Creative theme of Mother's Day activities (7 articles in common)
Motherly love is great and selfless. It is immersed in everything and filled between heaven and earth. This article specially collects and sorts out the creative themes of Mother's Day activities for everyone. I hope you like them!
Creative Mother's Day Activities Theme 1
First, the guiding ideology
There is a kind of love in the world that you can take, but you never need to repay. This kind of love is called maternal love, and this person is called mother. The second Sunday in May is Mother's Day every year. In the warm and sunny spring, it makes people feel warm. In order to cultivate students to have a "grateful heart", learn to be grateful to their parents. On the occasion of Mother's Day, the Political and Educational Affairs Office of our school decided to carry out the activity of "Love May Day, Thanksgiving Mother's Day" in the whole school. I hope that every seventh middle school student can actively participate in the following activities, and further stimulate students' love for their families, parents and relatives through activities to improve their moral quality.
Second, the activity time: May 4-9, 2xx
Third, the activity arrangement:
Activity 1: the launching ceremony of Mother's Day
Activity 2: the "Mother's Day" theme class meeting
Educate students on filial piety and gratitude through songs, essays, poetry recitation and telling their mother's stories.
activity 3: write a letter to your mother and select ten most touching letters
as a child, how can the virtue of kneeling and nursing be reflected? Perhaps, a thousand words are embodied in the letters from children to their mothers.
activity 4: the team organizes students to hold a speech contest on filial piety and gratitude
Tell stories about mothers' hard work and caring for their children to praise their mothers and express their filial piety and gratitude.
Activity 5: Art teachers organize "Thanksgiving and Filial Piety" painting and calligraphy exhibition
Students do it by themselves, and show maternal love and affection between mother and child through painting.
Activity 6: Music teacher organizes students to learn classic songs about maternal love
Students learn to sing songs about maternal love such as Mother and Mother in Candlelight, so that students can immerse themselves in the melody of maternal love and sing the grateful heart. Activity 7: Presentation of the results of Mother's Day activities
IV. Activity requirements
1. We should take this activity as an opportunity, carefully organize and arrange it reasonably, and carry out thanksgiving education activities for students.
2. Pay attention to practical results. It is necessary to carry out this activity in an all-round and multi-level way. On this basis, we will further extend the connotation of gratitude activities, educate and guide students to learn to thank and care for others actively, learn to live in harmony with classmates, understand the hard work of parents and teachers, know how to help others and give back to others, cultivate a grateful heart and be a grateful person. Creative theme of Mother's Day activities 2
1. Purpose of activities:
1. Understand the origin of Mother's Day and the greatness of maternal love; Know how to cherish family ties and enrich students' emotional world. Let students know that everyone's growth can not be separated from the grace of parents' upbringing, and that "gratitude" is a kind of attitude towards life, which is the minimum cultivation and moral standard of being a man.
2. Enhance students' sense of gratitude, enhance their sense of social responsibility, cultivate a healthy mentality, shape a sound personality, and learn to be grateful. Improve students' self-care ability, form good working habits and correct students' working attitude.
3. Make students understand the hard work of their parents, learn to care about others, and actively do some housework within their power.
2. Activity content:
1. Make a speech under the national flag next Monday (May 6th), and launch the whole staff to announce our school's "Thanksgiving Mother's Day" activity plan.
2. The school organized a Thanksgiving Mother's Day poetry and prose recitation competition, and each class held a preliminary contest in the class to select contestants to participate in the school competition.
3. The class carries out "Four Ones" activities. Namely: hold the theme class meeting of Thanksgiving for Parents. Through the theme class meeting, let students realize that our growth can not be separated from the kindness of parents, and make students realize that gratitude is the traditional virtue of the Chinese nation; Write a letter to your parents to express your gratitude to them, and you can boldly express some words of thanks to your mother that you are usually embarrassed to say; Help my mother do something within her power (such as washing clothes, cooking, mopping the floor, washing feet, etc.); Carry out a thanksgiving card making activity: make a thanksgiving card for your parents, say thank you to your parents, say thank you for your hard work, and send a greeting.
3. Activity requirements:
1. Pay full attention-each class should take this activity as an opportunity, carefully organize and arrange it reasonably, and vigorously carry out gratitude education activities for students.
