Dove's "DOVE" is actually the abbreviation of "DO YOU LOVE ME (Do you love me?)", and the meaning of Dove is directly the meaning of "peace dove".
In addition, judging from the trademark pattern, Dove Chocolate’s trademark is matched with two dots and a bar, while Dove’s trademark is a dove.
Therefore, there is still a difference between the two signs.
Both use the same English trademark but there is no infringement issue: Dove chocolate is a product of Mars in the United States and belongs to the food category, while Dove is a product of Unilever in the United Kingdom and belongs to the care cosmetics category, which means that both belong to
The categories in the trademark registration classification table are different.
"Trademark Law", Chapter 7, Article 56 stipulates: The exclusive right to register a trademark is limited to the trademark approved for registration and the goods approved for use.
In other words, trademarks of different categories have no ability to interfere with others’ use of the same trademark.
Which category is registered, then the law only protects that category of trademarks, while other categories are not protected, except of course well-known trademarks.
Also, the word "DOVE" is a common noun, not an original word of one of the companies. Just like "Apple" and "apple" are commonly used, but "sony" is original. Someone registered Sony's candy.
, the defendant was sued, and it was later ruled that sony is a unique word created by the company. There are no historical traces in any classics, so sony has become a unique trademark.
Therefore, Sony Corporation has exclusive ownership of the Sony trademark.
Dove: Dove is a personal care brand owned by Unilever. In 1957, Dove beauty soap appeared in the US market.
It promises women it won't dry out their skin like regular soap, and it does.
As a result, a very trusting relationship began to be established between the Dove brand and its customers.
Dove: Dove is a chocolate brand owned by Mars Food Company. The brand name comes from Dove Candies & Ice Cream, a candy store located in Chicago.
Others said that the four letters of Dove's name come from the sentence "Do you love me".
Chapter 7, Article 56 of the Trademark Law stipulates: The exclusive right to register a trademark is limited to the trademark approved for registration and the goods approved for use.
Checking the product classification table, we can see that shampoo belongs to the third category of toiletries and chocolate belongs to the 30th category of candy products.
This means that although the English trademark names of Dove and Dove are the same, they are two different types of products.
Therefore, there is no mutual infringement of trademark rights.
Also, the word "DOVE" is a common noun, not an original word of one of the companies. Just like "Apple" and "apple" are commonly used, but "sony" is original. Someone registered Sony's candy.
, the defendant was sued, and it was later ruled that sony is a unique word created by the company. There are no historical traces in any classics, so sony has become a unique trademark.
Therefore, Sony Corporation has exclusive ownership of the Sony trademark.
Dove story: In the spring of 1919, the Luxembourg royal family welcomed Princess Charlotte to inherit the throne. At the same time, she also married Prince Felix, a descendant of the Bourbon family.
Leon, an assistant chef in the royal family, was very busy. He spent all day arranging cupboards and chopsticks, and his hands were cut several times. When he was scrubbing the wounds with salt water, a girl came over and said to him
Say, this must be painful, right?
This girl was Princess Bazaar who later influenced Leon I.
This is how the two young people met.
Leon, who has never been loved by anyone, meets the kind-hearted Bazaar.
Because Bazaar is only a distant relative of Prince Felix, her status in the royal family is very low, and it is not her turn to taste the rare delicacy - ice cream.
So Leon sneaked into the kitchen every night to make ice cream for Basha. The two of them always tasted it while talking about the past. Bazaar also taught Leon English.
The sweetness of their first love lingered in their hearts. However, in that conservative era where superiority and inferiority were clearly distinguished, due to their special status and situation, none of them expressed their love, but silently buried this feeling in their hearts.
At the beginning of the 20th century, in order to strengthen Luxembourg's position throughout Europe, Luxembourg and Belgium entered into an alliance. In order to consolidate the relationship between the two countries, royal marriage became the best way, and the chosen one was Princess Bazaar.
Leon didn't see Princess Bazaar for several days, and he was very anxious.
Basha finally appeared on the dining table a month later, but she had lost a lot of weight and looked very haggard.
When Leon was preparing the pastries, he wrote a few English letters "DOVE", which is the abbreviation of "DO YOU LOVE ME", on Bazaar's ice cream with hot chocolate.
He believed that Basha would be able to guess what he was thinking, but Basha was in a daze for a long time until the hot chocolate melted.
A few days later Basha got married.
A year later, Leon, who could not bear the torment of lovesickness, left the royal chef and quietly came to a high-end restaurant in the United States with the pain in his heart.
The boss here appreciated him very much and betrothed his daughter to Leon.