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Company background of Meikangxi Food (Shanghai) Co., Ltd.

MELZEL IN CHINA'S SALES AGENT: Melzel Foods (Shanghai) Co., Ltd.

In 2013, In order to allow more Chinese babies to enjoy the high-quality and safe high-end infant milk powder from the United States, American Menos Nutritional Products Co., Ltd. and Shanghai Wanyuan Group jointly invested in the establishment of Meikangxi Food (Shanghai) Co., Ltd. As the sole operator of the "Meikangxi" infant formula milk powder brand in the Asia-Pacific region, it is exclusively responsible for the general distribution of the Meikangxi series of products in the Asia-Pacific region.

Under the strict supervision of Menos in the United States, Wanyuan Group, a well-known investment institution in Shanghai, was entrusted by Menos to take charge of Meikangxi Food (Shanghai) Co., Ltd. with its advantages in investing and operating in the Chinese market. Company operations and management.

The establishment of Meikangxi Food (Shanghai) Co., Ltd. is the first step for American Menos Nutritional Products Company to officially enter the Chinese market. From now on, Chinese infants and young children will also be able to enjoy the new generation of educational and intelligent infant formula milk powder - Meikangxi, which is produced in original cans from the United States.

American Menos Nutritional Products Co., Ltd. is an American company specializing in the research, development and production of nutritional foods for children around the world

American Menos Nutritional Products Co., Ltd. is headquartered in California, USA. Cadillac City, adjacent to Los Angeles, is one of the professional nutritional product R&D institutions in the United States. It integrates R&D, production and sales. It is a comprehensive children's nutritional product company. Its production plant has the first-class children's nutritional food laboratory and full automation in the United States. Production equipment and management system. Menos focuses on the research, development and production of children's nutritional products. It has maintained good exchanges and cooperation with nutrition experts and authoritative international pharmaceutical institutions around the world for a long time. It has conducted in-depth research on the effects of infants and young children on their eyes, brains, bones and metabolic systems. and key nutrients for the immune system, as well as infant and young child nutrition intake issues, dietary needs and consumer taste preferences in different regions around the world, aiming to develop high-end nutritional products and provide healthy and safe food solutions for children around the world. ? Continuous focus on R&D and continuous investment of high R&D funds have enabled Menos to continuously achieve new breakthroughs in the development of high-end nutritional products. The high-quality maternal and infant products developed have received enthusiastic market response and have won unanimous praise from many international children's nutrition experts, winning the trust of consumers. Menos knows that children's nutritional food is related to the happiness of a family, so it pays special attention to quality. Every new product produced by Menos strictly complies with the US FDA standards from research and development to production, logistics to sales. Every link reflects the rigorous attitude of being responsible for the baby, the product, and the brand. In 2012, Menos collaborated with Perrigo Pharmaceutical Group Co., Ltd., an authoritative American pharmaceutical company with FDA qualifications, to jointly develop a new generation of intelligent infant formula based on the demand and actual situation of Chinese babies for high-end nutritional foods. Milk powder - Melzel "Yuzhi 365". Melzel "Yuzhi 365" is produced by Perrigo Pharmaceutical Group, the world's leading supplier of medical and health supplements. Perrico Pharmaceutical Group is the world's largest store brand manufacturer in the OTC pharmaceutical market and has ISO9001 :2008 Quality Management System Certification, FDA inspected every year. In order to better cooperate with the development of the Chinese mainland market, Menos Nutritional Products Co., Ltd. of the United States established a long-term strategic cooperation with Shanghai Wanyuan Investment (Group) Co., Ltd., and jointly invested in the establishment of Meikangxi Food (Shanghai) Co., Ltd. Fully responsible for the product marketing of Menos' Meikangxi series products in mainland China.

MELROSE IN CHINA

China’s new baby boom and parents’ care and concern for their children have led to a surge in demand for infant milk powder. On the other hand, Fake foreign brands and counterfeit brands have flooded the market, causing the Chinese government to promulgate the strictest policy in history for the supervision of the milk powder industry. Strong market demand and strict government supervision are precisely the best opportunities for many powerful companies with excellent quality. So Menos came. In fact, Menos has always paid special attention to China and has long been interested in the Chinese market, but has never had a suitable partner. This is really because Menos’ requirements are too stringent and it is difficult to find companies that meet its standards and have an international perspective. After comparing several powerful operators, Wanyuan Group, a well-known investment institution in Shanghai, stood out for its proficiency in brand operation and strong investment strength, and eventually became the only partner of Menos in China.

Wanyuan Group-Melzel Foods(Shanghai)Partner of Meikangxi Food Company

Wanyuan Group was founded in 2001. It started in the real estate industry and quickly expanded its business to sales and In the development fields of property services, international trade, hotel management and cultural industries, it has developed into a large-scale professional investment enterprise with strong strength in just over ten years. Witnessing the fluctuations in the domestic dairy market, Wanyuan has been actively seeking overseas partners out of commercial sensitivity and social responsibility. Menos is good at research and development, has cooperated with many authoritative institutions around the world, and has excellent qualifications, making it an ideal partner.

At the same time, Wanyuan Group was deeply appreciated by Menos for its excellent brand awareness and marketing operation capabilities, and successfully became the only partner of Menos in the Asia-Pacific region among several companies of similar strength. In order to facilitate the promotion of the Meikangxi brand in China For brand marketing and promotion, the two parties jointly established Meikangxi Food (Shanghai) Co., Ltd. to provide high-end Chinese consumers with safe and high-quality infant formula milk powder from the United States.