Liu Jingxian, director of brand division of jiangling motors Sales Co., Ltd. said.
The following is an interview record:
Auto sankei: First, what are the key products of jiangling motors at this year's Guangzhou Auto Show?
Liu Jingxian: In our booth, pickup trucks have new products that have not yet been listed-2022 Jiangling Domain Tiger 7, Jiangling Domain Tiger Fishing Edition, and Jiangling Domain Tiger 9 that has been sold; Light passengers brought four kinds of cars, including two recreational vehicles, a new generation of Zhongtian Pro B RV Intercontinental Edition and a brand-new Zhongtianniu Wang Mo B RV, and the other two are brand-new Zhongtian Business Bus and Teshun Aerospace King Logistics Vehicle.
Auto sankei: The performance of many auto brands has declined this year. Due to the shortage of chips, I want to know how Jiangling's market performance is this year.
Liu Jingxian: From June 65438 to June 65438+ 10, the cumulative sales volume of Jiangling was 275,000, up 8.8% year-on-year. It should be said that this increase is not high. As you said just now, the shortage of chips is beneficial to us, because on the one hand, our product line is relatively wide, which can make up for some product shortages. Second, the mutual support relationship generated by our long-term cooperation with suppliers has also played a supporting role. Generally speaking, under the pressure of the big environment, we have maintained a stable market position, with light passengers always being the first, picardie the second and light trucks the fourth.
Automobile production: This year, Jiangling has carried out cross-border cooperation with many well-known enterprises, which should also bring some new development directions to enterprises. Can you tell us something about this year?
Liu Jingxian: Because a series of profound changes have taken place in the whole automobile industry in recent years, Jiangling is also involved. On September 9th this year, we released the first L4 intelligent driving light bus in China. This is a L4-class car that we have jointly built with Wenyuan Zhixing and Zhongtong, and the first batch will be put into operation in Zhongtong. This is what we have done in intelligent driving of commercial vehicles.
The other is that we recently signed a strategic partnership with China Unicom. The most important thing is about the 5G industrial Internet and intelligent manufacturing, as well as some basic cooperation in autonomous driving, including big data, cloud computing and so on. Some cooperation in the series. These two are actually mainly highlighted in our intelligent driving.
In the field of new energy, we are also cooperating with Contemporary Amp Technology Co., Ltd. and third-party design companies to develop the next generation of new energy commercial vehicle platform. In addition to these aspects, we are also expanding customer operations, because in terms of commercial vehicles, especially the demand for goods, to put it bluntly, it is to transport goods from point A to point B, so we are also doing some operational cooperation with the logistics platforms of some cross-border head logistics companies. As a matter of fact, we are trying to make our products a total transportation solution. These are all cross-border applications that we can do now. The general direction is the change of intelligence, new energy and the whole business model.
Auto sankei: Can you specifically introduce the Jiangling domain tiger fishing version of this car?
Liu Jingxian: Jiangling Domain Tiger Fishing Edition This car was developed on the platform of Domain Tiger 7. The positioning of Jiangling Domain Tiger 7 itself is to give consideration to both business and cycling. It is not our previous tool car, nor is it a pure big toy. It is accumulated in the process of professional struggle. At the same time, in order to treat themselves well in the process of career development and make themselves have a better and more comfortable working environment, the whole interior of the car has been upgraded systematically, including space, human-computer interaction and intelligent equipment, so that they can enjoy the fun of work when using this car as work, which is very relaxing. Meanwhile, they can also travel as a family or relax in their spare time.
Based on this, in fact, our Jiangling domain tiger fishing edition is based on the platform of Jiangling domain tiger 7, and then a special tool suitable for fishing enthusiasts to travel outdoors is created, which not only meets the demand that he can carry many special tools when fishing. Because whether it is an SUV or a pickup truck, he stays outdoors for a long time, and rest and supply are not enough to guarantee. Our Jiangling Tiger Fishing Edition is a multifunctional concept RV suitable for fishing scenes. In addition to some special equipment mentioned just now, such as fishing rods, water tanks and oxygen-increasing equipment, there are many rest spaces, including beds, kitchens and even solar power, which can meet many needs of outdoor camping. This car not only satisfies the transportation attributes of fishing enthusiasts, but also enriches his fishing fun and has more extensions.
The design of this car is also based on the concept of "1+X" on the platform of our Jiangling Domain Tiger. "1" is our Jiangling domain tiger, and "X" refers to the customized and personalized development of multiple scenes on one platform. The fishing version is one of them, and then we will have more versions, such as the photography version. Considering the carrying of professional photographic equipment, we have a cross-country version or a special customized version that can meet different sports. This is the concept of "1+X".