2. Strengthen guidance-the class teacher should conscientiously guide the activities according to the requirements of this plan and the actual situation of the class, and the theme class meeting should guide the students to prepare for the division of labor in advance. After the activity, each class selected 1 cards to participate in the school evaluation and make exhibition boards.
3. Pay attention to practical results-on the basis of this activity, each class should further extend the connotation of gratitude activities, educate and guide students to learn to thank and care for others actively, learn to live in harmony with classmates, understand the hard work of parents and teachers, know how to help others and give back to others, cultivate a grateful heart and be a grateful person. Creative mother's day activities theme 3
In order to enhance the hotel's popularity and reputation, and enhance the impression and memory of the target consumer groups on "Mother's Day", the media package it with "family affection", calling on children to express their love and blessings to their parents, build momentum, strengthen family responsibilities, feed back their mothers, and offer filial piety. On the occasion of the arrival of Mother's Day on May 12, the plan is to be "grateful to their mothers and eternal maternal love".
2. increase the purchase rate and consumption of the target consumer groups in the hotel;
3. Through activities, we can enhance the understanding and communication between hotels and the public, create news clues and expand external image publicity.
II. Activity time
2xx May 1th-11th (the second weekend of May)
III. Target groups
The target groups of Mother's Day activities are fashionable white-collar women aged between 25 and 45 and successful people who hold middle and senior positions in government agencies and enterprises. Due to the busy official business or business, they usually spend less time with their families, especially with their parents. The complex of "repaying the kindness of parenting" can trigger their potential consumption possibilities and emotional needs.
IV. Theme of the event
1. Advertising theme: Grateful mother, eternal maternal love!
2. Advertising words: There is one of the most beautiful voices in the world, and that is the call of mother. -Dante (Divine Comedy)
V. Activities
1. Giving carnation flowers: Every lady who goes to the store for consumption on May 11th, 2xx will give a carnation. (Rooms will be distributed by the front desk when guests register, Chinatown Food City after guests are seated, and the taste cafeteria will be distributed after guests are seated, with mother's holiday greetings)
2. Weibo lucky draw: you will get a free buffet coupon worth 228 yuan when you go to the store to spend photos and @ Hotel Official Micro and three friends.
3. Birthday wishes: Any lady whose birthday is on May 11th can get a beautiful gift with her ID card. (hotel coupons, Bayan Kara-Rhodiola series travel packages with pure natural ingredients)
4. Ladies' nutrition menu: The catering department has launched three nourishing dishes. Ladies who spend money in the buffet can choose any dish for free.
5. Preferential rewards: the original price during the event is 228 yuan for viewing buffet, and the exclusive Mother's Day package is XXX yuan. Chinatown Food City launched a Mother's Day exclusive Hong Kong-style afternoon tea package.
VI. Promotion of activities
1. Mass sending of short messages: Grateful mother, eternal maternal love! On May 11th, the Best Western Fortune Hotel launched the "Mother's Day Exclusive Special Event", and the ladies on the birthday of that day were given exquisite gifts! (sent on May 1th) (market planning implemented)
2. In-store POPs: one in the lobby, one in front of the restaurant and one in the elevator on the first floor. (completed before May 5th) (market planning is implemented)
3. Online promotion: Online promotion will be conducted through official Weibo and official WeChat, preheating will be started on May 2nd, and a 7-day online lottery will be held from May 5th. Pay attention to the hotel official micro-merger @3 friends and send out a free buffet coupon every day. (Implementation of market planning)
4. Mainstream media (Straits Metropolis Daily, Southeast Express): May 1th and May 15th, with soft articles before and after the event. Creative mother's day activity theme 4
1 activity theme
Being sisters with mother on weekends
2 activity background
Motherly love is the most selfless feeling in the world, and the second Sunday in May is a great mother's day every year. On this special weekend, children who are usually busy can take time out to go shopping with them, which can not only express their love for their mothers, but also let them feel the young lifestyle.
second activity time
xx.5.1——xx.5.13
third activity goal
Through Mother's Day activities, the image of shopping malls will be enhanced and sales will be expanded
Four activity targets
All of them are white-collar women with high income, high education level and advanced concept
Five activity publicity
Mainly through print media and outdoor publicity,
1 print media: make a two-week publicity in xx newspaper XX.4.25—XX.5.13
Title and mother are sisters
Subtitle Mother is also a woman
Text
What did you find this Sunday? Many clothes are out of date. dior seems to have a discount on the weekend. The shopaholic factor of women is on the rise.
