For beauty products, we must highlight the stimulation points and add some words to explain them. For food products, you can directly capture the dynamic pictures of various foods as the cover, and directly publish clear and attractive big pictures to stimulate users' eyes and taste buds, thus opening more videos and increasing the amount of play and conversion.

The biggest advantage of the cover in text form is that it can directly point out the key points and core elements of the video, so that the user can see what he wants or doesn't want at a glance. You can extract the key points of the video and paste them on the video with words, so that users can intuitively distinguish the key points and differences of each video. The text can be in the form of questions or ellipsis, which makes users more situational or resonate.