to meet you suddenly" was launched, and a single dating party of "Meeting you suddenly" and a couple dating party of "Year of Romantic Memories" were held on xx, 20xx.
0-40 years old single-"You are the most beautiful in my heart" large-scale single dating party;
All singles can participate in the large-scale single dating party held by the catering hotel on xx, xx, XX, 20xx, providing the most comfortable and romantic platform and space for you to find the perfect partner with high-level dating, humanistic and romantic restaurant atmosphere and creative and interesting activities.
Anyone who makes friends on the day of the event can enjoy a 50% discount on food and beverage. (The specific discount depends on the restaurant. )
Couples and lovers aged 0-40 —— Crossing Lovers' Night. Romantic aftertaste year "couples theme party:
As long as you have a partner around you, you can attend the couple-themed party held by the restaurant on xx, xx, xx. All couples can get a 50% discount on food and beverage when spending in the restaurant on Valentine's Day. Customers who celebrate their wedding anniversary on XX, XX, XX can enjoy the free couple package provided by the restaurant as long as you dare to tell your romantic love story.
Nine, the atmosphere:
First, the restaurant peripheral layout
① Design of Queqiao → Add the cultural atmosphere of the restaurant.
The creative design of the large-scale Queqiao gate at the entrance of the catering hotel, with the help of the cultural customs of the traditional Qixi Bridge Festival, adds the humanistic customs and festival uniqueness of the catering hotel. In order to attract consumers' attention, and strongly invite well-known local photography agencies to join in, leaving the most beautiful figure for every consumer who enters the store.
② Creative layout of Cowherd and Weaver Girl → Create more publicity topics.
Combining with the entrance of Chinese Valentine's Day Queqiao Bridge, the characteristic figures of Cowherd and Weaver Girl are arranged, which not only intuitively increases the style and culture of the restaurant from the external environment, but also provides consumers with the opportunity to take photos as a souvenir, and transmits the photos as an effective way of restaurant word-of-mouth publicity.
(3), antique publicity column → point out the theme of the event.
Abandon the traditional Chinese columns, creatively design antique publicity columns according to the marketing theme, and affix "Crossing Tanabata Night; The theme slogan "Meet a more beautiful you" has played a role in promoting activities and creating an atmosphere.
B, the hall environment atmosphere layout
① The layout of China lanterns.
Chinese lanterns are placed in the lobby and main aisle of this restaurant, which adds to the humanistic style of the hall.
(2), modelling propaganda flag layout
According to the marketing theme, the picture and content of the flag are designed and publicized in a unified way, and they are arranged in an orderly way with creative shapes for the promotion of activities and the creation of atmosphere.
(3) Modeling and layout of photo receiving table
According to the actual scene, set up a photo collection desk (initially designated as the front desk), and decorate it with the theme of activities, such as sign-in board, modeling veil, X exhibition frame, etc.
(4), zoning stage modeling layout
According to the actual restaurant site, the zoning planning and design, stage creative modeling design and layout are carried out.
(5), light and shadow art equipment layout
According to the actual restaurant venue, lighting equipment, light and shadow performance equipment, etc. I need it on the day of the event.
X. valentine's day activities arrangement and process:
(single area)
Take a beautiful photo on Valentine's Day evening-invite famous local photography agencies to join us and take photos in front of the restaurant. First, admission as a Qixi activity can quickly gather popularity and create publicity topics; Secondly, the photos taken have the unique information of the restaurant and can be used as an effective carrier for word-of-mouth publicity among the target consumers.
Enjoy a unique literary feast-on the day of the Qixi theme activity, put in a literary performance that is integrated with the restaurant culture, and quickly enhance the participation enthusiasm of the participants.
7-minute romantic heartbeat-the main link of single dating parties in this area, with the name of "7-minute romantic heartbeat" and the dim lighting style of the restaurant as the foil, all customers present have 7 minutes of "looking for a partner", which is full of surprises, challenges and fun.
Perfect Meeting on Valentine's Day Night-The melodious music performance of xxxx minutes in the event set off the atmosphere of the whole event.
B, lovers' area
Take a romantic photo on Valentine's Day evening-invite famous local photography agencies to join us and take photos of every couple who enter the store for consumption at the restaurant gate. First, admission as a Valentine's Day activity can quickly gather popularity and create publicity topics; Secondly, photos with unique information of restaurants can be used as an effective carrier for word-of-mouth publicity among target consumers.
Looking for 5 pairs of perfect love-find 5 couples who are married on Valentine's Day in the whole city, tell their romantic love stories on the day of the event, and enjoy the perfect couple package specially provided by the catering hotel for free, which is the main link of the couple gathering.
Romantic aftertaste of Valentine's Day-As long as you are a couple and have a partner on the day of the event, you can get a 50% discount when you go to the restaurant. Couples who get married on Valentine's Day can enjoy the perfect couple package, romantic wedding anniversary, perfect love story and share blessings free of charge.
XI。 Event planning:
Xx investment consulting co., ltd
Twelve. Location:
Xx Huang hotel
Planning scheme of 520 Hotel Valentine's Day activities I. Activity background
The date of xx is coming, and it is the hard work of every hotel to create a romantic and warm festival for consumers. According to the operating characteristics of our hotel and the consumption habits of regular customers. This is our 520 promotion plan this year.
Second, the theme of the event
Xx Hotel 520 (God-given marriage, love decides xx)
Third, the activity time
Xx，2022。
Fourth, the venue
Main location: xx Western Restaurant.
Secondary location: guest room.
Verb (abbreviation of verb) activity method
1. Create a warm and charming love palace for consumers through romantic scene layout.
2. Place a "Valentine's Day information card" on which couples can write their love vows.
3. Set up a "pink couple suite" in the guest room, which is cleverly arranged and presented with roses, chocolates and champagne.
Sixth, create an atmosphere.
1, truss is set outside for advertising.
2. The electronic screen and LED screen in the lobby scroll the active content.
3. Put a small display stand on the first floor and the sixth floor respectively.
There is a candlestick and a rose on every table in the dining room on the sixth floor.
The whole restaurant is decorated with white tablecloths, white chairs, wintersweet and sand.
6. Put a bunch of flowers (lily, calla lily) at the bar.
7. Set an arch at the entrance of the western restaurant.
8. Decorate colored lights and sand curtains with pink balloons at the scene.
9. Take photos on the spot (polaroid xx yuan/piece).
10, champagne tower on the dining table.
1 1. Set the table and put a big cake on the table.
Seven, advertising methods
1, flyer: xx copies (room, business outlets).
2. SMS release: xx yuan (X ten thousand messages).
3, internal advertising: (electronic screen, Sanming TV subtitles scrolling frequency, including inkjet)
4. Advertising text:
A, God-given marriage, love is decided by xx. (advertising words)
B, spring letter blooms, roses bloom, love comes, and your story begins. Now it's 520, prepare a precious gift at xx Hotel, and then gently bring your her or him to meet on this romantic day. (SMS)
Eight. Activity arrangement
1. Marketing Department: put the campaign advertisement before xx.
2. Other departments shall formulate the detailed rules of 520 activities in combination with the marketing plan before xx.
3. The dining room should do a good job of creating a 520 atmosphere before xx.
4. Engineering Department: According to the activity plan, arrange lighting and electricity consumption, and make special props.
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