Look in the mirror and the skin is yellow. I want to invite my sisters to go shopping together, but they are so troublesome that they don't know what to do. Ask my mother for advice. When did she last meet her mother? It should be a long time.
I can't remember what clothes she wore. I vaguely remember that her hair is short and unchanging for many years. The wrinkles on her face are already deep. Then I remember that she stood there for a long time when she walked by the window. I secretly laughed and found that she was looking in the mirror and still so smelly.
2 Outdoor: Hanging a big publicity banner outside the shopping mall. And poster xx.5.1-xx.5.13
3 In order to accurately target consumers, 2, exquisite mother's day brochures can be printed
and distributed in the main busy streets xx.5.1-xx.5.13
4 to hold a mother-daughter show, attracting the attention of local media and creating news effects.
Five activities
During the activities, you can enjoy the following discounts when shopping in xx department store
1 Anyone who comes with mother and daughter can not only get exquisite small gifts, but also enjoy a 4% discount on all goods.
2 Every mother and daughter who have a raffle ticket (shopping over 5, yuan) will have two chances to win the raffle.
3 The department store also held a pk show where mother and daughter performed on the same stage. Any talented mother and daughter can sign up for the show, and the winner has generous gifts.
5 mothers can't come with us. As long as members who buy goods, we can send creative mother's day activities free of postage. 5
1. Activity background
In order to better use the festival to convey emotional culture, enhance consumers' impression and memory of "xx jewelry" and promote sales with brands, this activity plan is formulated. With the help of the event "Festival", the concept of "Festival" is spread in the name of "xx Jewelry", which reminds the target consumers to pay attention to "Festival" and triggers their celebration activities, so that "Festival" goes deep into the emotion of the target consumers, thus achieving the marketing goal of improving brand awareness and increasing the named purchase rate.
2. Purpose
1. Send a sincere blessing to all the people in the world
2. Promote the sales of products in xx stores
3. Carry the brand mission of "I express all kinds of feelings" of xx brand
4. Pass on the traditional concept of marriage and establish the market position of the first jewelry brand in xx jewelry wedding market
3. Theme
fourth, the target market
caters to the psychology of the target consumers and meets their emotional needs.
the target group is people aged between 25 and 45 who hold middle and senior positions in government agencies and enterprises. Because of the busy work, I usually spend less time with my family, especially with my father, so there is generally a knot of "repaying the kindness of parenting", which can trigger their potential emotional needs.
v. Activity time
2xx May 11-May 14
VI. Activity content
1. All customers who visit xx jewelry store during the activity can receive a carnation.
2. If you spend more than 5, yuan (discounted price) in xx store, XXX wedding photo studio will take a set of wedding photos for your parents free of charge (implementation method: you can unite a local wedding photo studio and design a simple wedding photo series with "Dedicated Love" as the name of the set. )
3. Those who have been married for more than 13 years can receive a beautiful gift from xx Jewelry with relevant documents. (quota is limited while stock lasts), and you can enjoy a discount of 8.8%.
VII. Publicity methods
1. Banners with festival contents were hung on the main streets of the city
From May 11th to 13th, banners were hung in high density on the streets with large urban traffic, and in the name of "xx jewelry", sensational language was used to remind everyone to pay attention to the festival, forming a strong festive atmosphere.
2. Send "Festival" family messages; Send activity content by SMS.
From May 11th to 13th, in the name of "xx Jewelry", we sent wonderful short messages to new and old customers of "xx Jewelry" to remind them that May 13th is "Festival" and impress them with emotional communication. On May 9th and 1th, we will send the activity content by SMS, informing the target consumers of the activity content of "xx Jewelry" from May 11th to 13th, and the main place to carry out the activity. Creative mother's day activities theme 6
1. Activity background: The second Sunday in May, as a festival to express love to mothers, is often replaced by a fast pace of life. Because of their own poor expression, many people often don't know how to express their love for their mothers. Maternal love is the greatest love in the world. On such a festival, we hope that people can slow down the pace of life and join us to express their love and blessings to their mothers.
second, the theme of the activity: love is in the heart, and gratitude is more beautiful.
III. Activity time: On campus: May 9th to 12th; Off-campus: May 1th.
IV. Venue: Huizhou University, over the rainbow Square (to be determined)